A&E POSTS BEST AUGUST IN NETWORK HISTORY
NETWORK DELIVERS GROWTH ACROSS ALL KEY DEMOS
THE GLADES PROPELS A&E TO #1 ON SUNDAY NIGHTS
ON PACE FOR SEVENTH CONSECUTIVE YEAR OF GROWTH
New York, NY - August 31, 2010 - A&E capped off the summer with the best August in network history among key demos, including adults 18-49 and 25-54. The network posted incredible growth versus August 2009, witnessing growth of 6% among adults 18-34 (303,000), 4% among adults 18-49 (691,000), 5% among adults 25-54 (729,000) and 6% in total viewers (1.44 million), versus August 2009.
The new hit drama series "The Glades" has propelled A&E to ad-supported cable's #1 network on Sunday nights among total viewers and helped the network finish August as the number five entertainment network overall among adults 25-54, finishing ahead of top networks including FX, MTV and Discovery.
A&E is also on pace to achieve its best year in network history among all key demos. Year-to-date, the network is up 4% in adults 18-49 and 7% in adults 25-54 and total viewers. This will mark A&E's seventh consecutive year of growth.
About A&E Network
A&E is "Real Life. Drama." Now reaching more than 99 million homes, A&E is television that you can't turn away from; where unscripted shows are dramatic and scripted dramas are authentic. A&E offers a diverse mix of high quality entertainment ranging from the network's original scripted series to signature non-fiction franchises, including the Emmy-winning "Intervention," "Dog The Bounty Hunter," "Hoarders," "Paranormal State" and "Criss Angel Mindfreak," and the most successful justice shows on cable, including "The First 48" and "Manhunters." The A&E website is located at www.aetv.com.
###
Ratings Source: Nielsen Media Research (Live + Same Day)
|