Primetime Ratings Report For the week of June 4, 2007
With the "2007 NBA Finals," ABC Ranks No. 1 for the Week
Across Each of the Key Men Demographics
"Wife Swap" Wins Monday's 8 O'clock Hour in Viewers and Adults 18-49
For the Second Week in a Row
"Ex-Wives Club" is Up by 8% in Viewers, by 10% in Adults 18-49
And by 31% in Adults 18-34 Over its Series Debut the Prior Monday
An Encore "Supernanny" Leads its Hour Among Adults 18-34 and Young Women
ABC Marks its Second-Strongest Summertime Wednesday Since July 2005
The Most-Watched TV Show at 8pm, ABC's "The Next Best Thing" Grows from its
Week-Ago Debut, Generating the Net's Top Numbers in the Hour Since November
Against Fox's "So You Think You Can Dance," ABC's Season Opener of
"American Inventor" Ranks No. 2 at 9pm in Total Viewers and Adults 18-49,
Substantially Boosting the Hour for the Network Over the Same Night Last Year
"Traveler" Takes Second Place at 10pm, Continuing to Improve the Hour for ABC
ABC Takes Second on Thursday in Young Adults and Wins the Evening Across
The Men Demos, with its Top Men 18-34 Number on the Night in Over 8 Months
ABC's Broadcast of the 2007 NBA Finals Game 1 Stands as
The No. 1 TV Show on Thursday in Each of the Key Men Demographics
A Replay "American's Funniest Home Videos" is No. 1
In Total Viewers and Adults 18-49 on Friday from 8-9pm
With Coverage of the "2007 NBA Finals on ABC," the Network Ranks No. 1
On Sunday in Young Adults and Across All Key Men Demographics
WEEK No. 38:
Boosted by coverage of the first two games of the "2007 NBA Finals," ABC finished second for the week of June 4, 2007 in Adults 18-49 (2.0/6) and Adults 18-34 (1.8/6). The Net ranked No. 1 for the week across each of the key men demographics: Men 18-34 (1.8/7-tie), Men 18-49 (2.0/7-tie) and Men 25-54 (2.1/6-tie).
Rankings: ABC aired 3 of the week's Top 10 broadcast programs in Adults 18-49: "NBA Finals on ABC-GM 1" � No. 4, "NBA Finals on ABC-GM 2" � No. 6 and "American Inventor" � No. 8. NBA Championship's Game 1 and Game 2 stood as the week's Top 2 broadcast programs across each of the key men demographics (M18-34/M18-49/M25-54).
Monday
ABC's lineup finished second on the night among Adults 18-34 (2.2/7), Women 18-34 (3.0/9) and Women 18-49 (3.3/9).
� ABC was up by 1.8 million viewers (6.1 million vs. 4.3 million) and by 41% in Adults 18-49 (2.4/7 vs. 1.7/5) compared to the same Monday last year (6/5/06).
"Wife Swap" (8:00-9:00 p.m.)
An encore telecast of "Wife Swap" led its hour for the second week in a row in Total Viewers (6.6 million) and Adults 18-49 (2.5/8).
"Ex-Wives Club" (9:00-10:00 p.m.)
Week 2 of ABC's "Ex-Wives Club" saw the unscripted series improve by 8% in Total Viewers (5.7 million vs. 5.3 million), by 10% in Adults 18-49 (2.2/6 vs. 2.0/5) and by 31% in Adults 18-34 (2.1/6 vs. 1.6/5) over its series premiere the prior week.
"Supernanny" (10:00-11:00 p.m.)
In the final hour of primetime, ABC's repeat "Supernanny" won its time slot among Adults 18-34 (2.2/7), Women 18-34 (3.1/10) and Women 18-49 (3.4/10).
Wednesday
With the second airing of a growing "The Next Best Thing" leading into the season premiere of "American Inventor" and followed by "Traveler," ABC earned a solid second place to Fox on Wednesday night in Adults 18-49 (2.5/8), pacing 19% ahead of third-place CBS (2.1/6) and 92% ahead of fourth-place NBC (1.3/4).
