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[02/07/13 - 01:12 PM] Series Premiere of "The Americans" Sets a Record Live+3 Increase for FX with a 49% Gain in Adults 18-49, 44% in Total Viewers FX spins the numbers for the series to date. |
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[via press release from FX] |
Compared to its record-setting premiere episode, last night's second episode of The Americans (2/7/13, 10:00-11:06PM) declined -39% in Total Viewers (1.97 million vs. 3.22 million) and -32% in A18-49 (1.07 million vs. 1.57 million).
That said there were some positive items worth noting for the critically-acclaimed drama.
Last night's episode, "The Clock," posted significant growth from its lead-in half hour (9:30-10:00), the commercial television premiere of the movie Tron: Legacy, increasing +67% in Total Viewers 1.97 million vs. 1.18 million), +73% in A18-49, and +184% in W18-49. Tron: Legacy fell -48% in Total Viewers (1.18 million vs. 2.25 million) and -47% in A18-49 from prior week lead-in movie Knight and Day (618,000 vs. 1.17 million, both Wed. 9:30-10:00PM TP). By comparison, the series premiere posted gains of +43% in Total Viewers and +35% in Adults over lead-in half hour.
The half-hour retention for last night's episode of The Americans was very strong with no decline in A25-54, -3% in Total Viewers, and -4% in both A18-34 and A18-49.
Also of note, the Live+3 percentage increase for the series premiere episode of The Americans set a record for FX with a +49% gain in A18-49 (1.57 million to 2.34 million) and a +44% jump on Total Viewers (3.22 million to 4.63 million). When Live+7 data is available, the series premiere of The Americans will become the most-watched series debut in FX history (Justified, 4.94 million, 3/16/10). If episode two of The Americans follows the trend of our other series, DVR usage will increase in week two which would mitigate the declines from last night's Live+Same Day ratings.
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[12/24/24 - 01:15 PM] ABC News' "Nightline" Ranks No. 1 in Key Adult Demos for the Week of Dec. 16 Versus CBS' "After Midnight" and NBC's "Late Night with Seth Meyers" "Nightline" saw gains year to year in Adults 25-54 and Adults 18-49.
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[12/24/24 - 12:01 PM] Netflix Top 10 Week of Dec. 16: "Carry-On" Flies to First Again in Netflix's Top 10 This Week Season 6 of "Virgin River" starring Alexandra Breckenridge and Martin Henderson debuted on top of the English TV List with 8.1 million views.
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[12/23/24 - 02:36 PM] College Football Playoff Scores 10.6 Million Average Viewers Across ESPN Platforms and TNT Sports Tennessee/Ohio State and Indiana/Notre Dame on ESPN/ABC become two of top three most-watched games of the season.
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[12/23/24 - 01:22 PM] "Yellowstone" 5B Finale Continues Its Record-Breaking Run with 13.1M Total Viewers in L3 Marking the Biggest Episode in Series History Said run marked the most watched season in the series' history with 13.6M total viewers.
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[12/23/24 - 01:15 PM] For the 4th Consecutive Year, ABC News' "20/20" Is Friday's No. 1 Newsmagazine Across the Board "20/20" outdelivered "Dateline" in all key target demos for the 4th consecutive year - since 2021.
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[12/19/24 - 12:00 PM] Great American Family's Christmas Franchise Fuels Channel's Growth Placing It Among the Top 25 Just Three Years After Launch The company's burgeoning holiday movie franchise, Great American Christmas, launched October 11, further establishing Great American's position as a leader in the original holiday movie space.
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[12/18/24 - 01:30 PM] "Landman" Explodes Becoming the #1 Paramount+ Original of All Time Garnering 14.9M Global Households New episodes are available to stream every Sunday exclusively on Paramount+.
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[12/18/24 - 10:21 AM] "Live with Kelly and Mark" Hits Season Highs in Total Viewers, Households and Women 25-54 with Best Numbers Since April In addition, "Live" posted week-to-week gains of +12% in Women 25-54 (0.47 rating vs. 0.42 rating), hitting a season high and posting the show's second week of growth in the demographic with its best delivery in three months.
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[12/17/24 - 03:31 PM] ABC News' "Nightline" Ranks No. 1 in All Key Demos for the Week of Dec. 9 Versus CBS' "After Midnight" and NBC's "Late Night With Seth Meyers" "Nightline" posted double-digit gains week to week across the board: Total Viewers (+16% - 840,000 vs. 725,000), Adults 25-54 (+76% - 215,000 vs. 122,000) and Adults 18-49 (+90% - 129,000 vs. 68,000).
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[12/17/24 - 12:00 PM] Netflix Top 10 Week of Dec. 15: "Carry-On" Lifts Off and "Black Doves" Fly High in Netflix's Top 10 This Week Jamie Foxx's stand-up special "What Had Happened Was..." hit No. 2 (8.2 million views), and "Dead to Me" creator Liz Feldman's new murder mystery "No Good Deed" landed at No. 3 (6 million views).
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[12/17/24 - 11:12 AM] "Abbott Elementary" Holiday Special Delivers Glad Tidings - Rising +129% in Total Viewers and +410% in Adults 18-49 over Initial Live+Same Day Audience After seven days of viewing on ABC, Hulu, Hulu on Disney+ and digital platforms, the "Abbott Elementary" holiday special "Winter Show" delivered holiday cheer, jumping to 6.66 million Total Viewers and 2.14 rating in Adults 18-49.
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[12/17/24 - 05:16 AM] "Yellowstone" Finale Is Biggest Episode in Series History with 11.4 Million Viewers Overall, Season B outperformed Season 5A by +4% (10.3M) in viewership.
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[12/16/24 - 02:45 PM] "Blue Bloods" Series Finale Hits Largest Overnight Audience of the Season The finale's seven-day multiplatform audience (across CBS and Paramount+) could surpass 11.4 million viewers, according to VideoAmp and CBS Research estimates.
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[12/12/24 - 10:00 AM] "Tracker" Exceeding 18 Million Viewers and "Matlock" Nearing 17 Million Viewers in Live Plus 35-Day Multiplatform Viewing Since the new season premiered in September, CBS primetime series are averaging 10 million viewers, up +3% compared to last season, in live plus 35-day viewing across CBS, Paramount+ and the CBS app.
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[12/12/24 - 09:02 AM] "Tamron Hall" Hits Season Ratings High Growing by 17% During the week of November 18, "Tamron Hall" grew in all key measures week to week, +9% among total viewers, +6% in household rating, +16% and +17% respectively with the highly coveted women 18-49 and 25-54 demographics.
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