or


[01/12/16 - 09:26 AM]
"Lip Sync Battle" Drops the Mic - Shatters Ratings Records for Spike
Spike TV further spins the numbers for Thursday, January 7.
[via press release from Spike TV]

"LIP SYNC BATTLE" DROPS THE MIC - SHATTERS RATINGS RECORDS FOR SPIKE

4.7 Million Viewers Tune In To Season Two Premiere Episode Featuring Channing Tatum vs. Jenna Dewan Tatum

Most Watched Episode Of An Original Series In Network History

Ranked #1 In All Of Television With A 3.4 Rating For Adults 18-49 In Timeslot

Episode Peaked at 6.4 million Viewers For Channing And Beyonce Performance

New York, NY, January 12, 2016 - First it broke the internet - then it broke ratings records.

The star-studded and highly-anticipated season two premiere of Spike's multiplatform hit "Lip Sync Battle" on Thursday, January 7 at 10:00pm ET/PT shattered ratings and digital records for the network.

The one-hour special episode featuring an epic showdown between Channing Tatum and Jenna Dewan Tatum with special appearances by Beyonce and Paula Abdul drew 4.7 million viewers (with +3 day DVR playback), making it the most watched original series episode in Spike history. The telecast peaked with 6.4 million viewers for Channing's performance of Beyoncé's "Run The World (Girls)." Content for the Season 2 premiere has been viewed over 55 million times on various digital platforms.

The "Lip Sync Battle" season two debut was the #1 ranked show with Adults 18-49 (3.45), Adults 18-34 (3.43), Women 18-34 (4.6), Women 18-49 (4.34) in all of television in the timeslot.

"Lip Sync Battle is a driving force behind the network's successful shift to deliver a broad, gender-balanced audience," said Kevin Kay, President, Spike TV. "The incredible popularity of this cultural phenomenon is a direct result of the creativity and hard work of the exceptionally talented producers and talent."

Enclosed are some other ratings/ social media notes for the "Lip Sync Battle" season two premiere:

· The episode had the highest female viewership in network history - 3 million.

· To date, "Lip Sync Battle" content has secured half a billion views across all platforms.

· "Lip Sync Battle" was the #1 ranked show in all of cable with Adults 18-49, Adults 18-34, Women 18-34, Women 18-49, and Men 18-49 last Thursday.

· The Lip Sync Battle YouTube Channel has over 50 million views since the premiere.

· 3 of the top 5 most-viewed new videos on YouTube year-to-date were from the "Lip Sync Battle" premiere.

· The Channing Tatum and Beyoncé's "Run The World (Girls)" vs. Jenna Dewan-Tatum's "Pony" video on YouTube has over 18 million views.

· #LipSyncBattle was a top trend on Twitter, YouTube, and Facebook around the premiere last Thursday.

· 7.8 million people sampled at least 1 minute of the "Lip Sync Battle" Season 2 premiere on Spike.

· "Lip Sync Battle" drew the most social media mentions for a non-sports television program for January 7

· The Season 2 premiere was the most watched episode in Spike Android App history.

· "Lip Sync Battle" can now be seen in 46 countries and territories worldwide.

Channing Tatum vs. Jenna Dewan-Tatum on Lip Sync Battle

Based on the pop culture phenomenon of lip sync battling, the Spike original series features celebrities going head to head - lip-syncing the song of their choice - battling for the coolest bragging rights on the planet. The series is a ratings and multiplatform superstar for Spike and is the most-watched original series in network history. The award-nominated "Lip Sync Battle" is executive produced by Casey Patterson, Jay Peterson of Matador Content, John Krasinski, Stephen Merchant and 8 Million Plus Productions.

Spike TV is available in 91.4 million homes and is a division of Viacom Media Networks. A unit of Viacom (NASDAQ: VIA, VIAB), Viacom Media Networks is one of the world's leading creators of programming and content across all media platforms. Spike TV's Internet address is www.spike.com.





