or


[07/26/17 - 12:38 PM]
21 Million Viewers Tune In to Simulcast Premiere of Disney's "Descendants 2" in Live + 3 Data
Disney Channel further spins the numbers for Friday, July 21.

[via press release from Disney Channel]

21 MILLION VIEWERS TUNE IN TO SIMULCAST PREMIERE OF DISNEY'S 'DESCENDANTS 2' IN LIVE + 3 DATA

MOVIE PREMIERE ON DISNEY CHANNEL IS THE #1 CABLE TV TELECAST IN TWO YEARS AMONG KIDS 2-11, KIDS 6-11 AND TWEENS

SOUNDTRACK IS #1 ALBUM ON iTUNES

In Live + 3 measurements, the simultaneous premiere of "Descendants 2" (Friday, July 21, 2017, 8:00 p.m. EDT/PDT) has now reached 21 million Total Viewers, including 8.1 million Kids 2-14 and 6.9 million Adults 18-49 on ABC, Disney Channel, Disney XD, Freeform, Lifetime and Lifetime Movies.

Besting two years of cable TV ratings and the high bar set by the original "Descendants" (July 31, 2015), the Disney Channel Original Movie premiere ranks as the #1 cable TV telecast among all major youth demographics: Kids 2-11 (3.9 million/10.0 rating), Kids 6-11 (3.1 million/12.8 rating), Tweens 9-14 (2.8 million/11.7 rating) and Kids 6-14 (4.2 million/11.6 rating), and is the #1 most watched telecast among kid cable TV networks in Total Viewers (8.6 million) - all since the original "Descendants" premiered (July 31, 2015).

"Descendants 2" is #1 in the iTunes TV Top Seasons chart and the "Descendants 2" soundtrack (released Friday, July 21, 2017), and by Monday, July 24, became the #1 album on iTunes and has held currently at #1. Its six singles hit the Top 10 Soundtrack Songs less than 24 hours after the movie's premiere. They include "It's Goin' Down," "What's My Name," and "Chillin' Like a Villain."

This movie's strong linear TV performance now gives Disney Channel the Top 8 rated cable TV telecasts in close to six years in Kids 2-11, Kids 6-11 and Kids 6-14, and the Top 5 most watched kids cable TV telecasts in Total Viewers in nearly 5 years - since October 2011 and November 2012, respectively.

"Descendants 2" videos on DisneyMusicVevo have garnered over 153 million views, including 65 million views for the official "Ways to be Wicked" video and over 10 million views of the movie's music and dance numbers, released on premiere night.

For Live + 3 versus Live + Same Day ratings, "Descendants 2" surged by +61% in Total Viewers (8.575 million vs. 5.328 million), by +76% in Kids 2-11 (3.928 million vs. 2.233 million), by +73% in Kids 6-11 (3.058 million vs. 1.767 million), by +52% in Tweens 9-14 (2.844 million vs. 1.876 million) and by +59% in Adults 18-49 (2.445 million vs. 1.535 million).

"Descendants 2" smashed social media records for the network driving more Video Views (185.5 million), Impressions (108.7 million) and Engagements (16.3 million) than any social campaign in Disney Channel's history.

An inspiring story about the teenage sons and daughters of Disney's most infamous villains, the original "Descendants" (2015) remains the fifth most watched movie in cable TV history (12.2 million Total Viewers - Live + 7 Day ratings), reaching well over 100 million Total Viewers worldwide.

"Descendants 2" stars Dove Cameron as Mal, Cameron Boyce as Carlos, Sofia Carson as Evie, Booboo Stewart as Jay and Mitchell Hope as King Ben; and ushered in new villains China Anne McClain as Uma, the daughter of Ursula; Thomas Doherty as Harry, son of Captain Hook; Dylan Playfair as Gil, son of Gaston; and Anna Cathcart as Dizzy, daughter of Cinderella's evil stepsister Drizella and granddaughter of wicked stepmother Lady Tremaine. Also starring are Brenna D'Amico as Jane, the daughter of Fairy Godmother; Melanie Paxson as Fairy Godmother; Dianne Doan as Lonnie, the daughter of Mulan; Jedidiah Goodacre as Chad, the son of Cinderella; Zachary Gibson as Doug, the son of Dopey; Keegan Connor Tracy as Belle and Dan Payne as Beast.

Emmy Award and DGA Award-winning director Kenny Ortega ("Descendants," "High School Musical" movies) is the director, executive producer and choreographer of "Descendants 2." Wendy Japhet ("Descendants," "An Education," "The Italian Job") is also executive producer. Writers Sara Parriott and Josann McGibbon ("The Starter Wife," "Runaway Bride"), who won a 2016 Writers Guild Award for "Descendants," wrote "Descendants 2" and also serve as executive producers. Kara Saun ("Descendants," "Project Runway") is the costume designer. The production designer is Mark Hofeling ("Descendants," "Teen Beach Movie," "High School Musical"). Tony Testa ("The Rocky Horror Picture Show," "This Is It") is the choreographer with Ortega. Shawn Williamson ("Adventures in Babysitting") is producer. David Lawrence ("High School Musical" movies, "Teen Beach Movie" and "Teen Beach 2"), who was nominated for an Emmy for his "Descendants" score, returns as composer. The casting directors are Natalie Hart and Jason La Padura, C.S.A. ("Descendants," "High School Musical" and "Teen Beach" movies), as well as Kendra Patterson ("Teen Beach Movie").





