nielsen ratings (fast national numbers for friday, august 2, 2013)
Here are the highlights of the 10 ad-sustained programs that aired in primetime on the broadcast networks last night:
ABC (3.905 million viewers, #3; adults 18-49: 1.1, #1) was the top demo draw on Friday with its mix of "Shark Tank" (4.409 million viewers, #3; adults 18-49: 1.2, #1), "Primetime: Would You Fall for That?" (3.323 million viewers, #7; adults 18-49: 0.9, #4) and "20/20" (3.983 million viewers, #5; adults 18-49: 1.1, #2).
NBC (4.502 million viewers, #1; adults 18-49: 0.9, #2) then claimed the silver with repeats of "Betty White's Off Their Rockers" (2.980 million viewers, #8; adults 18-49: 0.6, #T7), another "Betty White's Off Their Rockers" (2.930 million viewers, #9; adults 18-49: 0.7, #6) and a two-hour "Dateline NBC" (5.276 million viewers, #1; adults 18-49: 1.0, #3).
Next up was CBS (4.360 million viewers, #2; adults 18-49: 0.7, #3) and its encore lineup of "Undercover Boss" (3.896 million viewers, #6; adults 18-49: 0.8, #5), "Hawaii Five-0" (4.022 million viewers, #4; adults 18-49: 0.6, #T7) and "Blue Bloods" (5.163 million viewers, #2; adults 18-49: 0.6, #T7).
Meanwhile, The CW (1.572 million viewers, #5; adults 18-49: 0.6, #4) offered up the return of "America's Next Top Model" (1.557 million viewers, #12; adults 18-49: 0.6, #T7) followed by a second "America's Next Top Model" (1.588 million viewers, #11; adults 18-49: 0.6, #T7).
In the netlet's target demo (women 18-34), "Top Model" delivered a 0.8 rating at 8:00/7:00c and a 1.0 rating at 9:00/8:00c.
And finally, FOX (2.036 million viewers, #4; adults 18-49: 0.5, #5) closed out the evening with repeats of "Bones" (2.782 million viewers, #10; adults 18-49: 0.6, #T7) and "The Following" (1.291 million viewers, #13; adults 18-49: 0.4, #13).
Week-to-week changes (adults 18-49):
+37.50% - 20/20
0.00% - Primetime: Would You Fall for That?
-9.09% - Dateline NBC
Year-to-year changes (adults 18-49):
+200.00% - America's Next Top Model - 9:00 (vs. Nikita (Repeat))
+100.00% - America's Next Top Model - 8:00 (vs. Nikita (Repeat))
+37.50% - 20/20 (vs. 20/20 (Repeat))
+12.50% - Primetime: Would You Fall for That? (vs. 20/20 (Repeat))
-87.65% - Dateline NBC (vs. 2012 Summer Olympics)
In late-night metered market ratings (via NBC's press release):
· In Nielsen's 56 metered markets, household results were: "The Tonight Show with Jay Leno," 2.7/7; CBS's "Late Show with David Letterman," 2,0/5 with an encore; and ABC's "Jimmy Kimmel Live," 1.7/4 with an encore.
· In the 25 markets with Local People Meters, adult 18-49 results were: "The Tonight Show with Jay Leno," 0.8/4; "Late Show," 0.4/2 with an encore; and "Jimmy Kimmel Live," 0.7/3 with an encore.
· From 12:35-1:05 a.m. ET, ABC's "Nightline" averaged a 1.2/4 in metered-market households and a 0.5/3 in 18-49 in the Local People Meters.
· From 12:35-1:35 a.m. ET, "Late Night with Jimmy Fallon" (1.4/5 in metered-market households) beat CBS's "Late Late Show with Craig Ferguson" (1.1/4). In the 25 markets with Local People Meters, "Late Night" (0.6/3 in 18-49) topped "Late Late Show" (0.3/2).
· At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.9/3 in metered-market households with an encore and a 0.3/2 in adults 18-49 in the 25 markets with local people meters.
Here are the highlights of the 11 ad-sustained programs that aired in primetime on the broadcast networks one year ago (8/3/12):
NBC (26.89 million viewers, #1; adults 18-49: 8.1, #1) was still the network to beat on Friday despite a low for the "2012 Summer Olympics" (26.90 million viewers, #1; adults 18-49: 8.1, #1).
ABC (3.27 million viewers, #2; adults 18-49: 0.8, #2) then was a distant second with repeats of "Shark Tank" (3.19 million viewers, #5; adults 18-49: 0.9, #2), "20/20" (3.34 million viewers, #2; adults 18-49: 0.8, #T3) and another "20/20" (3.29 million viewers, #3; adults 18-49: 0.8, #T3).
Next up was CBS (3.02 million viewers, #3; adults 18-49: 0.6, #T3) with second runs of "Undercover Boss" (3.28 million viewers, #4; adults 18-49: 0.8, #T3), "CSI: NY" (2.68 million viewers, #7; adults 18-49: 0.5, #T8) and "Blue Bloods" (3.15 million viewers, #6; adults 18-49: 0.5, #T8).
Meanwhile, FOX (1.81 million viewers, #4; adults 18-49: 0.6, #T3) offered up repeats of the departing "House" (1.58 million viewers, #9; adults 18-49: 0.6, #T6) plus "Bones" (2.05 million viewers, #8; adults 18-49: 0.6, #T6).
And finally, repeats of "Nikita" (0.65 million viewers, #10; adults 18-49: 0.3, #10) and a second "Nikita" (0.53 million viewers, #11; adults 18-49: 0.2, #11) on The CW (0.60 million viewers, #5; adults 18-49: 0.2, #5) closed out the night.
Source: Nielsen Media Research
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