or


[10/02/12 - 10:42 AM]
Oxygen Media Continues to Reign as Top 20 Ad-Supported Cable Entertainment Network Among Women 18-34 in Q3
Oxygen spins the numbers for the quarter to date.

[via press release from Oxygen]

OXYGEN MEDIA CONTINUES TO REIGN AS TOP 20 AD-SUPPORTED CABLE ENTERTAINMENT NETWORK AMONG WOMEN 18-34 IN Q3

Network Ranks Top 10 For VOD And Is #2 Most Social Network on Television

NEW YORK - October 2, 2012 - Behind the strength of Oxygen Media's diverse programming slate, the network delivered a strong third quarter ranking #20 among all ad-supported cable entertainment networks in its key demo of women 18-34, according to Nielsen. Fueled by a unique slate of original series such as "I'm Having Their Baby," "The Glee Project," "Girlfriend Confidential: LA" and "Bad Girls Club," the network averaged 405,000 total viewers. In addition, this month marked Oxygen's youngest September ever with a median age of 35.3 (1.4 years younger than September 2011). For more information, visit www.oxygen.com and follow us on Twitter at www.twitter.com/OxygenPR.

Third quarter saw the thought-provoking docu-series "I'm Having Their Baby" strike a chord with viewers and become Oxygen's highest rated new series of 2012 averaging 806,000 total viewers, 381,000 adults 18-34 and 324,000 women 18-34 on a Live +7 basis. This marked double-digit growth across all key demos with a 30 percent increase among women 18-34, 29 percent increase among total viewers and 16 percent increase among adults 18-34, compared to the same time period last year. Behind the series, Oxygen was the #3 cable network on Mondays at 11pm in women 18-34 throughout the season. This led the network to quickly greenlight season two, which is currently in production and will premiere in 2013.

Increasing momentum, the critically acclaimed second season of "The Glee Project" landed winner Blake Jenner a seven episode role on "Glee" and ended with a series finale season high of 821,000 total viewers.

Amplifying such success, fan-favorite "Bad Girls Club" remained dominant in its ninth season averaging 2.2 million total viewers, 1.4 million adults 18-49, and one million women 18-49 on a Live +7 basis. Behind season nine, Oxygen is the #1 cable network on Mondays at 10pm, out-delivering ABC and CBS in women 18-34.

To top off the third quarter, the series premiere of "Girlfriend Confidential: LA" (9/3/12) strengthened the female-skewing channel's Monday night lineup propelling Oxygen as a top five cable entertainment network among women 18-34 in the 11pm hour.

Source: Nielsen Media Research, Time period data based on Most Current Data: Live + 7 through 9/16/12, blended with Live + Same Day through 9/30/12. Cable ranks includes ad supported cable entertainment networks, and excludes non-ad supported networks (e.g., pay cable, Disney), sports, news channels and networks that air in less than 50% of the daypart, cvg rating. All program data= LS data, unless otherwise indicated. VOD=Rentrak, among all TV entertainment networks, Total HHLD transactions 6/25/12-9/16/12. Social=Bluefin Signals, 6/25/12-9/26/12, rank based on total comments vs. all television networks in reality genre, prime.

About Oxygen Media

Oxygen Media is a multiplatform entertainment brand that delivers relevant and engaging content to young women who like to "live out loud." Oxygen is rewriting the rulebook for women's media by changing how the world sees entertainment from a young woman's point of view. Through a vast array of unconventional and original content, including "The Glee Project," "Best Ink," and "Bad Girls Club," the growing cable network is the premier destination to find unique and groundbreaking unscripted programming. "The Glee Project" is a winner of a 2012 Gracie Award which honors programming created for women, by women and about women for "Outstanding Reality Show." A social media trendsetter, Oxygen is a leading force in engaging modern young women, wherever they are, with popular, award winning features online including www.OxygenLive.com, the real time social viewing party that is also available as an app for the iPhone and iPad. Oxygen is available in 80 million homes, and can be found online and on mobile devices at www.oxygen.com. Follow us on Twitter at www.twitter.com/OxygenPR. Oxygen Media is a service of NBCUniversal.





  [october 2012]  
S
M
T
W
T
F
S
 


· BAD GIRLS CLUB, THE (OXYGEN)
· GIRLFRIEND CONFIDENTIAL LA (OXYGEN)
· GLEE (FOX)
· GLEE PROJECT, THE (OXYGEN)
· I'M HAVING THEIR BABY (OXYGEN)





most recent ratings | view all posts
[02/19/25 - 12:06 PM]
"Shifting Gears" Surges to Three-Week High in Multiplatform Viewing Among Total Viewers
After three days of viewing on linear (2/12/25), the acclaimed comedy starring Tim Allen, was the No. 1 program of the night in both Total Viewers (5.78 million) and Adults 18-49 (0.57 rating).

