NATIONAL NIELSEN RATINGS FOR THE WEEK OF FEBRUARY 25 - MARCH 3, 2013
FOX WINS WEEK AMONG ADULTS 18-49, ADULTS 18-34 AND TEENS
"AMERICAN IDOL" Ranks No. 1 for the Week Across Key Demos
"THE FOLLOWING" Continues as Monday's Highest-Rated Drama
FOX Comedy Block Ranks No. 1 on Tuesday Among Adults 18-34
FOX's week was highlighted by strong performances by THE FOLLOWING, BONES, AMERICAN IDOL, its Tuesday night comedies and the Sunday night ANIMATION DOMINATION line-up, leading the network to rank No. 1 for the week among Adults 18-49, Adults 18-34 and Teens. FOX also ranked No. 1 five nights this week among Adults 18-34 and 4 nights among Adults 18-49.
On Monday, BONES grew +5% from the previous week in Adults 18-49 and +4% in Total Viewers. THE FOLLOWING increased +2% in Total Viewers from the previous week and was the highest-rated drama of the night in Adults 18-49 and has been every week since its premiere.
On Tuesday, NEW GIRL was the highest-rated program of the night in Adults 18-34 and the highest-rated comedy of the night in Adults 18-49, followed by THE MINDY PROJECT and RAISING HOPE.
AMERICAN IDOL's Wednesday and Thursday episodes ranked as the No. 1 program of the night among Adults 18-49, Adults 18-34, Teens and Total Viewers.
For the week, FOX had:
· 6 of the Top 20 programs among Adults 18-49: AMERICAN IDOL- WED (No. 1), AMERICAN IDOL- THU (No. 3), THE FOLLOWING (No. 9), BONES (No. 17 tie), NEW GIRL (No. 17 tie) and THE SIMPSONS (No. 20).
· 11 of the Top 20 programs among Adults 18-34: AMERICAN IDOL- WED (No. 1), AMERICAN IDOL- THU (No. 2), THE SIMPSONS (No. 6 tie), NEW GIRL (No. 6 tie), THE FOLLOWING (No. 8 tie), FAMILY GUY ENCORE (No. 8 tie), THE CLEVELAND SHOW 8:30p (No. 10), BONES (No. 12 tie), BOB'S BURGERS (No. 12 tie), THE MINDY PROJECT (No. 15 tie) and THE CLEVELAND SHOW 7:30p (No. 15 tie).
· 8 of the Top 20 programs among Teens: AMERICAN IDOL- THU (No. 1 tie), FAMILY GUY ENCORE (No. 1 tie), AMERICAN IDOL- WED (No. 1 tie), BOB'S BURGERS (No. 7 tie), THE CLEVELAND SHOW 8:30p (No. 7 tie), THE SIMPSONS (No. 9), THE FOLLOWING (No. 14) and THE CLEVELAND SHOW 7:30p (No. 19).
· 3 of the Top 20 programs among Total Viewers: AMERICAN IDOL- WED (No. 3), AMERICAN IDOL- THU (No. 4) and BONES (No. 20).
Nightly and Program Highlights
MONDAY
8:00-9:00 BONES: (A18 49: 2.3/6, 8.8 Mil Total Viewers)
9:00-10:00 THE FOLLOWING: (A18 49: 2.8/7, 8.6 Mil Total Viewers)
8:00-10:00 FOX PRIME: (A18 49: 2.6/7, 8.7 Mil Total Viewers)
FOX ranked No. 2 for the night in Adults 18-49, Adults 18-34 and Total Viewers and ranked No. 1 in Men 18-49 (tie) and Men 18-34.
BONES (2.3/6) grew +5% from the previous week in Adults 18-49 (vs. 2.2/6) and +4% in Total Viewers (8.8 Mil. vs. 8.5 Mil.).
THE FOLLOWING (2.8/7) increased +2% in Total Viewers from the previous week (8.6 Mil. vs. 8.4 Mil.). THE FOLLOWING was the highest-rated drama of the night in Adults 18-49 and has been every week since its premiere.
TUESDAY
8:00-8:30 RAISING HOPE: (A18 49: 1.5/5, 3.5 Mil Total Viewers)
8:30-9:00 RAISING HOPE (S): (A18 49: 1.4/4, 3.1 Mil Total Viewers)
9:00-9:30 NEW GIRL: (A18 49: 2.3/6, 4.3 Mil Total Viewers)
9:30-10:00 THE MINDY PROJECT: (A18 49: 1.7/4, 3.3 Mil Total Viewers)
8:00-10:00 FOX PRIME: (A18 49: 1.7/5, 3.6 Mil Total Viewers)
On Tuesday, FOX ranked No. 2 for the night in Adults 18-49 (tie) and Teens (tie) and won the night in Adults 18-34.
