Primetime Preliminary Fast National Nielsen Data (includes all DVR playback through 3:00 am)
Here are the highlights of the 19 ad-sustained programs that aired in primetime on the broadcast networks last night (8/25/19):
NBC (5.044 million viewers, #1; adults 18-49: 1.2, #1) was the network to beat on Sunday with a repeat "America's Got Talent" (3.476 million viewers, #8; adults 18-49: 0.7, #5) and its coverage of "NFL Preseason: Pittsburgh at Tennessee" (5.566 million viewers, #2; adults 18-49: 1.3, #1).
Second place then went to ABC (4.404 million viewers, #3; adults 18-49: 0.7, #2) with its mix of "America's Funniest Home Videos" (4.575 million viewers, #5; adults 18-49: 0.8, #T3), "Celebrity Family Feud" (5.124 million viewers, #3; adults 18-49: 0.8, #T3), "The $100,000 Pyramid" (4.424 million viewers, #6; adults 18-49: 0.6, #T6) and "To Tell the Truth" (3.494 million viewers, #7; adults 18-49: 0.6, #T6).
Next up was CBS (4.428 million viewers, #2; adults 18-49: 0.6, #3) and its lineup of "60 Minutes" (6.925 million viewers, #1; adults 18-49: 0.5, #8), "Big Brother 21" (4.721 million viewers, #4; adults 18-49: 1.1, #2), the departing "Instinct" (3.425 million viewers, #9; adults 18-49: 0.4, #9) and a repeat "NCIS: Los Angeles" (2.640 million viewers, #10; adults 18-49: 0.3, #T10).
Meanwhile, FOX (0.777 million viewers, #4; adults 18-49: 0.2, #4) offered up "Last Man Standing" (0.982 million viewers, #12; adults 18-49: 0.2, #T13), another "Last Man Standing" (1.045 million viewers, #11; adults 18-49: 0.2, #T13), "The Simpsons" (0.900 million viewers, #13; adults 18-49: 0.3, #T10), "What Just Happened??! with Fred Savage" (0.460 million viewers, #19; adults 18-49: 0.1, #T16), "Family Guy" (0.741 million viewers, #14; adults 18-49: 0.3, #T10) and another "What Just Happened??! with Fred Savage" (0.534 million viewers, #18; adults 18-49: 0.2, #T13).
And finally, repeats of "Penn & Teller: Fool Us" (0.692 million viewers, #15; adults 18-49: 0.1, #T16), "Masters of Illusion" (0.627 million viewers, #16; adults 18-49: 0.1, #T16) and "Masters of Illusion" (0.562 million viewers, #17; adults 18-49: 0.1, #T16) rounded out the night on The CW (0.643 million viewers, #5; adults 18-49: 0.1, #5).
Week-to-week changes (adults 18-49):
+20.00% - To Tell the Truth
0.00% - Celebrity Family Feud
0.00% - The $100,000 Pyramid
0.00% - What Just Happened??! with Fred Savage (vs. 8/4/19)
-15.38% - Big Brother 21
-20.00% - Instinct
Year-to-year changes (adults 18-49):
0.00% - Instinct (vs. Bull (Repeat))
-25.00% - To Tell the Truth
-26.67% - Big Brother 21
-27.27% - Celebrity Family Feud
-33.33% - The $100,000 Pyramid
-66.67% - What Just Happened??! with Fred Savage - 9:30 (vs. Family Guy (Repeat))
-83.33% - What Just Happened??! with Fred Savage - 8:30 (vs. Bob's Burgers (Repeat))
Here are the highlights of the 16 ad-sustained programs that aired in primetime on the broadcast networks one year ago (8/26/18):
NBC (6.390 million viewers, #1; adults 18-49: 1.4, #1) was the top draw on Sunday with its combination of a repeat "Dateline NBC" (5.770 million viewers, #4; adults 18-49: 1.0, #T4) and coverage of "NFL Preseason: Cardinals at Cowboys" (6.596 million viewers, #2; adults 18-49: 1.6, #1).
ABC (5.019 million viewers, #2; adults 18-49: 0.9, #2) then was the number two network with its mix of "America's Funniest Home Videos" (4.742 million viewers, #7; adults 18-49: 0.8, #T7), "Celebrity Family Feud" (6.333 million viewers, #3; adults 18-49: 1.1, #3), "$100,000 Pyramid" (5.133 million viewers, #6; adults 18-49: 0.9, #6) and the season finale of "To Tell the Truth" (3.869 million viewers, #8; adults 18-49: 0.8, #T7).
Next up was CBS (4.792 million viewers, #3; adults 18-49: 0.7, #T3) and its lineup of "60 Minutes" (7.251 million viewers, #1; adults 18-49: 0.6, #T10), "Big Brother 20" (5.662 million viewers, #5; adults 18-49: 1.5, #2), "Bull" (3.146 million viewers, #10; adults 18-49: 0.4, #15) and "NCIS: Los Angeles" (3.109 million viewers, #11; adults 18-49: 0.3, #16).
And finally, "NFL Overrun" (3.183 million viewers, #9; adults 18-49: 1.0, #T4) alongside repeats of "The Simpsons" (1.566 million viewers, #14; adults 18-49: 0.6, #T10), "The Simpsons" (1.712 million viewers, #12; adults 18-49: 0.7, #9), "Bob's Burgers" (1.465 million viewers, #15; adults 18-49: 0.6, #T10), "Family Guy" (1.464 million viewers, #16; adults 18-49: 0.6, #T10) and another "Family Guy" (1.573 million viewers, #13; adults 18-49: 0.6, #T10) rounded out the night on FOX (1.827 million viewers, #4; adults 18-49: 0.7, #T3).
Week-to-week changes (adults 18-49):
+33.33% - To Tell the Truth
+12.50% - $100,000 Pyramid
+10.00% - Celebrity Family Feud (vs. 8/12/18)
-6.25% - Big Brother 20
Year-to-year changes (adults 18-49):
+14.29% - To Tell the Truth
+12.50% - $100,000 Pyramid
-8.33% - Celebrity Family Feud (vs. 8/12/18)
-16.67% - Big Brother 20
Source: Nielsen Media Research
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