'THE VOICE' IS MONDAY'S #1 TELECAST IN 18-49, UP FOR A SECOND STRAIGHT WEEK TO MATCH ITS HIGH SINCE APRIL 13
'VOICE' DELIVERS ITS MOST WATCHED MONDAY TELECAST IN SEVEN WEEKS
'NIGHT SHIFT' IS CURRENLTY UP +10% WEEK TO WEEK IN TOTAL VIEWERS
Monday Primetime Results:
· "The Voice" (2.6/8 in 18-49, 11.1 million viewers overall from 8-10:01 p.m. ET) ranked #1 among Big 4 telecasts Monday night in adults 18-49 and other key demos.
· "The Voice" grew +8% versus the prior week in adults 18-49 (2.6 vs. 2.4) and is up week to week for a second straight week (up +13% vs. two weeks ago, 2.6 vs. 2.3), to equal its highest 18-49 rating since April 13 (2.9).
· In total viewers, "The Voice" grew +10% week to week (11.054 million vs. 10.051 million) to a seven-week high for a Monday edition, best since March 30 (11.9 million).
· "The Voice" will add significant viewership via time-shifting -- Season to date, first-run editions of Monday's "Voice" have grown by +25% in L+7 vs. L+SD in 18-49 rating (from a 3.32 to a 4.15) and more than 2.1 million viewers overall (12.1 million to 14.2 million).
· Upscale: Last week's "Voice" delivered the most upscale 18-49 audience of the night among Big 4 programs, indexing at a 122 among adults 18-49 living in homes with #100K+ incomes.
· "The Night Shift" (1.2/4 in 18-49, 5.4 million viewers overall from 10:01-11 p.m. ET) maintained 100% of its week ago rating in adults 18-49, despite special competition this week from ABC's "Bachelorette" season premiere, and is currently up +10% week to week in total viewers (5.416 million vs. 4.923 million), pending updates.
· "The Night Shift" will add significant viewership via time-shifting -- "The Night Shift" has increased by +38% in 18-49 rating this season (from a 1.33 to a 1.83) and 1.7 million viewers overall (5.4 million to 7.1 million) going from L+SD to L+7.
Projected "Live Plus Three Day," "Live Plus Seven Day" and "L+7 Plus Digital" Results:
Adult 18-49 Rating
Show... L+SD... L+3... L+7... L+7+Digital
The Voice... 2.6... 3.0... 3.0... 3.1
The Night Shift... 1.2... 1.6... 1.6... 1.7
Persons 2+ (Total Viewers)
Show... L+SD... L+3... L+7... L+7+Digital
The Voice... 11.05 million... 12.35 million... 12.60 million... 12.83 million
The Night Shift ... 5.42 million... 6.72 million... 7.01 million... 7.20 million
In Late-Night Metered Markets Monday Night:
· In Nielsen's 56 metered markets, household results were: "The Tonight Show Starring Jimmy Fallon," 2.2/6; CBS's "Late Show with David Letterman," 4.1/11; and ABC's "Jimmy Kimmel Live," 2.1/6.
· In the 25 markets with Local People Meters, adult 18-49 results were: "The Tonight Show Starring Jimmy Fallon," 1.0/5; "Late Show," 0.8/4; and "Jimmy Kimmel Live," 0.8/4.
· From 12:35-1:05 a.m. ET, ABC's "Nightline" averaged a 1.5/5 in metered-market households and a 0.5/3 in 18-49 in the Local People Meters.
· From 12:35-1:35 a.m. ET, "Late Night with Seth Meyers" (1.1/4 in metered-market households) trailed CBS's "Late Late Show with James Corden" (1.7/6). In the 25 markets with Local People Meters, "Late Night" (0.5/3 in 18-49) topped "Late Late Show" (0.4/3).
· At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.6/3 in metered-market households and a 0.3/2 in adults 18-49 in the 25 markets with local people meters.
NOTE: Primetime results are based on "fast affiliate time period" data from Nielsen Media Research. All ratings are "live plus same day" unless otherwise indicated. Season-to-date averages are "most current," "live plus seven days" for all but the most recent two weeks, which are still L+SD.
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