or


[04/29/16 - 08:37 AM]
"Scandal" Gains Adults 18-49 and Draws a 6-Week High in Total Viewers
ABC spins the numbers for Thursday, April 28.

[via press release from ABC]

ABC's Scandal and The Catch Score AD18-49 Gains on Thursday; Scandal Draws 6-Week High in Viewership

ABC Thursday Prime (8-11pm - 6.2 million and 1.5/5 in AD18-49): ABC ran a strong second in Live + Same Day Adults 18-49 (1.5/5) on Thursday to a Big Bang-led CBS (1.7/6), dominating original programming on NBC by 67% (0.9/3) and Fox by 88% (0.8/3). Please Note: ESPN aired the high-rated 2016 NFL draft on Thursday night.

· ABC's Grey's Anatomy stood Thursday's #2 TV series in Adults 18-49, behind only CBS' The Big Bang Theory. In addition, Grey's and Scandal were Thursday's Top 2 dramas while The Catch ranked as the #1 series in the 10pm hour.

Grey's Anatomy (8-9pm - 7.8 million and 1.9/7 in AD18-49): From 8-9pm, ABC's Grey's Anatomy overshadowed its drama competition among Adults 18-49 (1.9/7), continuing to more than double Fox's Bones (+138% - 0.8/3). Grey's moved up into the #1 position at 8:30pm and beat out CBS' Big Bang-driven The Odd Couple by 11% (2.0/7 vs.1.8/6). Grey's was steady week to week in Total Viewers in Adults 18-49.

Scandal (9-10pm - 6.3 million and 1.6/5 in AD18-49): In the 9 o'clock hour, ABC's Scandal increased its winning advantage over NBC's The Blacklist to 33% in Adults 18-49 (1.6/5 vs. 1.2/4) week to week and outdelivered Fox's American Grit by 129% (0.7/2). The ABC drama was the #1 series in the hour with Adults 18-34 and all key Women (W18-34/W18-49/W). Scandal was up week to week in Total Viewers (+5%) and Adults 18-49 (+7%), marking its most watched telecast overall in 6 weeks - since 3/17/16.

The Catch (10-11pm - 4.6 million and 1.0/3 in AD18-49): At 10pm, ABC's The Catch ranked #1 in Adults 18-49 over its drama competition on CBS (+11% over Rush Hour = 0.9/3) and NBC (best-yet +43% over Game of Silence = 0.7/2). The ABC freshman drama built week to week by 11% in Adults 18-49

Live + 3 Day Ratings for Last Thursday (4/21/16): The Catch was the biggest gainer at 10pm on broadcast in Adults 18-49 (+56%), posting much larger lifts from L+SD to L+3 than CBS' Rush Hour (+10%) and NBC's Game of Silence (+43%).

Quick Take for Thursday, April 28, 2016 (Fast Affiliate Live + Same Day Ratings)

'Grey's' More than Doubles Its 8 p.m. Drama Competition in Adults 18-49

'Scandal' Gains Adults 18-49 and Draws a 6-Week High in Total Viewers

'The Catch' Is Up 11% to Rank as the No. 1 Series at 10 p.m. in Adults 18-49

Thursday (4/28/16) - ABC Viewer and Adult 18-49 Projections With Multiplatform + 35 Days

"Grey's": L3 = 10.5 million/3.0 rating, L7 = 11.2 million/3.3 rating and MP+35 = 4.6 rating

"Scandal": L3 = 8.5 million/2.5 rating, L7 = 9.5 million/2.7 rating and MP+35 = 3.8 rating

"The Catch": L3 = 6.5 million/1.6 rating and L7 = 7.0 million/1.7 rating

ABC Thursday Prime (8:00-11:00 p.m. - 6.2 million and 1.5/5 in AD18-49):

ABC ran a strong second in Live + Same Day Adults 18-49 (1.5/5) on Thursday to a "Big Bang"-led CBS (1.7/6), dominating original programming on NBC by 67% (0.9/3) and Fox by 88% (0.8/3). Please note: ESPN aired the high-rated 2016 NFL draft on Thursday night.

