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[02/16/16 - 08:20 AM]
"The Bachelor" Stands as Monday's No. 1 Series in Adults 18-49
ABC spins the numbers for Monday, February 15.
[via press release from ABC]

ABC's The Bachelor Tops Fox's The X Files as Monday's #1 TV Series in Adults 18-49

The Bachelor (8-10pm - 7.1 million and 2.2/6 in AD18-49): From 8-10pm opposite CBS' 58th Annual Grammy Awards broadcast, ABC's The Bachelor ranked Monday's #1 TV series in Adults 18-49 (2nd week in a row), outdelivering Fox's The X-Files for the first time (2.2/6 vs. 2.1/6). In addition, The Bachelor was Monday's highest-rated series for the 7th week running in Adults 18-34 and key Women (W18-34/W18-49). Please Note: Due to the President's Day holiday, ABC's Monday programming will be coded as specials with Nielsen.

Quick Take for Monday, February 15, 2016 (Fast Affiliate Live + Same Day Ratings)

"The Bachelor" Stands as Monday's No. 1 Series in Adults 18-49

"The Bachelor" Beats Fox's "The X-Files" for the First Time in Adults 18-49

Monday Night (2/15/16) - ABC Total Viewer and Adult 18-49 Projections "The Bachelor": L3 = 11.3 million/3.3 rating and L7 = 11.7 million/3.4 rating

Live + Same Day Results:

"The Bachelor" (8:00-10:00 p.m. - 7.1 million and 2.2/6 in AD18-49):

From 8:00-10:00 p.m., opposite CBS' "58th Annual Grammy Awards" broadcast, ABC's "The Bachelor" ranked as Monday's No. 1 TV series in Adults 18-49 (2nd week in a row), outdelivering Fox's "The X-Files" for the first time (2.2/6 vs. 2.1/6). In addition, "The Bachelor" was Monday's highest-rated series for the 7th week running in Adults 18-34 and key Women (W18-34/W18-49). Please Note: Due to the President's Day holiday, ABC's Monday programming will be coded as specials with Nielsen.

Projections Rationale:

Lifts vs. L+SD are based on the 2015-16 season for premiere telecast or an average for originals (excluding the premiere).

Returning shows: Profile based on same show (either premiere or averages for originals).

New Series: Based on similar series.

A note about DVR penetration: DVR penetration in the Nielsen sample is currently at 48% in U.S. TV Homes. More viewers are watching shows on their own timetables, which are increasingly not reflected in the overnight Live + Same Day numbers. As a result, the Live + 7 Day ratings are the most accurate measure to gauge the size of the TV audience.

Source: The Nielsen Company, Fast Affiliate Live + Same Day Ratings, 2/15/16.





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· BACHELOR, THE (ABC)
· CASTLE (ABC)
· X-FILES, THE (FOX)




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