or


[10/31/24 - 07:22 AM]
The CW Network Brings Shoppable TV to ACC Football in Innovative Partnership with Shopsense AI
Beginning November 2 with the Virginia Tech at Syracuse game, viewers will be able to shop game-day essentials and team merchandise directly from their mobile devices with technology powered by Shopsense's latest enterprise Commerce Operating System (Commerce OS).

[via press release from The CW]

The CW NETWORK BRINGS SHOPPABLE TV TO ACC FOOTBALL IN INNOVATIVE PARTNERSHIP WITH SHOPSENSE AI

Shopsense's Commerce Operating System Empowers College Football Fans to Purchase Game-Day Gear and Other Items While Watching Live Sports

Burbank, Calif. & Redwood City, Calif. - October 31, 2024 - The CW Network and Shopsense AI today announced they are teaming up to transform how fans experience ACC college football broadcasts. Beginning November 2 with the Virginia Tech at Syracuse game, viewers will be able to shop game-day essentials and team merchandise directly from their mobile devices with technology powered by Shopsense's latest enterprise Commerce Operating System (Commerce OS). The partnership will kick off with ACC college football broadcasts and will expand to other live sports, scripted series, and unscripted programming across The CW Network. Whether viewers are engaging with game-day content on broadcast television or via social media, they'll be able to buy products seamlessly while enjoying their favorite programs.

"By bringing shoppable TV to The CW's ACC college football broadcasts, we're merging the excitement of live sports with cutting-edge technology that enhances fan experiences and creates dynamic, engaging brand opportunities," said Laura Lamattina, Vice President, Creative Director Branded Entertainment at The CW Network.

Since launching in April 2024, Shopsense AI's enterprise platform has evolved into Commerce OS, a comprehensive operating system distinguishing itself with a full suite of TV Shopability and Consumer Activation tools. These activation tools work together to transform the way brands connect with consumers via the publisher's content ecosystem, creating a dynamic, interactive, and revenue-driven shopping experience.

"College football has some of the most passionate and engaged fans in all of sports, and we're excited to harness that energy with our game-changing shoppable TV technology," said Glenn Fishback, CEO and Co-Founder of Shopsense AI. "Teaming with The CW to integrate real-time shopping into ACC football broadcasts is the first step in our ambitious programming partnership, giving fans the chance to support their teams in a whole new way, whether it's purchasing fan merchandise, gear featured during the game, or supplies to create a winning tailgating experience. We believe this initiative will deepen fan engagement and create new revenue opportunities for brands while delivering a seamless, interactive experience that taps into the spirit of college sports."

ACC football airs every Saturday this fall on The CW as a part of CW FOOTBALL SATURDAY, which also includes Pac-12 football games. The network is also home to NASCAR Xfinity Series racing, ACC men's and women's basketball, WWE NXT, and the Emmy Award-winning studio show "Inside the NFL." The CW will carry more than 500 hours of premium sports programming in 2025.

About The CW Network

The CW is America's fifth major broadcast network and reaches 100% of US television households. The CW delivers 15 hours of primetime entertainment programming per week in addition to over 300 hours of sports per year as the broadcast home to LIV Golf, ACC football and basketball games, Pac-12 football games, "Inside the NFL," and WWE NXT and NASCAR Xfinity Series beginning in Fall 2024. The fully ad-supported CW App, with more than 100 million downloads to date, is available for free to consumers on all major platforms and is home to the latest episodes and seasons of The CW's primetime programming, live streaming of LIV Golf tournaments and a library of entertaining film and television content for on-demand viewing. The CW is 75%-owned by Nexstar Media Group, Inc. (NASDAQ: NXST), a leading diversified media company and largest CW affiliate group. For more information about The CW, please visit www.cwtv.com.

About Shopsense AI

Shopsense AI unlocks new revenues for media companies like linear and streaming TV platforms by making their original content instantly shoppable within their own e-commerce sites and mobile apps. The patent-pending, enterprise SaaS solution allows consumers to easily find and purchase AI-curated collections of clothing, home goods, sports gear and other products inspired by what they see on their favorite shows, movies, sports events and livestream broadcasts. Offering a low-lift, no-SDK integration, the Shopsense platform allows publishers to quickly activate second-screen shopping experiences that keep their viewers within their own content and commerce ecosystem, driving revenue, engagement and loyalty. Visit Shopsense.ai to learn more.





  [october 2024]  
S
M
T
W
T
F
S
  


· ACC COLLEGE FOOTBALL SERIES (CW)





[10/31/24 - 02:31 PM]
NBC Will Groove Into the Holiday Season with "A Motown Christmas" Special Hosted by Smokey Robinson and Halle Bailey
The special will include performances featuring more than 25 Motown hits, performed by Smokey Robinson, Gladys Knight, Martha Reeves and the Vandellas, and the Temptations.

