or


[03/05/16 - 08:33 AM]
"Grimm" Equals Its 18-49 High Since Nov. 6
NBC spins the numbers for Friday, March 4.

[via press release from NBC]

"GRIMM" EQUALS ITS 18-49 HIGH SINCE NOV. 6

THIS SEASON, "GRIMM" IS AVERAGING A +92% LIFT GOING FROM L+SD TO L+7

Friday Primetime Results:

"Grimm" (0.9/3 in 18-49, 4.2 million viewers overall from 9-10 p.m. ET):

· Equals its highest adult 18-49 rating since Nov. 6 (1.0 with the second "Grimm" of the season).

· Despite last week's preemption and this week's lower-rated encore lead-in, maintains its 0.9 rating in 18-49 for a fourth consecutive telecast.

· Grows +4% in total viewers versus its prior telecast (4.209 million vs. 4.036 million).

· Delivers its most-watched telecast since Feb. 5 (4.4 million).

· Builds on its lead-in by +50% in adults 18-49 and +42% in total viewers (4.2 million vs. 3.0 million).

· Finishes #2 in the time period among the Big 4 networks in adults 18-49 and most other key measures and ties for #1 in women 18-34.

· Will increase dramatically from these numbers via time-shifting:

· The prior "Grimm" on Feb. 19 grew by +75% in 18-49 going from L+SD to L+3 (0.92 to 1.61) and 2.2 million persons in total viewers (4.0 million vs. 6.2 million).

· It was the #4 biggest gain of that Feb. 15-21 week on the Big 4 networks in 18-49 percentage, behind only the +90% for "The Blacklist" and the +85% each for "Shades of Blue" and ABC's "How to Get Away With Murder."

· L+7: "Grimm" has increased by +92% this season in 18-49 rating going from L+SD to L+7 (from a 0.91 to a 1.75) and more than 2.4 million viewers overall (3.9 million to 6.3 million).

· Upscale: "Grimm" is capturing a strong upscale audience this season, indexing at a 114 among adults 18-49 living in homes with $100K+ incomes ("most current" including L+3).

"Dateline NBC" (0.9/3 in 18-49, 4.7 million viewers overall from 10-11 p.m. ET):

· Ties for #1 in the time period among ABC, CBS and NBC in adults 18-49 and adults 25-54.

· Ranks #2 in the hour among those nets ahead of "20/20" in total viewers (4.7 million vs. 4.3 million).

· Maintains 100% of its lead-in adults 18-49 and adults 25-54 (1.5 vs. 1.5) and builds by +13% in women 25-54 (1.7 vs. 1.5) and +11% in total viewers.

· Will add substantial viewership via time-shifting -- Friday's "Dateline" has grown by +29% this season in 18-49 rating (from a 1.05 to a 1.35) and more than 1.0 million viewers overall (4.9 million to 6.0 million) going from L+SD to L+7.

· Upscale: "Dateline" delivers a solid upscale audience, indexing at a 110 among adults 18-49 living in homes with $100K+ incomes.

An encore of "Caught on Camera With Nick Cannon" averaged a 0.6/2 in 18-49 and 3.0 million viewers overall from 8-9 p.m. ET):

In Late-Night Metered Markets Friday Night:

· In Nielsen's 56 metered markets, household results were: "The Tonight Show Starring Jimmy Fallon," 2.8/7; "Late Show with Stephen Colbert," 1.9/5 with an encore; and ABC's "Jimmy Kimmel Live," 1.8/5 with an encore.

· In the 25 markets with Local People Meters, adult 18-49 results were: "The Tonight Show Starring Jimmy Fallon," 0.9/4; "Late Show," 0.4/2 with an encore; and "Jimmy Kimmel Live," 0.5/3 with an encore.

· From 12:35-1:05 a.m. ET, ABC's "Nightline" averaged a 1.3/4 in metered-market households and a 0.4/2 in 18-49 in the Local People Meters.

· From 12:35-1:35 a.m. ET, "Late Night with Seth Meyers" (1.3/4 in metered-market households with an encore) beat CBS's "Late Late Show" (0.9/3 with an encore). In the 25 markets with Local People Meters, "Late Night" (0.5/3 in 18-49 with an encore) topped "Late Late Show" (0.2/2 with an encore).

· At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.8/3 in metered-market households with an encore and a 0.3/2 in adults 18-49 in the 25 markets with local people meters.

NOTE: Primetime results are based on "fast affiliate time period" data from Nielsen Media Research. All ratings are "live plus same day" unless otherwise indicated.