NEW GIRL was the highest-rated comedy of the night in Adults 18-49, followed by THE MINDY PROJECT and RAISING HOPE. NEW GIRL was the highest-rated program of the night outright in Adults 18-34.
At 8p RAISING HOPE posted a 1.5/5 in Adults 18-49. A second RAISING HOPE at 830p delivered a 1.4/4 in Adults 18-49.
NEW GIRL (2.3/6) improved +5% from the previous week in Adults 18-49 (vs. 2.2/6). In the 9p half hour, NEW GIRL ranked No. 2 in Adults 18-49 and No. 1 in Adults 18-34.
THE MINDY PROJECT (1.7/4) rose +6% from the previous week (vs. 1.6/4). THE MINDY PROJECT ranked No. 2 in its half hour in Adults 18-49 and No. 1 in Adults 18-34.
WEDNESDAY
8:00-10:00 AMERICAN IDOL: (A18 49: 3.9/11, 13.3 Mil Total Viewers)
FOX won Wednesday night in Adults 18-49, Total Viewers, Adults 18-34, Teens and all key demos. FOX outperformed the No. 2 networks of the night by +63% in Adults 18-49 (3.9/11 vs. 2.4/7 for CBS), +87% in Adults 18-34 (3.0/10 vs. 1.6/5 for ABC) and +39% in Total Viewers (13.3 Mil. vs. 9.6 Mil. for CBS).
The second girls 'Sudden Death' round on AMERICAN IDOL delivered a 3.9/11 among Adults 18-49. AMERICAN IDOL was the No. 1 program of the night in Adults 18-49, Adults 18-34, Teens, Total Viewers and all key female demos.
THURSDAY
8:00-10:00 AMERICAN IDOL: (A18 49: 3.8/11, 12.6 Mil Total Viewers)
FOX won the night in Adults 18-49, Total Viewers, Adults 18-34 and all key demos. For the night, FOX outperformed the No. 2 network, CBS by +90% in Adults 18-49 (3.8/11 vs. 2.0/6) and +164% in Adults 18-34 (2.9/10 vs. 1.1/4).
AMERICAN IDOL posted a 3.8/11 in Adults 18-49. AMERICAN IDOL was the highest rated program of the night among Adults 18-49, Total Viewers, Adults 18-34 and Teens.
FRIDAY
8:00-9:00 KITCHEN NIGHTMARES: (A18 49: 1.3/4, 3.3 Mil Total Viewers)
9:00-10:00 TOUCH: (A18 49: 0.8/2, 2.9 Mil Total Viewers)
8:00-10:00 FOX PRIME: (A18 49: 1.0/3, 3.1 Mil Total Viewers)
On Friday, FOX placed No. 3 for the night among Adults 18-49, moving to No. 2 among Adults 18-34 (tie) and Teens (tie).
KITCHEN NIGHTMARES (1.3/4) grew +18% week-to-week (vs. 1.1/4). KITCHEN NIGHTMARES ranked No. 2 among Adults 18-49, rising to No. 1 in Adults 18-34 in its time period.
At 9p, TOUCH delivered a 0.8/2 among Adults 18-49, up +14% from the previous week (0.7/2).
SATURDAY
8:00-8:30 COPS: (A18-49: 1.0/4, 3.4 Mil Total Viewers)
8:30-9:00 COPS 2 (R): (A18-49: 1.1/4, 3.6 Mil Total Viewers)
9:00-10:00 THE FOLLOWING (R): (A18-49: 0.5/2, 2.0 Mil Total Viewers)
8:00-10:00 FOX PRIME: (A18-49: 0.8/3, 2.7 Mil Total Viewers)
FOX ranked No. 1 for the night in Adults 18-49 and Adults 18-34 with an original COPS (1.0/4) and encores of COPS 2 (1.1/4) and THE FOLLOWING (0.5/2).
SUNDAY
7:00-7:30 THE SIMPSONS (RS): (A18-49: 1.4/4, 3.1 Mil Total Viewers)
7:30-7:59 THE CLEVELAND SHOW: (A18-49: 1.6/5, 3.3 Mil Total Viewers)
7:59-8:30 THE SIMPSONS: (A18-49: 2.2/6, 4.7 Mil Total Viewers)
8:30-9:00 THE CLEVELAND SHOW: (A18-49: 1.9/5, 3.8 Mil Total Viewers)
9:00-9:30 FAMILY GUY (R): (A18-49: 1.9/5, 4.1 Mil Total Viewers)
9:30-10:00 BOB'S BURGERS: (A18-49: 1.7/4, 3.7 Mil Total Viewers)
7:00-10:00 FOX PRIME: (A18-49: 1.8/5, 3.8 Mil Total Viewers)
FOX ranked No. 1 for the night in Adults 18-49 (tie), Adults 18-34 and Teens.