[10/31/24 - 02:15 PM]
ABC News Announces 72+ Hours of Coverage and Analysis of the 2024 Election with Special Programming on ABC, ABC News Live and ABC News Digital Platforms, Including the ABC News App, Hulu and Disney+
"World News Tonight" anchor and managing editor David Muir will lead the network's coverage.

[10/31/24 - 01:16 PM]
BET+ Renews Emmy-Nominated "The Ms. Pat Show" for a Fifth Season
Additionally, BET Media Group also extended its overall deal with star Patricia "Ms. Pat" Williams.

[10/31/24 - 01:00 PM]
It's Holiday Time at The CW! Celebrate the Season with Festive Programming
Highlights include the series finale of "Superman & Lois" (December 2); the return of "Children Ruin Everything" (November 29); and "Christmas with The Chosen: Holy Night" (December 15).

[10/31/24 - 12:01 PM]
Video: "Squid Game" Season 2 - Official Teaser - Netflix
Heralding the return of the worldwide hit, a new chapter unfolds as Gi-hun comes back with an agenda, having given up on leaving for the US.

[10/31/24 - 11:04 AM]
Bravo's "The Real Housewives of Orange County" Three-Part Reunion Begins Thursday, Nov. 7 at 9 P.M. ET/PT
Host Andy Cohen sits down with housewives Shannon Storms Beador, Heather Dubrow, Tamra Judge, Gina Kirschenheiter, Emily Simpson, Jennifer Pedranti and new housewife Katie Ginella to revisit the epic season that saw dramatic highs and staggering lows.

[10/31/24 - 10:01 AM]
TNT Sports' "The Match: Superstars" Special Two-Night Primetime Event to Showcase Some of Biggest Names in Sports and Entertainment - Thursday, Nov. 21 and Friday, Nov. 22, on TNT & Max
"The Match: Superstars" will be headlined by iconic celebrities across sports and entertainment, including Bill Murray, Mark Wahlberg, Charles Barkley, Wayne Gretzky, Michael Phelps, Nate Bargatze, Ken Griffey, Jr., and Blake Griffin, competing from Breakers West Country Club in West Palm Beach, FL.

[10/31/24 - 09:01 AM]
Video: Peacock Debuts Trailer for New Original Series "Eat Slay Love"
The series brings together Grammy-nominated singer Nivea and her girl gang - Eva Marcille, Tammy Rivera and London Hughes - as they journey through Vietnam to celebrate Nivea's 41st birthday and embark on new adventures.

[10/31/24 - 09:01 AM]
HBO Releases First Look Images from the New Original Drama Series "It: Welcome to Derry"
The series will debut in 2025 on HBO and will be available to stream on Max.

[10/31/24 - 09:01 AM]
Video: AMC Networks Releases Bewitching New Trailer for Season Two of "Anne Rice's Mayfair Witches" Premiering January 5 on AMC and AMC+
Starring Alexandra Daddario, Jack Huston, Harry Hamlin, Tongayi Chirisa and Alyssa Jirrels, the new season will debut Sunday, January 5 on AMC+ and AMC.

[10/31/24 - 08:02 AM]
"Saturday Night Live's" 50th Season Continues with Back-to-Back Shows This November
Bill Burr (November 9) and Charli xcx (November 16) are on tap to host in the coming weeks.

[10/31/24 - 08:00 AM]
CBS Presents "The Making of Gladiator II," A Primetime Special Featuring an Exclusive Behind-the-Scenes Look at the Paramount Pictures Film, Monday, Nov. 18 on CBS
This inside look offers unprecedented access encompassing all aspects of production, from the grand scope of the set - including reconstructing Ancient Rome - to characters, combat training, costumes, historical accuracy, scoring and more.

[10/31/24 - 07:55 AM]
Multimillion Selling Pop Band Ace of Base Reveal Their Full Story to the Present in Documentary Series "Ace of Base: All That She Wants" Premiering in US Thursday, December 5 Only on Viaplay
This uncensored documentary captures Ace of Base's fascinating story - where grandiose pop dreams, charts and money collide with relentless adversity, performance anxiety and shattered friendships.

[10/31/24 - 07:47 AM]
Peacock Announces January 9 Premiere Date for the Third Season of Emmy Award Winning Reality Competition Series "The Traitors"
The Emmy Award-winning competition-reality series returns for a third season with an all-new lineup of familiar faces, hosted again by the impossibly stylish and devastatingly witty Alan Cumming.

[10/31/24 - 07:22 AM]
The CW Network Brings Shoppable TV to ACC Football in Innovative Partnership with Shopsense AI
Beginning November 2 with the Virginia Tech at Syracuse game, viewers will be able to shop game-day essentials and team merchandise directly from their mobile devices with technology powered by Shopsense's latest enterprise Commerce Operating System (Commerce OS).