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[03/16/13 - 09:26 AM]
ABC Is #1 on Friday in Adults 18-49 - "20/20" Draws Biggest Audience in 3 Months
ABC spins the numbers for Friday, March 15.
[via press release from ABC]

ABC Is #1 on Friday in Adults 18-49 - "20/20" Draws Biggest Audience in 3 Months

Please Note: On the first Friday of Daylight Saving Time, overall Adult 18-49 TV usage was down -5% on the night, with even sharper declines from 7-8pm (-8%) and from 9-10pm (-6%).

ABC ranked #1 on Friday in Adults 18-49 (tied with CBS), beating original lineups on NBC by 40% and Fox by 75%. Season to date ABC is the #1 network on Friday in Adults 18-49, with its strongest delivery on the night in 4 years - since the 2008-09 season.

From 8-9pm, ABC's Last Man Standing and Malibu Country earned second place in Total Viewers and Adults 18-49, defeating Fox's Kitchen Nightmares and NBC's Fashion Star.

At 9pm, ABC's Shark Tank spiked over its Adult 18-49 lead-in by 60% to win its hour, leading originals of NBC's Grimm by 14% and Fox's Touch by 167%.

From 10-11pm, ABC's 20/20 beat out Rock Center with Brian Williams by 2.7 million viewers and doubled the NBC newsmagazine in Adults 18-49 (+100%) and Adults 25-54 (+110%). 20/20 reported on unbelievable tales from the road, with potential life-saving tips, on "Highway Confidential." 20/20 delivered its most-watched telecast in 3 months - since 12/14/12.





  [march 2013]  
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W
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F
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· 20/20 (ABC)
· FASHION STAR (NBC)
· GRIMM (NBC)
· KITCHEN NIGHTMARES (FOX)
· LAST MAN STANDING (FOX)
· MALIBU COUNTRY (ABC)
· ROCK CENTER WITH BRIAN WILLIAMS (NBC)
· SHARK TANK (ABC)
· TOUCH (FOX)




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