Primetime Preliminary Fast National Nielsen Data (includes all DVR playback through 3:00 am)
Here are the highlights of the 10 ad-sustained programs that aired in primetime on the broadcast networks last night (3/23/19):
CBS (5.327 million viewers, #1; adults 18-49: 1.3, #1) once again got a boost on Saturday from its primetime coverage of the "NCAA Men's Basketball Tournament" (6.150 million viewers, #1; adults 18-49: 1.6, #1) followed by "48 Hours" (3.682 million viewers, #2; adults 18-49: 0.7, #2).
ABC (2.342 million viewers, #2; adults 18-49: 0.4, #2) then was the silver draw with encores of "American Idol" (2.122 million viewers, #5; adults 18-49: 0.3, #5) and "20/20 Saturday" (2.781 million viewers, #3; adults 18-49: 0.4, #T3).
Next up was NBC (1.953 million viewers, #3; adults 18-49: 0.3, #3) with the "World Figure Skating Championships" (1.830 million viewers, #6; adults 18-49: 0.2, #T6) and a vintage "Saturday Night Live" (2.198 million viewers, #4; adults 18-49: 0.4, #T3).
And finally, second runs of "MasterChef Junior" (0.936 million viewers, #8; adults 18-49: 0.2, #T6) and "9-1-1" (1.146 million viewers, #7; adults 18-49: 0.2, #T6) on FOX (1.041 million viewers, #4; adults 18-49: 0.2, #4) rounded out the evening.
In late-night metered market ratings (via NBC's press release):
· A March 23 encore telecast of "Saturday Night Live," with host and musical guest Halsey, has averaged a 2.6 rating, 7 share in "live plus same day" household results from the 56 local markets metered by Nielsen Media Research and a 0.8/5 in adults 18-49 in the 25 markets with local people meters.
· The March 23 "Saturday Night Live" rebroadcast ranks #2 for the night on the Big 4 networks in 18-49 in the local people meters, behind only CBS' NCAA Tournament basketball coverage in the LPMs.
Here are the highlights of the eight ad-sustained programs that aired in primetime on the broadcast networks one year ago (3/24/18):
CBS (2.589 million viewers, #1; adults 18-49: 0.3, #T3) was the most-watched broadcaster on Saturday with its mix of the special "39 Days" (1.776 million viewers, #7; adults 18-49: 0.3, #T5), a repeat "Bull" (2.542 million viewers, #2; adults 18-49: 0.3, #T5) and a new "48 Hours" (3.449 million viewers, #1; adults 18-49: 0.5, #T1).
NBC (2.101 million viewers, #2; adults 18-49: 0.4, #T1) and ABC (2.088 million viewers, #3; adults 18-49: 0.4, #T1) share the demo crown as the former served up its special "Hope & Fury: MLK, The Movement and the Media" (1.927 million viewers, #6; adults 18-49: 0.3, #T5) and a vinage "Saturday Night Live" (2.449 million viewers, #3; adults 18-49: 0.5, #T1).
The latter then offered up repeats of "Over the Hedge" (1.981 million viewers, #5; adults 18-49: 0.4, #T3) and "20/20 Saturday" (2.302 million viewers, #4; adults 18-49: 0.4, #T3).
And finally, a rebroadcast of "O.J. Simpson: The Lost Confession?" (1.506 million viewers, #8; adults 18-49: 0.3, #T5) on FOX (1.506 million viewers, #4; adults 18-49: 0.3, #T3) closed out the night.
In late-night metered market ratings (via NBC's press release):
· The March 24 encore telecast of "Saturday Night Live," hosted by Saoirse Ronan and featuring musical guest U2, has averaged a 3.0 rating, 8 share in "live plus same day" household results from the 56 local markets metered by Nielsen Media Research and a 1.1/7 in adults 18-49 in the 25 markets with local people meters.
· Last night's "Saturday Night Live" is the #1 show of the night on the Big 4 networks in both metered-market households and in 18-49 in the local people meters, topping all primetime shows on those nets in both categories.
· "Saturday Night Live" scores its highest household rating in the metered markets for a regular-slot encore so far this season (excludes nights of NFL overruns and a midnight Halloween clip show following a "David S. Pumpkins" special) and in 18-49 in the local people meters, equals the show's season high for a regular-slot rebroadcast.
Source: Nielsen Media Research
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