Primetime Preliminary Fast National Nielsen Data (includes all DVR playback through 3:00 am)
Here are the highlights of the 15 ad-sustained programs that aired in primetime on the broadcast networks last night (4/14/16):
ABC (6.916 million viewers, #1; adults 18-49: 1.8, #1) staked claim to the top spot on Thursday with a new "Grey's Anatomy" (8.103 million viewers, #2; adults 18-49: 2.2, #T1), a second "Grey's Anatomy" (7.838 million viewers, #3; adults 18-49: 2.2, #T1) and "The Catch" (4.808 million viewers, #8; adults 18-49: 1.0, #8).
CBS (6.341 million viewers, #2; adults 18-49: 1.3, #2) then had to settle for second place with a repeat "The Big Bang Theory" (8.540 million viewers, #1; adults 18-49: 1.5, #T3) followed by originals from "The Odd Couple" (7.204 million viewers, #5; adults 18-49: 1.5, #T3), "Mom" (7.512 million viewers, #4; adults 18-49: 1.5, #T3), "2 Broke Girls" (6.280 million viewers, #7; adults 18-49: 1.5, #T3) and "Rush Hour" (4.256 million viewers, #10; adults 18-49: 0.9, #T9).
Next up was NBC (4.592 million viewers, #3; adults 18-49: 1.0, #3) and its new lineup of "STRONG" (3.240 million viewers, #12; adults 18-49: 0.8, #T11), "The Blacklist" (6.561 million viewers, #6; adults 18-49: 1.3, #7) and "Game of Silence" (3.975 million viewers, #11; adults 18-49: 0.8, #T11).
Meanwhile, FOX (3.395 million viewers, #4; adults 18-49: 0.9, #4) offered up the return of "Bones" (4.357 million viewers, #9; adults 18-49: 0.9, #T9) and the launch of "American Grit" (2.434 million viewers, #13; adults 18-49: 0.8, #T11).
And finally, new episodes of "DC's Legends of Tomorrow" (2.026 million viewers, #14; adults 18-49: 0.7, #14) and "The 100" (1.130 million viewers, #15; adults 18-49: 0.4, #15) on The CW (1.578 million viewers, #5; adults 18-49: 0.5, #5) closed out the night.
Week-to-week changes (adults 18-49):
+8.33% - The Blacklist
+7.14% - 2 Broke Girls
+4.76% - Grey's Anatomy
0.00% - Mom
0.00% - Bones (vs. 12/10/15)
0.00% - Rush Hour
0.00% - DC's Legends of Tomorrow
-6.25% - The Odd Couple
-9.09% - The Catch
-20.00% - STRONG (vs. 4/13/16)
-20.00% - The 100
-46.67% - Game of Silence (vs. 4/12/16)
Year-to-year changes (adults 18-49):
+85.71% - The Blacklist (vs. The Blacklist (Repeat))
+16.67% - DC's Legends of Tomorrow (vs. The Vampire Diaries)
+14.29% - STRONG (vs. Law & Order: Special Victims Unit (Repeat))
+14.29% - American Grit (vs. Backstrom)
+4.76% - Grey's Anatomy - 8:00
0.00% - The 100 (vs. Reign)
-8.33% - Grey's Anatomy - 9:00 (vs. Scandal)
-9.09% - The Catch (vs. American Crime)
-10.00% - Bones
-21.05% - 2 Broke Girls (vs. The Big Bang Theory (Repeat))
-27.27% - Game of Silence (vs. Dateline NBC)
-31.82% - Mom
-31.82% - The Odd Couple
-35.71% - Rush Hour (vs. Elementary)
In late-night metered market ratings (via NBC's press release):
· In Nielsen's 56 metered markets, household results were: "The Tonight Show Starring Jimmy Fallon," 2.4/6; "Late Show with Stephen Colbert," 1.5/4 with an encore; and ABC's "Jimmy Kimmel Live," 1.9/5.
· In the 25 markets with Local People Meters, adult 18-49 results were: "The Tonight Show Starring Jimmy Fallon," 0.7/4; "Late Show," 0.3/2 with an encore; and "Jimmy Kimmel Live," 0.5/3.
· From 12:35-1:05 a.m. ET, ABC's "Nightline" averaged a 1.2/4 in metered-market households and a 0.4/2 in 18-49 in the Local People Meters.
· From 12:35-1:35 a.m. ET, "Late Night with Seth Meyers" (1.2/4 in metered-market households) beat CBS's "Late Late Show" (0.8/3 with an encore). In the 25 markets with Local People Meters, "Late Night" (0.4/3 in 18-49) topped "Late Late Show" (0.2/2 with an encore).
· At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.7/3 in metered-market households with an encore and a 0.3/2 in adults 18-49 in the 25 markets with local people meters.