FOX won every half hour from 7-10p among Adults 18-34.
At 7p an encore THE SIMPSONS (1.4/4) was followed by an original of THE CLEVELAND SHOW (1.6/5), which was up +45% from two weeks ago (1.1/3). THE CLEVELAND SHOW posted its highest ratings in the 730p time period in three months among Adults 18-49 and Total Viewers (since 12/2/12) and nearly four months in Adults 18-34 (since 11/18/12).
THE SIMPSONS did a 2.2/6, up +10% from two weeks ago (2.0/5) and was the highest rated program of the night among Adults 18-34.
A second original CLEVELAND posted 1.9/5 at 830p, followed by an encore of FAMILY GUY which also did a 1.9/5.
BOB'S BURGERS did a 1.7/4 at 930p, winning its time period among Adults 18-49.
FEBRUARY 25 - MARCH 3, 2013
TOTAL PRIMETIME
ADULTS 18 49 ADULTS 18 34 VIEWERS (Mil)
FOX 2.2/6 FOX 1.9/6 FOX 6.6
ABC 1.6/5 ABC 1.2/4 ABC 6.1
CBS 1.9/5 CBS 1.0/3 CBS 9.1
NBC 1.2/4 NBC 0.9/3 NBC 4.1
12/13 FOX Programs: Live + 7 in Adults 18-49
Live+Same Day vs. Live + 7 ratings (available through 2/17/13) among Adults 18-49:
12/13 Season through 2/17 Live+Same Day Adults 18-49 Live + 7 Adults 18-49 % Change
BONES 2.2/6 3.1/8 +41%
THE MOB DOCTOR 1.0/2 1.3/3 +30%
THE FOLLOWING 3.0/7 4.7/12 +57%
RAISING HOPE 1.7/5 2.2/6 +29%
BEN AND KATE 1.3/4 1.6/4 +23%
NEW GIRL 2.3/6 3.8/10 +65%
THE MINDY PROJECT 1.7/4 2.3/6 +35%
AMERICAN IDOL-Wed 5.2/14 6.2/17 +19%
THE X FACTOR-Wed 3.1/9 3.6/10 +16%
AMERICAN IDOL-Thu 4.8/14 5.8/16 +21%
THE X FACTOR-Thu 2.9/8 3.4/10 +17%
GLEE 2.3/6 3.7/10 +61%
KITCHEN NIGHTMARES 1.1/4 1.5/5 +36%
FRINGE 1.0/3 1.6/5 +60%
TOUCH 0.8/2 1.2/4 +50%
THE CLEVELAND SHOW 1.5/4 1.8/5 +20%
THE SIMPSONS 2.9/7 3.3/8 +14%
BOB'S BURGERS 2.1/5 2.4/6 +14%
FAMILY GUY 2.9/7 3.9/9 +34%
AMERICAN DAD 2.2/5 2.7/6 +23%
12/13 FOX Programs: Live +7 in Total Viewers
Live+Same Day vs. Live + 7 ratings (available through 2/17/13) among Total Viewers:
12/13 Season thru 2/17 Live+Same Day P2+ (Mil.) Live + 7 P2+ (Mil.) % Change
BONES 7.9 10.3 +30%
THE MOB DOCTOR 3.6 4.6 +29%
THE FOLLOWING 9.3 13.5 +45%
RAISING HOPE 3.9 4.8 +25%
BEN AND KATE 2.8 3.4 +21%
NEW GIRL 4.4 6.9 +55%
THE MINDY PROJECT 3.2 4.3 +33%
AMERICAN IDOL-Wed 15.5 17.8 +15%
THE X FACTOR-Wed 8.6 9.9 +15%
AMERICAN IDOL-Thu 14.6 17.2 +17%
THE X FACTOR-Thu 8.5 9.7 +14%
GLEE 5.9 8.8 +49%
KITCHEN NIGHTMARES 3.2 3.9 +23%
FRINGE 2.8 4.3 +52%
TOUCH 3.1 4.3 +40%
THE CLEVELAND SHOW 3.2 3.6 +12%
THE SIMPSONS 6.2 7.1 +14%
BOB'S BURGERS 4.4 4.9 +11%
FAMILY GUY 5.7 7.5 +30%
AMERICAN DAD 4.5 5.4 +19%
About Fox Broadcasting Company
Fox Broadcasting Company (FOX) is a unit of News Corporation. FOX finished the 2011-2012 season at No. 1 in the key adult demographic for the eighth consecutive year - a feat that has never been achieved in broadcast history - while continuing to dominate all network competition in the more targeted Adults 18-34 and Teen demographics. FOX airs 15 hours of primetime programming a week as well as late-night entertainment programming, major sports and Sunday morning news.
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