� ABC's prime numbers grew from the same Wednesday last year (6/7/06) by 2.8 million viewers (7.2 million vs. 4.4 million) and by 67% in Adults 18-49 (2.5/8 vs. 1.5/4). On both counts, it was the Net's second-strongest summertime Wednesday since July 2005 � since 7/13/05.
"The Next Best Thing" (8:00-9:00 p.m.)
On the series' second telecast, ABC's "The Next Best Thing" stood as the most-watched show during Wednesday's 8 o'clock hour (8.4 million). The new ABC series also delivered the No. 1 position in the time period with Adults 18-49 (2.8/9-tie), Men 18-49 (2.2/8) and Adults 25-54 (3.2/10).
� Growing from its week-ago debut telecast by 8% in Total Viewers (8.4 million vs. 7.8 million), by 12% in Adults 18-49 (2.8/9 vs. 2.5/8) and by 21% in Adults 18-34 (2.3/9 vs. 1.9/7), "The Next Best Thing" attracted ABC's largest audience and young adult numbers in the time period in almost 7 months � since 11/15/06.
"American Inventor" (9:00-10:00 p.m.)
Building on its young adult lead-in opposite Fox's "So You Think You Can Dance," ABC's season premiere of "American Inventor" ranked No. 2 during the 9 o'clock hour in Total Viewers (7.9 million) and Adults 18-49 (3.0/8). The season opener ranked No. 1 in the hour with Men 25-54 (3.1/8-tie). The ABC unscripted series gained viewer (7.8 million to 8.0 million) and young adult (3.0/9 to 3.1/8) audience from start to finish.
� Versus ABC's year-ago performance in the hour, "American Inventor" improved the time period by 4.5 million viewers and by 131% in Adults 18-49 (3.4 million and 1.3/4 on 6/7/06). In fact among Adults 18-49, "American Inventor" logged ABC's highest summer rating in the time period since July 2005 � 7/27/05.
"Traveler" (10:00-11:00 p.m.)
ABC's "Traveler" took second place during the 10 o'clock hour in Total Viewers (5.3 million) and Adults 18-49 (1.7/5). "Traveler" improved the hour for ABC over the same night last year by 21% among young adults (1.4/4 on 6/7/06).
Thursday
ABC's broadcast of the 2007 NBA Finals Game 1, between the San Antonio Spurs and the Cleveland Cavaliers, boosted the Network into a solid second place on Thursday night among young adults: Adults 18-49 (2.9/10) and Adults 18-34 (2.8/10). ABC posted a dominant Thursday night victory across the key men demographics, holding wide advantages over its nearest competition (Fox): Men 18-34 +95% (4.5/15 vs. 2.1/8), Men 18-49 +54% (4.0/14 vs. 2.6/9) and Men 25-54 +30% (3.9/12 vs. 3.0/9).
� With coverage of the NBA championship game, ABC marked its highest-rated Thursday among Men 18-34 since September � since 9/21/06, the opening Thursday of the �06-07 TV Season.
� Featuring the San Antonio Spurs beating the Cleveland Cavaliers 85-76, ABC's 2007 NBA Finals Game 1 (9:03 � 11:42 p.m.) qualified as the No. 1 TV program on Thursday night across each of the key men demographics: Men 18-34 (5.3/19), Men 18-49 (5.1/17) and Men 25-54 (5.0/15).
Friday
"America's Funniest Home Videos" (8:00-9:00 p.m.)
An encore "America's Funniest Home Videos" was No. 1 its time period in both Total Viewers (5.0 million) and Adults 18-49 (1.4/6), beating its unscripted competition, NBC's "1 vs. 100" (4.5 million & 1.1/4 in Adults 18-49).
Sunday
With coverage of the "2007 NBA Finals Game 2" (San Antonio-Cleveland), ABC ranked No. 1 on Sunday in Adults 18-49 (2.3/7) and Adults 18-34 (2.1/7-tie). ABC also led the night across each of the key men demographics, beating its nearest competitor (Fox) by +8% in Men 18-34 (2.6/9 vs. 2.4/8), by +33% in Men 18-49 (2.8/9 vs. 2.1/6) and by +61% in Men 25-54 (2.9/8 vs. 1.8/5).
Source: Nielsen Media Research, NTI (Live + Same Day or Most Current), week of 6/4/07, or as dated.
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