Primetime Preliminary Fast National Nielsen Data (includes all DVR playback through 3:00 am)
Here are the highlights of the 11 ad-sustained programs that aired in primetime on the broadcast networks last night (10/27/17):
FOX (13.780 million viewers, #1; adults 18-49: 3.3, #1) rose to the top spot on Friday thanks to its coverage of the "World Series, Game 3" (13.780 million viewers, #1; adults 18-49: 3.3, #1).
CBS (6.738 million viewers, #2; adults 18-49: 0.9, #2) then was a distant second with its mix of "Michael Jackson's Halloween" (5.665 million viewers, #4; adults 18-49: 1.1, #2), "MacGyver" (6.431 million viewers, #3; adults 18-49: 0.8, #5) and "Blue Bloods" (8.120 million viewers, #2; adults 18-49: 0.9, #T3).
Next up was NBC (4.627 million viewers, #3; adults 18-49: 0.8, #3) with the return of "Blindspot" (4.078 million viewers, #6; adults 18-49: 0.7, #6) followed by a two-hour "Dateline NBC" (4.901 million viewers, #5; adults 18-49: 0.9, #T3).
Meanwhile, ABC (2.269 million viewers, #4; adults 18-49: 0.5, #4) offered up originals from "Once Upon a Time" (2.468 million viewers, #7; adults 18-49: 0.5, #T7), "Marvel's Inhumans" (2.130 million viewers, #9; adults 18-49: 0.5, #T7) and "20/20" (2.210 million viewers, #8; adults 18-49: 0.5, #T7).
And finally, The CW (0.602 million viewers, #5; adults 18-49: 0.2, #5) closed out the evening with "Crazy Ex-Girlfriend" (0.605 million viewers, #10; adults 18-49: 0.2, #T10) and "Jane the Virgin" (0.600 million viewers, #11; adults 18-49: 0.2, #T10).
Week-to-week changes (adults 18-49):
+28.57% - Dateline NBC
+25.00% - Marvel's Inhumans
0.00% - Blue Bloods
0.00% - MacGyver
0.00% - Once Upon a Time
0.00% - 20/20
0.00% - Crazy Ex-Girlfriend
0.00% - Jane the Virgin
Year-to-year changes (adults 18-49):
+16.67% - Blindspot (vs. Caught on Camera with Nick Cannon)
+10.00% - Michael Jackson's Halloween (vs. MacGyver)
0.00% - Dateline NBC
0.00% - Jane the Virgin (vs. Crazy Ex-Girlfriend)
-18.18% - Blue Bloods
-20.00% - MacGyver (vs. Hawaii Five-0)
-28.57% - 20/20
-29.79% - World Series, Game 3
-50.00% - Once Upon a Time (vs. It's the Great Pumpkin, Charlie Brown (Repeat))
-50.00% - Crazy Ex-Girlfriend (vs. The Vampire Diaries)
-54.55% - Marvel's Inhumans (vs. Shark Tank)
In late-night metered market ratings (via NBC's press release):
· In Nielsen's 56 metered markets, household results were: "The Tonight Show Starring Jimmy Fallon," 1.8/4; "Late Show with Stephen Colbert," 2.6/6; and ABC's "Jimmy Kimmel Live," 1.3/3 with an encore.
· In the 25 markets with Local People Meters, adult 18-49 results were: "The Tonight Show Starring Jimmy Fallon," 0.5/3; "Late Show," 0.4/2; and "Jimmy Kimmel Live," 0.4/2 with an encore.
· From 12:35-1:05 a.m. ET, ABC's "Nightline" averaged a 1.0/3 in metered-market households and a 0.3/2 in 18-49 in the Local People Meters.
· From 12:35-1:35 a.m. ET, ratings were: "Late Night with Seth Meyers," 1.1/4 in metered-market households with an encore; CBS's "Late Late Show," 1.3/4 with an encore. In the 25 markets with Local People Meters, averages were: "Late Night," 0.3/2 in 18-49 with an encore; "Late Late Show," 0.3/2 with an encore.
· At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.7/3 in metered-market households with an encore and a 0.2/2 in adults 18-49 in the 25 markets with local people meters.