· ABC's "Grey's Anatomy" stood Thursday's No. 2 TV series in Adults 18-49, behind only CBS' "The Big Bang Theory." In addition, "Grey's" and "Scandal" ran as Thursday's Top 2 dramas while "The Catch" ranked as the No. 1 series in the 10:00 p.m. hour.

"Grey's Anatomy" (8:00-9:00 p.m. - 7.8 million and 1.9/7 in AD18-49):

From 8:00-9:00 p.m., ABC's "Grey's Anatomy" overshadowed its drama competition among Adults 18-49 (1.9/7), continuing to more than double Fox's "Bones" (+138% - 0.8/3). The ABC drama moved up into the No. 1 position at 8:30 p.m. and beat out CBS' "Big Bang"-driven "The Odd Couple" by 11% (2.0/7 vs.1.8/6). "Grey's" was steady week to week in Total Viewers in Adults 18-49.

"Scandal" (9:00-10:00 p.m. - 6.3 million and 1.6/5 in AD18-49):

In the 9 o'clock hour, ABC's "Scandal" increased its winning advantage week to week over NBC's "The Blacklist" to 33% in Adults 18-49 (1.6/5 vs. 1.2/4) and outdelivered Fox's "American Grit" by 129% (0.7/2). The ABC drama was the No. 1 series in the hour with Adults 18-34 and all key Women (W18-34/W18-49/W25-54). "Scandal" was up week to week in Total Viewers (+5%) and Adults 18-49 (+7%), marking its most watched telecast overall in 6 weeks - since 3/17/16.

"The Catch" (10:00-11:00 p.m. - 4.6 million and 1.0/3 in AD18-49):

At 10:00 p.m., ABC's "The Catch" ranked No. 1 in Adults 18-49 (1.0/3) over its drama competition on CBS (+11% over "Rush Hour" = 0.9/3) and NBC (best-yet +43% over "Game of Silence" = 0.7/2). The ABC freshman drama built week to week by 11% in Adults 18-49.

Live + 3 Day Ratings for Last Thursday (4/21/16): With a 56% spike, "The Catch" was the biggest gainer at 10:00 p.m. on broadcast in Adults 18-49, posting much larger lifts from L+SD to L+3 than CBS' "Rush Hour" (+10%) and NBC's "Game of Silence" (+43%).

Projections Rationale:

Lifts vs. L+SD are based on 2015-16 season averages for originals (excluding the premiere).

Returning shows: Profile based on same show (either premiere or averages for originals).

New Series: Based on similar series.

A note about DVR penetration: DVR penetration in the Nielsen sample is currently at 48% in U.S. TV Homes. More viewers are watching shows on their own timetables, which are increasingly not reflected in the overnight Live + Same Day numbers. As a result, the Live + 7 Day ratings are the most accurate Nielsen measure to gauge the size of the TV audience.

Source: The Nielsen Company, Fast Affiliate Live + Same Day Ratings for 4/28/16, unless otherwise specified.





  [april 2016]  
S
M
T
W
T
F
S
     


· AMERICAN GRIT (FOX)
· BIG BANG THEORY, THE (CBS)
· BONES (FOX)
· CATCH, THE (ABC)
· GAME OF SILENCE (NBC)
· GREY'S ANATOMY (ABC)
· ODD COUPLE, THE (CBS)
· RUSH HOUR (CBS)
· SCANDAL (ABC)





most recent ratings | view all posts
[02/21/25 - 02:45 PM]
4 Nations Face-Off: Canada-USA Championship Game Delivers 9.3 Million Viewers; ESPN's Largest Hockey Audience Ever
The telecast peaked with 10.4 million viewers and was the most-viewed non-NFL event ever on ESPN+.

[02/21/25 - 10:15 AM]
"High Potential" Finishes Spectacular First Season Hitting Series Highs
In addition, "High Potential" achieved a remarkable benchmark for the finale episode, earning a series high on streaming and becoming ABC's best drama episode ever, based on seven-day views on Hulu and Hulu on Disney+.

[02/19/25 - 12:06 PM]
"Shifting Gears" Surges to Three-Week High in Multiplatform Viewing Among Total Viewers
After three days of viewing on linear (2/12/25), the acclaimed comedy starring Tim Allen, was the No. 1 program of the night in both Total Viewers (5.78 million) and Adults 18-49 (0.57 rating).

