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[10/13/14 - 12:00 PM]
Live + 7: NBC Equals Its Top-Rated Premiere Week in Seven Years
NBC further spins the numbers for the week of September 22-28.
[via press release from NBC]

L+7: NBC EQUALS ITS TOP-RATED PREMIERE WEEK IN SEVEN YEARS NBC MATCHES THE BIGGEST PREMIERE-WEEK WINNING MARGIN FOR ANY NETWORK IN 11 YEARS NBC DELIVERS ITS MOST-WATCHED PREMIERE WEEK IN 11 YEARS

In newly released "live plus seven day" results for premiere week of the 2014-15 primetime television season, Sept. 22-28, NBC has equaled its adult 18-49 rating of one year ago, a 3.7, to match the network's highest premiere-week rating in seven years.

The 3.7 gives NBC a premiere-week margin of victory over #2 CBS (3.1) of 0.6 of a rating point, tying last year's margin as the biggest premiere-week win in 11 years for any network.

In total viewers, NBC's premiere-week L+7 average of 12.1 million persons ranks #2 and is up +6% versus the same week last year (11.4 million), making this NBC's most-watched premiere week in 11 years.

The last time NBC rated higher during a premiere week in adults 18-49 was in 2007 (4.2) and the last time its opening-week total-viewer result was higher was 2003 (12.6 million).

The last time any network won a premiere week in 18-49 by more than 0.6 of a rating point was 2003, when NBC led CBS by 1.0 of a point (5.1 vs. 4.1).

NBC's primetime schedule gained 0.7 of a point in 18-49 and 1.9 million viewers overall going from earlier L+SD results to L+7 averages (which include all time-shifted viewing measured within a week of a show's live telecast). In L+SD, NBC finished down one-tenth of a point versus its year-ago 18-49 rating while in L+7, NBC equaled its year-ago result.

NBC's "Sunday Night Football" remained the #1 primetime telecast on the Big 4 networks in adult 18-49 L+7 results with an 8.9 rating. Joining "Sunday Night Football" among premiere week's top 30 primetime shows on the Big 4 in L+7 adult 18-49 results were Monday's "The Blacklist" (tied for #9, 5.5), Monday's "The Voice" (#11, 5.4), Tuesday's "The Voice" (#12, 5.3), Tuesday's "Chicago Fire" (tied for #19, 3.7), Wednesday's "Law & Order: SVU" (tied for #25, 3.4) and Wednesday's "Chicago P.D." (tied for #28, 3.1).

L+7 PREMIERE WEEK RESULTS

Adults 18-49, L+7
Net... Week 1, 2013-14... Week 1, 2014-15... Diff
NBC... 3.7... 3.7... Even
CBS... 3.1... 3.1... Even
ABC... 3.1... 2.9... Down 6%
Fox... 2.8... 2.7... Down 4%

Total Viewers, L+7
Net... Week 1, 2013-14... Week 1, 2014-15... Diff
NBC... 11.414 million ... 12.051 million... Up 6%
CBS... 12.981 million... 13.245 million... Up 2%
ABC... 9.941 million ... 10.341 million ... Up 4%
Fox... .7.393 million ... 6.760 million... Down 9%

L+SD PREMIERE WEEK RESULTS
Adults 18-49, L+SD
Net... Week 1, 2013-14... Week 1, 2014-15... Diff
NBC... 3.1... 3.0... Down 3%
CBS... 2.2... 2.4... Up 9%
ABC... 2.3... 2.1... Down 9%
Fox... 2.2... 2.0... Down 9%

Total Viewers, L+SD
Net... Week 1, 2013-14... Week 1, 2014-15... Diff
NBC... 9.713 million ... 10.184 million... Up 6%
CBS... 10.377 million... 10.909 million... Up 5%
ABC... 7.993 million ... 7.937 million ... Down 1%
Fox... .6.030 million ... 5.275 million... Down 13% · "The Blacklist" has set a new L+7 series high in total viewers, with the show's Sept. 22 season premiere growing to 19.334 million viewers in L+7, up 6.782 million from its "live plus same day" result of 12.552 million. The show's previous L+7 record was 18.279 million for the series premiere on Sept. 23, 2013.

· The 6.782 million is a "Blacklist" series record for biggest increase going from L+SD to L+7.

· "The Blacklist" has also set a new L+7 series record in adults 18-49, achieving a 5.52 with its Sept. 23 season premiere, up 2.06 of a rating point or +60% (5.52 vs. 3.46). The previous "Blacklist" L+7 high in 18-49 was 5.49 on Sept. 23 and 30, 2013.

NOTE: All ratings are based on viewership data from Nielsen Media Research.





  [october 2014]  
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· BIGGEST LOSER, THE (USA)
· BLACKLIST, THE (NBC)
· CHICAGO FIRE (NBC)
· CHICAGO PD (NBC)
· DATELINE NBC (NBC)
· FOOTBALL NIGHT IN AMERICA (NBC)
· LAW & ORDER: SPECIAL VICTIMS UNIT (NBC)
· MYSTERIES OF LAURA, THE (NBC)
· PARENTHOOD (NBC)
· SATURDAY NIGHT LIVE (NBC)
· SUNDAY NIGHT FOOTBALL (NBC)
· VOICE, THE (NBC)




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