  [july 2017]  
S
M
T
W
T
F
S
      


· DESCENDANTS 2 (DISNEY)





most recent ratings | view all posts
[01/31/25 - 09:40 AM]
CBS Thursday Line Up Returns, Up from Its Season Average
"Georgie and Mandy's First Marriage" hit a series high averaging 7.72 million viewers, and up +10% from its season-to-date average (7.02 million viewers).

[01/29/25 - 10:19 AM]
CBS' "FBI" Tuesday Up from Its Season Average
The flagship "FBI" averaged 8.36 million Live+SD viewers, up +1% from its STD average (8.31 million viewers).

[01/29/25 - 09:02 AM]
"Live with Kelly and Mark" Skyrockets to Season Highs in All Key Measures Earning Best Total Viewer Audience and Household Rating in Nearly a Year
The show earned its best Total Viewer audience (2.52 million) and its best Household numbers (1.68 rating) in nearly a year.

[01/28/25 - 12:00 PM]
Netflix Top 10 Week of Jan. 20: "Back in Action" and "The Night Agent" Lead an Action-Packed Top 10
"XO, Kitty" Season 2 snapped up No. 2 on the English TV list with 9.2 million views - while Season 1 is also feeling the love at No. 5 with 3.8 million views.

[01/28/25 - 10:54 AM]
CBS Originals Return with Most-Watched Monday of The Season, Up +18% from Its Season Average
"NCIS" had its most watched episode of the season with an average audience of 7.31 million Live+SD viewers.

[01/24/25 - 01:02 PM]
"Jimmy Kimmel Live" Tops Late-Night in Adults 18-49 - Rising +45% Over Previous Week
Head-to-head against competition for the week, "Jimmy Kimmel Live" led late-night among Adults 18-49 (0.16).

[01/24/25 - 01:01 PM]
"Tamron Hall" Kicks Off the New Year Strong with Most-Viewed Episode of the Season, Featuring Daytime Exclusive Interview with Sports Icon Deion Sanders
During the week of January 6, "Tamron Hall" grew week to week by double digits in all key measures: +11% in Households, +43% with Women 18-49, +16% with the coveted Women 25-54 demo, and +13% among Total Viewers P2+, hitting a 4-week high.

[01/24/25 - 09:13 AM]
ABC Tuesday Dramas "Will Trent," "High Potential" and "The Rookie" Build Momentum Following Midseason Premieres
On the heels of its second-season renewal and after seven days of multiplatform viewing, "High Potential" scored another series high in Total Viewers (13.19 Million) and Adults 18-49 (2.44 rating).

[01/23/25 - 05:31 PM]
ABC News Is the #1 Broadcast Network Across the Board for Its Primetime Special on President Donald J. Trump's Inauguration Anchored by David Muir with ABC News' Powerhouse Political Team
ABC News' special coverage of the 2025 inauguration of President-elect Donald J. Trump ranked No. 1 among the broadcast networks in Total Viewers (3.758 million) and Adults 25-54 (937,000), based on Live+Same Day Data from Nielsen Media Research.

[01/22/25 - 03:01 PM]
ABC News' "Nightline" Ranks No. 1 in Total Viewers, Adults 25-54 and Adults 18-49 vs. CBS' "After Midnight" and NBC's "Late Night with Seth Meyers"
On Monday (1/13/25), "Nightline" scored its most-watched telecast (1.340 million) in over 1 year.

[01/22/25 - 01:27 PM]
College Football Playoff National Championship Presented by AT&T Tops College Football Postseason Viewership, Delivering 22.1 Million Viewers
Said broadcast peaked with 26.1 million viewers from 8:30-8:45 p.m. ET.

[01/22/25 - 11:25 AM]
"Doc," FOX's New Hit Medical Drama, Delivers Nearly 16 Million Viewers with Debut Episode, +609% Increase Over Live+Same Day
"Doc" is also FOX's most streamed premiere episode across 7-day viewing in over a year.

[01/21/25 - 12:00 PM]
Netflix Top 10 Week of Jan. 13: "Back in Action" Hits the Mark with Chart-Topping Debut
There was plenty of love for "XO, Kitty's" second season, which premiered on January 16 and debuted at No. 2 on the English TV list with 14.2 million views.

[01/21/25 - 08:54 AM]
NBC Sports Delivers Its Fourth-Largest NFL Divisional Playoff Audience on Record as Rams-Eagles Averages 37.8 Million Viewers on NBC & Peacock
The audience for Rams-Eagles peaked with an average of 47.5 million viewers from 6:00-6:11 p.m. ET.

[01/20/25 - 08:46 AM]
Rewrite the Record Books: Texans at Chiefs Deliver 32.7 Million Viewers, ESPN's Most-Watched NFL Game Ever
ESPN's Texans-Chiefs viewership is expected to surpass 33 million viewers when Nielsen reports the final audience this week.