[02/19/25 - 07:01 AM]
OWN: Oprah Winfrey Network Ratings Increase in 2024 Driven by Growth in Key Series Among African American Women 25-54
Four returning shows saw season-over-season ratings growth with Women 25-54 from prior seasons: "Ready to Love" Season 9 (+8%), "Belle Collective" Season 4 (+8%), "Belle Collective" Season 5 (+36%), and "Love & Marriage Detroit" Season 3 (+4%).

[02/18/25 - 12:01 PM]
Netflix Top 10 Week of Feb. 10: Romance Sweeps the Top 10 Off Its Feet for Valentine's Day
The Italian getaway "La Dolce Villa" topped the English films list (19.8 million views), hitting the Top 10 in 90 countries, while Amy Schumer's "Kinda Pregnant" followed hot on its heels at No. 2 (13.7 million views).

[02/18/25 - 09:22 AM]
"The White Lotus" Season 3 Premiere Checks in with 2.4 Million Viewers, Up 57% Growth from Previous Season
After 36 hours the Season 3 premiere has doubled the Season 2 premiere episode during the same amount of time, and grew 90% since Sunday night, bringing the domestic audience to 4.6 million cross platform viewers.

[02/18/25 - 06:02 AM]
The CW Network Delivers 1.8 Million Total Viewers for NASCAR Xfinity Series Season Opener
The season opener at Daytona delivered the largest audience for any Xfinity Series race in almost three years, with 1.8 million total viewers, according to Nielsen fast national ratings.

[02/17/25 - 04:03 PM]
"SNL50: The Anniversary Special" Watched by 14.8 Million Viewers and Scored a 2.53 Rating in the 18-49 Demo Across Both NBC and Peacock in Live + Same Day Viewing
It's NBC's most-watched primetime entertainment telecast in both categories in five years (since the 2020 Golden Globe Awards).

[02/17/25 - 11:03 AM]
ABC Scores Significant Tuesday Night Linear Win Over Original Series Network Competition for First Time This Season in Total Viewers and Adults 18-49
Powering Tuesday nights at 9 p.m., "High Potential" continued its remarkable momentum becoming the No. 1 show of the night on broadcast and cable, earning 8.35 million Total Viewers and 0.69 rating in Adults 18-49.

[02/12/25 - 10:43 AM]
ESPN NBA Viewership Update: Luka Doncic's Lakers Debut Delivers 2.01 Million Viewers
The telecast peaked at 2.55 million viewers and won the day among people and males 18-34, 18-49 and 25-54.

[02/12/25 - 10:23 AM]
Puppy Bowl XXI Reaches 12.8 Million Viewers and Was #1 Non-Sports Cable Telecast on Sunday, February 9
Sunday's programming event became the highest-rated Puppy Bowl ever on Discovery, TBS and truTV and Animal Planet's highest-rated in four years.

[02/12/25 - 09:35 AM]
CBS "FBI" Line Up Wins Tuesday Night with #1 Show "FBI"
"FBI" was the #1 show of the night, beating the #2 show of the night by nearly +1 million viewers.

[02/11/25 - 01:15 PM]
FOX "Super Week" Kicks Off, Breaking Records with "The Floor" as Season's #1 Entertainment Series Telecast and New Survival Competition "Extracted" Off to a Wild Start
For six consecutive seasons, FOX has delivered the highest-rated unscripted entertainment series telecast.

[02/11/25 - 12:00 PM]
Netflix Top 10 Week of Feb. 3: "Kinda Pregnant" Delivers, "The Night Agent" Holds Strong in Top 10
Fans also basked in the Southern charm of Season 4 of "Sweet Magnolias," which debuted at No. 4 in English TV (4 million views), and flocked to the Australian limited series "Apple Cider Vinegar" (No. 5 in English TV, 3.8 million views).

[02/11/25 - 11:38 AM]
FOX Sports' Presentation of Super Bowl LIX Delivers Most-Watched Super Bowl of All-Time with 127.7 Million Viewers Across All Platforms
Philadelphia's big win in the bayou peaked at 137.7 million viewers in the second quarter (8:00 PM - 8:15 PM ET), per Nielsen Media Research.

[02/11/25 - 11:01 AM]
"The Day of the Jackal" Becomes Peacock's Most-Watched New Original Drama Series
Viewership of the series in its first 75 days has surpassed that of any other original drama series in the same timeframe.

[02/07/25 - 01:13 PM]
ABC Claims Top 5 Shows Among Adults 18-49 in Cross-Platform Broadcast Series Rankings
Driven by stellar streaming viewership on Hulu and Disney+, three ABC titles more than triple their seven-day linear averages, including "High Potential" (+297%), "Abbott Elementary" (+270%) and "Shifting Gears" (+242%).