Primetime Preliminary Fast National Nielsen Data (includes all DVR playback through 3:00 am)
Here are the highlights of the seven ad-sustained programs that aired in primetime on the broadcast networks last night (12/7/19):
FOX (12.494 million viewers, #1; adults 18-49: 3.3, #1) surged to the top spot on Saturday with its coverage of the "Big Ten Football Championship Game" (12.494 million viewers, #1; adults 18-49: 3.3, #1).
The siliver then went to ABC (3.733 million viewers, #2; adults 18-49: 0.8, #2) with its presentation of the "ACC Championship Game" (3.733 million viewers, #3; adults 18-49: 0.8, #3).
Next up was CBS (3.195 million viewers, #3; adults 18-49: 0.6, #3) with repeats of "Bull" (3.833 million viewers, #2; adults 18-49: 0.9, #2) and "48 Hours" (2.463 million viewers, #6; adults 18-49: 0.4, #T5) plus a new "48 Hours" (3.290 million viewers, #4; adults 18-49: 0.5, #4).
And finally, NBC (2.128 million viewers, #4; adults 18-49: 0.3, #4) closed out the night with "The Voice" (1.628 million viewers, #8; adults 18-49: 0.2, #8), "Dateline Saturday Night Mystery" (2.489 million viewers, #5; adults 18-49: 0.4, #T5) and "SNL Vintage" (2.267 million viewers, #7; adults 18-49: 0.4, #T5).
In late-night metered market ratings (via NBC's press release):
· The Dec. 7 edition of "Saturday Night Live," with host Jennifer Lopez and musical guest DaBaby, has averaged a 4.2 rating in "live plus same day" household results from 44 local markets metered by Nielsen Media Research and a 1.7 rating in adults 18-49 in the 25 markets with local people meters.
· Note that current metered-market results are not compatible with data issued before Oct. 5 due to changes in Nielsen methodology.
· The Dec. 7 "Saturday Night Live" is the #2 highest-rated "SNL" original in metered-market households among the seven that have aired since Nielsen changed its methodology Oct. 5, and ranks within 0.1 of a point of the highest rated of those seven, the Nov. 23 edition (4.3 with host Will Ferrell and musical guest King Princess).
· Versus primetime programming on the Big 4 networks last night, "SNL" is the #2 show of the night in metered-market households and in 18-49 in the local people meters, behind only Fox's Ohio State-Wisconsin Big 10 Championship college football.
Here are the highlights of the 10 ad-sustained programs that aired in primetime on the broadcast networks one year ago (12/8/18):
CBS (3.721 million viewers, #1; adults 18-49: 0.8, #1) took home top honors on Saturday with its holiday mix of "Rudolph the Red-Nosed Reindeer" (4.079 million viewers, #1; adults 18-49: 1.0, #T1), "Frosty the Snowman" (3.765 million viewers, #2; adults 18-49: 1.0, #T1), "Frosty Returns" (2.929 million viewers, #8; adults 18-49: 0.7, #4) and "48 Hours" (3.737 million viewers, #4; adults 18-49: 0.6, #T5).
NBC (3.497 million viewers, #2; adults 18-49: 0.6, #2) then was the silver draw with its lineup of "Dateline Saturday Night Mystery" (3.396 million viewers, #6; adults 18-49: 0.5, #7), another "Dateline Saturday Night Mystery" (3.739 million viewers, #3; adults 18-49: 0.6, #T5) and a vintage "Saturday Night Live" (3.357 million viewers, #7; adults 18-49: 0.8, #3).
Next up was FOX (1.333 million viewers, #4; adults 18-49: 0.4, #3) with its coverage of "MLS Cup 2018" (3.737 million viewers, #5; adults 18-49: 0.4, #8).
And finally, a rebroadcast of "The Great American Baking Show: Holiday Edition" (1.793 million viewers, #9; adults 18-49: 0.3, #9) and the relocated "The Alec Baldwin Show" (1.053 million viewers, #10; adults 18-49: 0.2, #10) rounded out the night on ABC (1.546 million viewers, #3; adults 18-49: 0.3, #4).
In late-night metered market ratings (via NBC's press release):
· The Dec. 8 telecast of "Saturday Night Live," with host Jason Momoa and musical guest Mumford & Sons, averaged a 4.3 rating, 10 share in "live plus same day" household results from the 56 local markets metered by Nielsen Media Research and a 1.7/9 in adults 18-49 in the 25 markets with local people meters.
· The 1.7 rating in 18-49 equals "SNL's" high since the show's Sept. 29 season premiere (2.3 with host Adam Driver and musical guest Kanye West).
· The Dec. 8 "Saturday Night Live" easily ranks the #1 show of the night on the Big 4 networks in both metered-market households and 18-49 in the local people meters, topping all primetime shows on those nets in both categories. The 1.7 rating in 18-49 in the local people meters nearly doubles the #2 show of the night on the Big 4 (0.9 for the 10 p.m. "SNL Vintage" encore).
Source: Nielsen Media Research
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