or


[04/16/08 - 01:42 PM]
'The Biggest Loser 5' Scores Heavyweight Results Against Fierce Competition, Matching NBC's Top 18-49 Rating in Its Slot Since November 2005, Excluding Olympics
NBC spins the numbers for Tuesday, April 15.

[via press release from NBC]

'THE BIGGEST LOSER 5' SCORES HEAVYWEIGHT RESULTS AGAINST FIERCE COMPETITION, MATCHING NBC'S TOP 18-49 RATING IN ITS SLOT SINCE NOVEMBER 2005, EXCLUDING OLYMPICS

IN ITS CLIMACTIC FINAL HOUR, 'BIGGEST LOSER' RANKS #1 IN ADULTS 18-49, TOPPING ALL FIRST-RUN, UNSCRIPTED NETWORK COMPETITION FROM 'DANCING WITH THE STARS,' 'KITCHEN NIGHTMARES' AND 'BIG BROTHER'

A DOMINANT 'LAW & ORDER: SVU' RETURNS TO ORIGINAL EPISODES, BEATING THE ABC-CBS COMPETITION COMBINED IN ADULTS 18-49 AND OTHER KEY DEMOS

BURBANK, Calif. � April 16, 2008 � Last night's live finale of "The Biggest Loser 5" matched NBC's highest 18-49 rating in this time period in nearly two-and-a-half years (since November 29, 2005, excluding Olympics) and weighed in with NBC's heftiest total viewership in the slot since August 21, 2007, according to "fast affiliate-based" "live plus same day" viewing figures from Nielsen Media Research (pending updates).

Last night from 8-10 p.m. ET, in a ferociously competitive two-hour time period, "The Biggest Loser" (4.4 rating, 11 share in adults 18-49, 11.2 million viewers overall) ranked #2 in adults 18-49 behind only Fox's "American Idol"-led lineup and well ahead of ABC's "Dancing With the Stars"-led lineup.

In the climactic 9-10 p.m. ET hour, when Alison Vincent became the first female "Biggest Loser," the series finale ranked #1 in adults 18-49, topping ABC's "Dancing With the Stars," Fox's "Kitchen Nightmares" and CBS's "Big Brother" in adults 18-49 and other key measures.

In the 8-9 p.m. ET hour, "The Biggest Loser" delivered NBC's highest 18-49 rating (a 3.6) in this Tuesday time period versus "American Idol" in more than four years (since February 17, 2004, excluding Olympics).

Despite the fierce competition, "Loser" gained, from its first to its fourth half-hour, 53 percent in 18-49 rating (to a 5.2/13 from a 3.4/10) and 46 percent, or 4.2 million persons in total viewers (to 13.2 million from 9.1 million).

For its full cycle, "The Biggest Loser 5" improved versus "The Biggest Loser 4" by 3 percent in 18-49 rating (3.4 vs. 3.3 in "live plus same day" ratings) and by 9 percent in total viewers (8.5 million vs. 7.8 million), a remarkable achievement in that "Biggest Loser 5" faced competition from "American Idol" that "Biggest Loser 4" did not face

At 10 p.m. ET last night, "Law & Order: Special Victims Unit" (4.7/12 in 18-49, 13.3 million viewers overall) dominated the time period, beating the ABC-CBS competition combined in adults 18-49 and all other key demographics. "SVU" also won the hour handily in total viewers.

"SVU" returned last night to original episodes with that series' second-highest 18-49 rating since October 23, 2007 and second-highest total viewer result of the 2007-08 season. "SVU" was up 4 percent in 18-49 versus its prior season average for original episodes (4.7 vs. 4.5).

NBC ranked #2 for the night in adults 18-49, total viewers and other key measures with the network's second-highest Tuesday average of the season in 18-49. This marks the 12th time in the last 14 Tuesdays, that NBC has finished #2 in adults 18-49, behind only "American Idol"-boosted Fox. Preliminary 18-49 averages for Tuesday night are: Fox, 6.7/17; NBC, 4.5/12; ABC and CBS, 2.3/6; CW, 0.6/2. In overall total viewers, April 15 preliminary results are: Fox, 17.0 million; NBC, 11.9 million; ABC, 9.4 million; CBS, 8.8 million; CW, 1.5 million

Note that all national ratings are "live plus same day" unless otherwise indicated.