Here are the highlights of the 11 ad-sustained programs that aired in primetime on the broadcast networks one year ago (10/28/16):
Coverage of the "World Series, Game 3" (17.684 million viewers, #1; adults 18-49: 4.7, #1) sparked FOX (17.684 million viewers, #1; adults 18-49: 4.7, #1) to another big victory on Friday.
CBS (8.128 million viewers, #2; adults 18-49: 1.0, #2) then claimed the silver with its trio of "MacGyver" (7.262 million viewers, #4; adults 18-49: 1.0, #T4), "Hawaii Five-0" (8.360 million viewers, #3; adults 18-49: 1.0, #T4) and "Blue Bloods" (8.763 million viewers, #2; adults 18-49: 1.1, #T2).
Next up was ABC (3.980 million viewers, #3; adults 18-49: 0.9, #3) with its annual presentation of "It's the Great Pumpkin, Charlie Brown" (4.066 million viewers, #7; adults 18-49: 1.0, #T4) followed by "Shark Tank" (4.356 million viewers, #5; adults 18-49: 1.1, #T2) and "20/20" (3.521 million viewers, #8; adults 18-49: 0.7, #8).
Meanwhile, NBC (3.792 million viewers, #4; adults 18-49: 0.8, #4) offered up its duo of "Caught on Camera with Nick Cannon" (2.731 million viewers, #9; adults 18-49: 0.6, #9) and "Dateline NBC" (4.322 million viewers, #6; adults 18-49: 0.9, #7).
And finally, week two of "The Vampire Diaries" (0.919 million viewers, #10; adults 18-49: 0.4, #10) and "Crazy Ex-Girlfriend" (0.478 million viewers, #11; adults 18-49: 0.2, #11) on The CW (0.698 million viewers, #5; adults 18-49: 0.3, #5) closed out the night.
Week-to-week changes (adults 18-49):
0.00% - Blue Bloods
0.00% - The Vampire Diaries
0.00% - Crazy Ex-Girlfriend
-8.33% - Shark Tank
-9.09% - Hawaii Five-0
-9.09% - MacGyver
-10.00% - Dateline NBC
-14.29% - Caught on Camera with Nick Cannon
-22.22% - 20/20
Year-to-year changes (adults 18-49):
+100.00% - The Vampire Diaries (vs. Crazy Ex-Girlfriend (Repeat))
+51.61% - World Series, Game 3
0.00% - Blue Bloods
0.00% - Crazy Ex-Girlfriend (vs. America's Next Top Model)
-5.26% - Dateline NBC (vs. The Amazing Race)
-9.09% - Hawaii Five-0
-14.29% - Caught on Camera with Nick Cannon (vs. The Amazing Race)
-16.67% - MacGyver (vs. The Amazing Race)
-21.43% - Shark Tank
-58.82% - 20/20
In late-night metered market ratings (via NBC's press release):
· In Nielsen's 56 metered markets, household results were: "The Tonight Show Starring Jimmy Fallon," 2.3/5; "Late Show with Stephen Colbert," 2.0/5; and ABC's "Jimmy Kimmel Live," 1.4/3 with an encore.
· In the 25 markets with Local People Meters, adult 18-49 results were: "The Tonight Show Starring Jimmy Fallon," 0.7/3; "Late Show," 0.4/2; and "Jimmy Kimmel Live," 0.4/2, with an encore.
· From 12:35-1:05 a.m. ET, ABC's "Nightline" averaged a 1.1/3 in metered-market households and a 0.3/2 in 18-49 in the Local People Meters.
· From 12:35-1:35 a.m. ET, ratings were: "Late Night with Seth Meyers," 1.2/4 in metered-market households with an encore; CBS's "Late Late Show," 1.1/3 with an encore. In the 25 markets with Local People Meters, averages were: "Late Night," 0.4/3 in 18-49 with an encore; "Late Late Show," 0.2/2 with an encore.
· At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.7/3 in metered-market households with an encore and a 0.2/2 in adults 18-49 in the 25 markets with local people meters.
Source: Nielsen Media Research
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