  [january 2016]  
S
M
T
W
T
F
S
     


· LIP SYNC BATTLE (PARAMOUNT)




most recent ratings | view all posts
[12/24/24 - 01:15 PM]
ABC News' "Nightline" Ranks No. 1 in Key Adult Demos for the Week of Dec. 16 Versus CBS' "After Midnight" and NBC's "Late Night with Seth Meyers"
"Nightline" saw gains year to year in Adults 25-54 and Adults 18-49.
[12/24/24 - 12:01 PM]
Netflix Top 10 Week of Dec. 16: "Carry-On" Flies to First Again in Netflix's Top 10 This Week
Season 6 of "Virgin River" starring Alexandra Breckenridge and Martin Henderson debuted on top of the English TV List with 8.1 million views.
[12/23/24 - 02:36 PM]
College Football Playoff Scores 10.6 Million Average Viewers Across ESPN Platforms and TNT Sports
Tennessee/Ohio State and Indiana/Notre Dame on ESPN/ABC become two of top three most-watched games of the season.
[12/23/24 - 01:22 PM]
"Yellowstone" 5B Finale Continues Its Record-Breaking Run with 13.1M Total Viewers in L3 Marking the Biggest Episode in Series History
Said run marked the most watched season in the series' history with 13.6M total viewers.
[12/23/24 - 01:15 PM]
For the 4th Consecutive Year, ABC News' "20/20" Is Friday's No. 1 Newsmagazine Across the Board
"20/20" outdelivered "Dateline" in all key target demos for the 4th consecutive year - since 2021.
[12/19/24 - 12:00 PM]
Great American Family's Christmas Franchise Fuels Channel's Growth Placing It Among the Top 25 Just Three Years After Launch
The company's burgeoning holiday movie franchise, Great American Christmas, launched October 11, further establishing Great American's position as a leader in the original holiday movie space.
[12/18/24 - 01:30 PM]
"Landman" Explodes Becoming the #1 Paramount+ Original of All Time Garnering 14.9M Global Households
New episodes are available to stream every Sunday exclusively on Paramount+.
[12/18/24 - 10:21 AM]
"Live with Kelly and Mark" Hits Season Highs in Total Viewers, Households and Women 25-54 with Best Numbers Since April
In addition, "Live" posted week-to-week gains of +12% in Women 25-54 (0.47 rating vs. 0.42 rating), hitting a season high and posting the show's second week of growth in the demographic with its best delivery in three months.
[12/17/24 - 03:31 PM]
ABC News' "Nightline" Ranks No. 1 in All Key Demos for the Week of Dec. 9 Versus CBS' "After Midnight" and NBC's "Late Night With Seth Meyers"
"Nightline" posted double-digit gains week to week across the board: Total Viewers (+16% - 840,000 vs. 725,000), Adults 25-54 (+76% - 215,000 vs. 122,000) and Adults 18-49 (+90% - 129,000 vs. 68,000).
[12/17/24 - 12:00 PM]
Netflix Top 10 Week of Dec. 15: "Carry-On" Lifts Off and "Black Doves" Fly High in Netflix's Top 10 This Week
Jamie Foxx's stand-up special "What Had Happened Was..." hit No. 2 (8.2 million views), and "Dead to Me" creator Liz Feldman's new murder mystery "No Good Deed" landed at No. 3 (6 million views).
[12/17/24 - 11:12 AM]
"Abbott Elementary" Holiday Special Delivers Glad Tidings - Rising +129% in Total Viewers and +410% in Adults 18-49 over Initial Live+Same Day Audience
After seven days of viewing on ABC, Hulu, Hulu on Disney+ and digital platforms, the "Abbott Elementary" holiday special "Winter Show" delivered holiday cheer, jumping to 6.66 million Total Viewers and 2.14 rating in Adults 18-49.
[12/17/24 - 05:16 AM]
"Yellowstone" Finale Is Biggest Episode in Series History with 11.4 Million Viewers
Overall, Season B outperformed Season 5A by +4% (10.3M) in viewership.
[12/16/24 - 02:45 PM]
"Blue Bloods" Series Finale Hits Largest Overnight Audience of the Season
The finale's seven-day multiplatform audience (across CBS and Paramount+) could surpass 11.4 million viewers, according to VideoAmp and CBS Research estimates.
[12/12/24 - 10:00 AM]
"Tracker" Exceeding 18 Million Viewers and "Matlock" Nearing 17 Million Viewers in Live Plus 35-Day Multiplatform Viewing
Since the new season premiered in September, CBS primetime series are averaging 10 million viewers, up +3% compared to last season, in live plus 35-day viewing across CBS, Paramount+ and the CBS app.
[12/12/24 - 09:02 AM]
"Tamron Hall" Hits Season Ratings High Growing by 17%
During the week of November 18, "Tamron Hall" grew in all key measures week to week, +9% among total viewers, +6% in household rating, +16% and +17% respectively with the highly coveted women 18-49 and 25-54 demographics.