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[06/03/14 - 08:41 AM]
ABC Is Monday's Most-Watched Network for the 7th Time in 8 Weeks
ABC spins the numbers for Monday, June 2.
[via press release from ABC]

ABC Tops Monday in Viewers/"The Bachelorette" is Up/"Mistresses" Opens with Biggest Audience Ever

ABC Monday Prime (8-11pm - 5.8 million and 1.5/5 in AD18-49): With The Bachelorette and the 2nd season premiere of Mistresses, ABC was the most-watched TV network overall on Monday for the 7th time in 8 weeks (5.8 million) and also held the #1 position on the night among Adults 18-34 (tie) and across all key Women.

· ABC was up 9% in Total Viewers over the same night last year (5.3 million on 6/3/13).

· ABC's The Bachelorette finished as Monday's most-watched TV show overall (6.5 million), ranking as the top series on the night for the 2nd week running.

The Bachelorette (8-10pm - 6.5 million and 1.7/6 in AD18-49): From 8-10pm, The Bachelorette was up week to week in Total Viewers (+8%) and Adults 18-49 (+6%) to deliver best-since-premiere numbers. The show was also up sharply from its Sunday special, spiking 30% in Total Viewers and 21% in Adults 18-49. Please Note: Last week's The Bachelorette Monday telecast went up 2-tenths of an Adult 18-49 rating point from the preliminary numbers to the Nationals. The ABC unscripted series ranked #1 in its time period among Total Viewers, Adults 18-34 and across all key Women demo (W18-34/W18-49/W25-54).

· The Bachelorette was up over its year-ago telecast by 14% in Total Viewers and held even in Adults 18-49 (5.7 million and 1.7/5 on 6/3/13).

Mistresses (10-11pm - 4.5 million and 1.2/4 in AD18-49): During the 10pm hour, ABC's Mistresses opened its 2nd season with its most-watched telecast ever, rising 2% over its year-ago debut (4.5 million vs. 4.4 million on 6/3/13). In addition, the show held even with its year-ago debut in Adults 18-49 (1.2/3 on 6/3/13) and was up 9% from its September season finale (1.1/3 on 9/9/13).

· Please Note: During its first season, Mistresses saw big increases via TV playback, jumping 50% from its initially-reported Live + Same Day number to its final Live +7 Day Adult 18-49 rating and making it the 2nd-biggest gainer for any summer broadcast series in 2013 (behind only ABC's Rookie Blue).

Quick Take for Monday, June 1, 2014 (Fast Affiliate Live +Same Day Ratings)

ABC is Monday's Most-Watched Network for the 7th time in 8 Weeks

ABC's "The Bachelorette" Hits Best-Since-Premiere Numbers In Total Viewers and Adults 18-49, Standing as Monday's Most-Watched Series

Season 2 Premiere of ABC's "Mistresses" Draws Most-Watched Telecast Ever

ABC Monday Prime (8:00-11:00 p.m. - 5.8 million and 1.5/5 in AD18-49):

With "The Bachelorette" and the 2nd season premiere of "Mistresses," ABC was the most-watched TV network overall on Monday for the 7th time in 8 weeks (5.8 million) and also held the No. 1 position on the night among Adults 18-34 (1.2/5-tie) and across all key Women.

· ABC was up 9% in Total Viewers over the same night last year (5.3 million on 6/3/13).

· ABC's "The Bachelorette" finished as Monday's most-watched TV show overall (6.5 million), ranking as the top series on the night for the 2nd week running.

"The Bachelorette" (8:00-10:00 p.m. - 6.5 million and 1.7/6 in AD18-49):

From 8:00-10:00 p.m., "The Bachelorette" was up week to week in Total Viewers (+8%) and Adults 18-49 (+6%) to deliver best-since-premiere numbers. The show was also up sharply from its Sunday special, spiking 30% in Total Viewers and 21% in Adults 18-49 (5.0 million and 1.4/4 on 6/1/14). Please Note: Last week's "The Bachelorette" Monday telecast went up 2-tenths of an Adult 18-49 rating point from the preliminary numbers to the Nationals. The ABC unscripted series ranked No. 1 in its time period among Total Viewers, Adults 18-34 and across all key Women demos (W18-34/W18-49/W25-54).

· "The Bachelorette" was up over its year-ago telecast by 14% in Total Viewers and held even in Adults 18-49 (5.7 million and 1.7/5 on 6/3/13).

"Mistresses" (10:00-11:00 p.m. - 4.5 million and 1.2/4 in AD18-49):

During the 10:00 p.m. hour, ABC's "Mistresses" opened its 2nd season with its most-watched telecast ever, rising 2% over its year-ago debut (4.5 million vs. 4.4 million on 6/3/13). In addition, the show held even with its year-ago debut in Adults 18-49 (1.2/3 on 6/3/13) and was up 9% from its September season finale (1.1/3 on 9/9/13).

· Please Note: During its first season, "Mistresses" saw big increases via TV playback, jumping 50% from its initially-reported Live + Same Day number to its final Live +7 Day Adult 18-49 rating and making it the 2nd-biggest gainer for any summer broadcast series in 2013 (behind only ABC's "Rookie Blue").

A note about increasing DVR penetration and year-to-year rating comparisons: Year-to-year rating comparisons based on the Live + Same Day data stream are distorted by the level of DVR penetration in the Nielsen sample, which has jumped up to 49% currently, from 47% at the same point in 2013. More viewers are watching shows on their own timetables, which may not be reflected in the overnight next day numbers. The only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.

Source: The Nielsen Company, Fast Affiliate Live + Same Day Ratings, 6/2/14.





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· BACHELORETTE, THE (ABC)
· MISTRESSES (ABC)
· ROOKIE BLUE (ABC)




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