  [march 2016]  
S
M
T
W
T
F
S
  


· 20/20 (ABC)
· BLACKLIST, THE (NBC)
· CAUGHT ON CAMERA WITH NICK CANNON (NBC)
· DATELINE NBC (NBC)
· GRIMM (NBC)
· HOW TO GET AWAY WITH MURDER (ABC)
· SHADES OF BLUE (NBC)





most recent ratings | view all posts
[01/16/25 - 04:01 PM]
NBC and Peacock's 2024 Holiday Programming Reached 88 Million People from Thanksgiving to New Year's Day
The Macy's Thanksgiving Day Parade was the #1 show of the holiday season.

[01/16/25 - 03:38 PM]
ABC Tuesday Dramas "Will Trent," "High Potential" and "The Rookie" Return with Stellar, Record-Setting Results
Both "Will Trent" and "The Rookie" achieved all-time streaming highs for their premiere episodes over seven days.

[01/16/25 - 01:45 PM]
Third Season of Peacock Original "The Traitors" Debuts as #1 Unscripted Series in the U.S. Across All Platforms
499 million minutes were consumed for the entire series for the week of January 6-12.

[01/15/25 - 02:35 PM]
TGL Presented by SoFi Match 2 on ESPN Draws Average of 1 Million Viewers, Up 9 Percent Over Match 1
With Tiger Woods making his playing debut, viewership peaked at 1.1 million from 8:30-8:45 p.m. ET and held steady in the 1 million range from 7:30 p.m. until past 9 p.m.

[01/14/25 - 12:31 PM]
Prime Video's First-Ever NFL Playoff Game Attracted the Most Concurrent Viewers Ever to the Service
Said news caps off a historic 2024-2025 campaign for the service.

[01/14/25 - 12:00 PM]
Netflix Top 10 Week of Jan. 6: "Squid Game" Season 2 Keeps Winning, While "Missing You" Doesn't Miss
"American Primeval" - the historical drama based on real-life events during the 1857 Utah War - arrived at the No. 2 spot with 10.4 million views.

[01/14/25 - 07:43 AM]
FOX Delivers Most-Watched Telecast of the Week with NFL Wild Card Game
The audience peaked with 39,510,000 viewers from 7:00-7:15 PM ET.

[01/13/25 - 04:05 PM]
ESPN's Presentations of College Football Playoff Semifinals at Goodyear Cotton Bowl Classic and Capital One Orange Bowl Score Multi-Year Viewership Highs
The games averaged 20.6 million and 17.8 million viewers, respectively.

[01/10/25 - 08:31 AM]
Cleveland Cavaliers Victory Over Oklahoma City Thunder on ESPN Averaged 1.87 Million Viewers
Wednesday's coverage peaked at 2.5 million viewers.

[01/09/25 - 08:32 AM]
ESPN's College Football Bowl Viewership Reaches Record Highs for 2024-25 Season
The 33 non-College Football Playoff bowls averaged 2.7 million viewers, marking a 14 percent year-over-year increase and the largest audience since the 2019-20 season.

[01/09/25 - 07:00 AM]
WWE "RAW" Wrestles Up 4.9M Global Views for Netflix Debut
The inaugural event on Netflix averaged 2.6 million households (Live+SD) in the US, according to VideoAmp, which is 116% higher than "RAW's" average 2024 US audience of 1.2 million households, and higher than any other "Monday Night RAW" broadcast in the past five years.

[01/08/25 - 03:32 PM]
Debut of TGL Presented by SoFi Attracts Average Audience of 919,000 on ESPN
The debut of TGL presented by SoFi, the new prime time golf league, drew an average audience of 919,000 on ESPN Tuesday night, with viewership averaging more than 1.0 million 9:15-10:15 p.m. ET, when The Bay was nearing its 9-2 victory.

[01/07/25 - 04:15 PM]
"Nightline" Ranks No. 1 in All Key Demos for the Week of Dec. 30 vs. CBS' "After Midnight" and NBC's "Late Night with Seth Meyers"
"Nightline" saw increases year to year in Total Viewers, Adults 25-54) and Adults 18-49.

[01/07/25 - 01:32 PM]
"Sunday Night Football" on NBC and Peacock Delivers Best Viewership Since 2015 & Pacing to Be Primetime's #1 Show for Unprecedented 14th Consecutive Year
"Sunday Night Football" averaged a Total Audience Delivery (TAD) of 21.6 million viewers for the 2024 season - the show's best viewership since 2015 and up 1% from last season (21.4 million), according to official national live plus same day data released by Nielsen, and digital data from Adobe Analytics.

[01/07/25 - 12:00 PM]
Netflix Top 10 Week of Dec. 30: "Squid Game" Season 2 Dominates Another Week, as "Carry-On" Flies Into Most Popular
On the English TV list, it was a Happy Harlan Coben New Year for "Missing You," which made its debut at No. 1 with 21.7 million views, and charting on the Top 10 in 89 countries.