  [april 2008]  
S
M
T
W
T
F
S
  


· AMERICAN IDOL (ABC)
· BIG BROTHER (CBS)
· BIGGEST LOSER, THE (USA)
· DANCING WITH THE STARS (ABC)
· HELL'S KITCHEN (FOX)
· LAW & ORDER: SPECIAL VICTIMS UNIT (NBC)





most recent ratings | view all posts
[01/21/25 - 12:00 PM]
Netflix Top 10 Week of Jan. 13: "Back in Action" Hits the Mark with Chart-Topping Debut
There was plenty of love for "XO, Kitty's" second season, which premiered on January 16 and debuted at No. 2 on the English TV list with 14.2 million views.

[01/21/25 - 08:54 AM]
NBC Sports Delivers Its Fourth-Largest NFL Divisional Playoff Audience on Record as Rams-Eagles Averages 37.8 Million Viewers on NBC & Peacock
The audience for Rams-Eagles peaked with an average of 47.5 million viewers from 6:00-6:11 p.m. ET.

[01/19/25 - 01:31 PM]
FOX Sports Delivers 33.6 Million Viewers for Commanders-Lions NFC Divisional Game
Saturday's NFC Divisional showdown is projected to peak at 35.7 million viewers from 9:30-9:45 PM ET.

[01/17/25 - 03:39 PM]
"Shifting Gears" Brings Tim Allen Back to ABC and Hulu in Style with 17 Million Total Audience to Date
"Shifting Gears" stood as ABC's strongest series debut in over six years - since 10/16/18 with "The Conners," and marks the most-watched ABC series premiere on streaming to date, based on views in its first seven days on Hulu and Hulu on Disney+.

[01/16/25 - 04:01 PM]
NBC and Peacock's 2024 Holiday Programming Reached 88 Million People from Thanksgiving to New Year's Day
The Macy's Thanksgiving Day Parade was the #1 show of the holiday season.

[01/16/25 - 03:38 PM]
ABC Tuesday Dramas "Will Trent," "High Potential" and "The Rookie" Return with Stellar, Record-Setting Results
Both "Will Trent" and "The Rookie" achieved all-time streaming highs for their premiere episodes over seven days.

[01/16/25 - 01:45 PM]
Third Season of Peacock Original "The Traitors" Debuts as #1 Unscripted Series in the U.S. Across All Platforms
499 million minutes were consumed for the entire series for the week of January 6-12.

[01/15/25 - 02:35 PM]
TGL Presented by SoFi Match 2 on ESPN Draws Average of 1 Million Viewers, Up 9 Percent Over Match 1
With Tiger Woods making his playing debut, viewership peaked at 1.1 million from 8:30-8:45 p.m. ET and held steady in the 1 million range from 7:30 p.m. until past 9 p.m.

[01/14/25 - 12:31 PM]
Prime Video's First-Ever NFL Playoff Game Attracted the Most Concurrent Viewers Ever to the Service
Said news caps off a historic 2024-2025 campaign for the service.

[01/14/25 - 12:00 PM]
Netflix Top 10 Week of Jan. 6: "Squid Game" Season 2 Keeps Winning, While "Missing You" Doesn't Miss
"American Primeval" - the historical drama based on real-life events during the 1857 Utah War - arrived at the No. 2 spot with 10.4 million views.

[01/14/25 - 07:43 AM]
FOX Delivers Most-Watched Telecast of the Week with NFL Wild Card Game
The audience peaked with 39,510,000 viewers from 7:00-7:15 PM ET.

[01/13/25 - 04:05 PM]
ESPN's Presentations of College Football Playoff Semifinals at Goodyear Cotton Bowl Classic and Capital One Orange Bowl Score Multi-Year Viewership Highs
The games averaged 20.6 million and 17.8 million viewers, respectively.

[01/10/25 - 08:31 AM]
Cleveland Cavaliers Victory Over Oklahoma City Thunder on ESPN Averaged 1.87 Million Viewers
Wednesday's coverage peaked at 2.5 million viewers.

[01/09/25 - 08:32 AM]
ESPN's College Football Bowl Viewership Reaches Record Highs for 2024-25 Season
The 33 non-College Football Playoff bowls averaged 2.7 million viewers, marking a 14 percent year-over-year increase and the largest audience since the 2019-20 season.

[01/09/25 - 07:00 AM]
WWE "RAW" Wrestles Up 4.9M Global Views for Netflix Debut
The inaugural event on Netflix averaged 2.6 million households (Live+SD) in the US, according to VideoAmp, which is 116% higher than "RAW's" average 2024 US audience of 1.2 million households, and higher than any other "Monday Night RAW" broadcast in the past five years.