[02/19/25 - 07:01 AM]
OWN: Oprah Winfrey Network Ratings Increase in 2024 Driven by Growth in Key Series Among African American Women 25-54
Four returning shows saw season-over-season ratings growth with Women 25-54 from prior seasons: "Ready to Love" Season 9 (+8%), "Belle Collective" Season 4 (+8%), "Belle Collective" Season 5 (+36%), and "Love & Marriage Detroit" Season 3 (+4%).

[02/18/25 - 12:01 PM]
Netflix Top 10 Week of Feb. 10: Romance Sweeps the Top 10 Off Its Feet for Valentine's Day
The Italian getaway "La Dolce Villa" topped the English films list (19.8 million views), hitting the Top 10 in 90 countries, while Amy Schumer's "Kinda Pregnant" followed hot on its heels at No. 2 (13.7 million views).

[02/18/25 - 09:22 AM]
"The White Lotus" Season 3 Premiere Checks in with 2.4 Million Viewers, Up 57% Growth from Previous Season
After 36 hours the Season 3 premiere has doubled the Season 2 premiere episode during the same amount of time, and grew 90% since Sunday night, bringing the domestic audience to 4.6 million cross platform viewers.

[02/18/25 - 06:02 AM]
The CW Network Delivers 1.8 Million Total Viewers for NASCAR Xfinity Series Season Opener
The season opener at Daytona delivered the largest audience for any Xfinity Series race in almost three years, with 1.8 million total viewers, according to Nielsen fast national ratings.

[02/17/25 - 04:03 PM]
"SNL50: The Anniversary Special" Watched by 14.8 Million Viewers and Scored a 2.53 Rating in the 18-49 Demo Across Both NBC and Peacock in Live + Same Day Viewing
It's NBC's most-watched primetime entertainment telecast in both categories in five years (since the 2020 Golden Globe Awards).

[02/17/25 - 11:03 AM]
ABC Scores Significant Tuesday Night Linear Win Over Original Series Network Competition for First Time This Season in Total Viewers and Adults 18-49
Powering Tuesday nights at 9 p.m., "High Potential" continued its remarkable momentum becoming the No. 1 show of the night on broadcast and cable, earning 8.35 million Total Viewers and 0.69 rating in Adults 18-49.

[02/12/25 - 10:43 AM]
ESPN NBA Viewership Update: Luka Doncic's Lakers Debut Delivers 2.01 Million Viewers
The telecast peaked at 2.55 million viewers and won the day among people and males 18-34, 18-49 and 25-54.

[02/12/25 - 10:23 AM]
Puppy Bowl XXI Reaches 12.8 Million Viewers and Was #1 Non-Sports Cable Telecast on Sunday, February 9
Sunday's programming event became the highest-rated Puppy Bowl ever on Discovery, TBS and truTV and Animal Planet's highest-rated in four years.

[02/12/25 - 09:35 AM]
CBS "FBI" Line Up Wins Tuesday Night with #1 Show "FBI"
"FBI" was the #1 show of the night, beating the #2 show of the night by nearly +1 million viewers.

[02/11/25 - 01:15 PM]
FOX "Super Week" Kicks Off, Breaking Records with "The Floor" as Season's #1 Entertainment Series Telecast and New Survival Competition "Extracted" Off to a Wild Start
For six consecutive seasons, FOX has delivered the highest-rated unscripted entertainment series telecast.

[02/11/25 - 12:00 PM]
Netflix Top 10 Week of Feb. 3: "Kinda Pregnant" Delivers, "The Night Agent" Holds Strong in Top 10
Fans also basked in the Southern charm of Season 4 of "Sweet Magnolias," which debuted at No. 4 in English TV (4 million views), and flocked to the Australian limited series "Apple Cider Vinegar" (No. 5 in English TV, 3.8 million views).

[02/11/25 - 11:38 AM]
FOX Sports' Presentation of Super Bowl LIX Delivers Most-Watched Super Bowl of All-Time with 127.7 Million Viewers Across All Platforms
Philadelphia's big win in the bayou peaked at 137.7 million viewers in the second quarter (8:00 PM - 8:15 PM ET), per Nielsen Media Research.