Here are the highlights of the 15 ad-sustained programs that aired in primetime on the broadcast networks one year ago (4/16/15):
CBS (9.560 million viewers, #1; adults 18-49: 2.1, #1) was the network to beat on Thursday with new episodes of "The Big Bang Theory" (14.495 million viewers, #1; adults 18-49: 3.7, #1), "The Odd Couple" (9.765 million viewers, #2; adults 18-49: 2.2, #T3), "Mom" (9.656 million viewers, #3; adults 18-49: 2.2, #T3), a repeat "The Big Bang Theory" (8.582 million viewers, #4; adults 18-49: 1.9, #6) and "Elementary" (7.430 million viewers, #7; adults 18-49: 1.4, #7).
ABC (6.627 million viewers, #2; adults 18-49: 1.9, #2) then took home the silver with its trio of "Grey's Anatomy" (7.575 million viewers, #6; adults 18-49: 2.1, #5), "Scandal" (7.863 million viewers, #5; adults 18-49: 2.4, #2) and "American Crime" (4.443 million viewers, #10; adults 18-49: 1.1, #T8).
Next up was FOX (4.057 million viewers, #4; adults 18-49: 0.9, #3) with originals from "Bones" (4.749 million viewers, #9; adults 18-49: 1.0, #10) and "Backstrom" (3.364 million viewers, #12; adults 18-49: 0.7, #T11).
Meanwhile, NBC (4.207 million viewers, #3; adults 18-49: 0.8, #4) served up repeats of "Law & Order: Special Victims Unit" (3.847 million viewers, #11; adults 18-49: 0.7, #T11), "The Blacklist" (3.330 million viewers, #13; adults 18-49: 0.7, #T11) and a new "Dateline NBC" (5.442 million viewers, #8; adults 18-49: 1.1, #T8).
And finally, the return of originals from "The Vampire Diaries" (1.341 million viewers, #14; adults 18-49: 0.6, #14) and "Reign" (0.999 million viewers, #15; adults 18-49: 0.4, #15) on The CW (1.170 million viewers, #5; adults 18-49: 0.5, #5) closed out the evening.
In the netlet's target demo (women 18-34), the former delivered a 0.8 rating at 8:00/7:00c and the latter a 0.4 rating at 9:00/8:00c.
Week-to-week changes (adults 18-49):
+22.22% - American Crime
+16.67% - Elementary
+14.29% - Scandal (vs. 4/2/15)
+10.00% - Mom
+8.82% - The Big Bang Theory
+4.76% - The Odd Couple
0.00% - Grey's Anatomy
0.00% - Bones
0.00% - Reign (vs. 3/19/15)
-8.33% - Dateline NBC
-12.50% - Backstrom
-14.29% - The Vampire Diaries (vs. 3/19/15)
Year-to-year changes (adults 18-49):
+162.50% - Grey's Anatomy (vs. Grey's Anatomy (Repeat))
+68.18% - The Big Bang Theory (vs. The Big Bang Theory (Repeat))
+40.00% - Elementary (vs. NCIS (Repeat))
+37.50% - Mom (vs. The Crazy Ones)
0.00% - Reign
-4.00% - Scandal (vs. Grey's Anatomy)
-14.29% - The Vampire Diaries
-15.38% - The Odd Couple (vs. The Big Bang Theory (Repeat))
-15.38% - Dateline NBC (vs. Parenthood)
-41.18% - Bones (vs. Hell's Kitchen)
-51.72% - Backstrom (vs. American Idol/Surviving Jack)
-67.65% - American Crime (vs. Scandal)
In late-night metered market ratings (via NBC's press release):
· In Nielsen's 56 metered markets, household results were: "The Tonight Show Starring Jimmy Fallon," 2.3/6 with an encore telecast; CBS's "Late Show with David Letterman," 2.1/6; and ABC's "Jimmy Kimmel Live," 2.3/6.
· In the 25 markets with Local People Meters, adult 18-49 results were: "The Tonight Show Starring Jimmy Fallon," 0.9/4 with an encore; "Late Show," 0.5/2; and "Jimmy Kimmel Live," 0.8/4.
· From 12:35-1:05 a.m. ET, ABC's "Nightline" averaged a 1.5/5 in metered-market households and a 0.5/3 in 18-49 in the Local People Meters.
· From 12:35-1:35 a.m. ET, "Late Night with Seth Meyers" (1.1/4 in metered-market households with an encore) trailed CBS's first-run "Late Late Show with James Corden" (1.2/4). In the 25 markets with Local People Meters, "Late Night" (0.4/3 in 18-49 with an encore) topped "Late Late Show" (0.3/2).
· At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.7/3 in metered-market households with an encore and a 0.2/2 in adults 18-49 in the 25 markets with local people meters.
Source: Nielsen Media Research
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