or


[10/25/16 - 04:31 AM]
The Ringing of the (Door) Bells - Why Netflix Pausing Surges on Halloween Night and Peaks at 7:29 p.m.
Today, the crack team of Netflix data scientists in the Candy and Confections Division announced that pause rates across the country increase up to 30 percent during trick-or-treating.

[via press release from Netflix]

The Ringing of the (Door) Bells

Why Netflix Pausing Surges on Halloween Night and Peaks at 7:29 p.m.

BEVERLY HILLS, Calif., October 25, 2016 - It's October 31, All Hallows' Eve. The time is 7:29 p.m. Out of nowhere, a bell sounds, a leaden ding-dong, ding-dong that reverberates through the house like a tell-tale heart. And then you realize: it's coming from the front door! Is the remote control nearby? Because you've got to press pause on Stranger Things before greeting the expectant ghosts and goblins that await.

Pausing and playing can be a real workout for the thumbs of Netflix members who stay on front-door duty to greet The Walking Dead on Halloween night. Fortunately, this year they can consult a guide to "Pause and Effect," with suggestions for shows that are fast and fun like Fuller House to watch when the creepies are crawling and what Stranger Things to turn to after they've gone home.

Does this back and forth between pause and play sound all-too-familiar? Well, now we know why. Today, the crack team of Netflix data scientists in the Candy and Confections Division announced that pause rates across the country increase up to 30 percent during trick-or-treating. That's right, many Netflix members are pressing pause before they get up to pass out fun-size monster munchies. Nationwide, the pause rate peaks at 7:29 p.m., which makes it the golden hour to maximize your Halloween haul.

"More pauses mean more candy. It's really that simple," says Dr. Heathcliff Barr, Chief Candy Officer at Netflix. "We love Halloween and hope that our tips help Americans either to scoop up as much candy as they possibly can or to enjoy their favorite scream-reel on Netflix without too many hair-raising interruptions."

Researchers at Netflix also uncovered several "Candy Capitals" scattered across the country - great news for trick-or-treaters in Tallahassee, FL, Binghamton, NY, and Lima, OH. Unfortunately, Jack- and Jill-o-lanterns in Helena, MT, Jackson, TN, and Columbia, MO, which ranked lowest in Halloween pause rates, may not be so lucky this year.

Netflix wants all its members to enjoy a safe but spooky Halloween, whether they're trick-or-treating or play-and-pausing. And for those who wish to avoid interruptions to The Wicker Man but still want to be a good neighbor, Netflix has devised a treat: a Halloween Doorbell Hack, which should do the trick.

###

*Methodology

This research used a metric of number of pauses per hour of Netflix viewing. The 2015 Halloween Night value was compared to the metric from the preceding week, and a relative increase in pause frequency was established. Assuming that additional pausing on Halloween night corresponds to Netflix members interrupting their viewing to hand out candy, regions were ranked by the amount of candy being given out.

About Netflix

Netflix is the world's leading Internet television network with over 86 million members in over 190 countries enjoying more than 125 million hours of TV shows and movies per day, including original series, documentaries and feature films. Members can watch as much as they want, anytime, anywhere, on nearly any Internet-connected screen. Members can play, pause and resume watching, all without commercials or commitments.





  [october 2016]  
S
M
T
W
T
F
S
      


· SHOWATCH
(series past and present)
· DEVWATCH
(series in development)
· MOVIEWATCH
(tv movies and mini-series)





[11/04/24 - 04:01 PM]
Video: "Zombieverse 2: New Blood" - Official Trailer - Netflix
The groundbreaking K-zombie series returns bolder than ever, with enhanced zombies, new members and wilder quests full of non-stop thrills and laughter.

[11/04/24 - 02:01 PM]
"Outer Banks" Renewed for Fifth and Final Season Following Fan Celebrations at Poguelandia and Multi-Country Pogue Tour
The news comes two days after the second Poguelandia: An Outer Banks Experience, held November 2 at The Barker Hangar in Santa Monica, California.

[11/04/24 - 01:31 PM]
Acorn TV's Hit Detective Crime Drama "Dalgliesh" Returns with All-New Episodes Monday, December 2
Season 3 is made up of three distinct mysteries, each two episodes long.

[11/04/24 - 12:01 PM]
NBC Unveils Lineup of New and Returning Beloved Holiday Programming
New programming for 2024 includes "Jimmy Fallon's Holiday Seasoning Spectacular" and "A Motown Christmas," hosted by Smokey Robinson and Halle Bailey.

[11/04/24 - 11:01 AM]
The Final Bell: Production Begins for the Third and Final Season of "Heartbreak High"
In Season 3, it's time for Hartley High's graduating class to say 'goodbye' to school, and 'hello' to adulthood!

[11/04/24 - 11:01 AM]
NBC's "The Voice" Taps Music Icon Sting and Multi-Hyphenate Jennifer Hudson as Season 26 Mega Mentors
Hudson joins Michael Bublé and Reba McEntire while Sting joins coaches Snoop Dogg and Gwen Stefani to mentor the remaining artists as each team prepares for the Knockouts, beginning Monday, November 11.

[11/04/24 - 10:31 AM]
Aussie Luke Hemsworth Joins the Cast of Prime Video's Global Hit Series "Deadloch" Season Two
Hemsworth will join lead cast members Kate Box, Madeleine Sami, Nina Oyama and Alicia Gardiner.

[11/04/24 - 08:32 AM]
Netflix Announces Release of the Documentary "Avicii - I'm Tim" and Avicii's Last Show from Ibiza's Ushuaia
The documentary "Avicii - I'm Tim" and "Avicii - My Last Show" will launch globally on Netflix on December 31.

[11/04/24 - 08:31 AM]
Video: "Countdown: Paul vs. Tyson" - Narrator Announcement, Sneak Peek & Key Art Debut
Ice T will narrate the three-part follow-doc leading up to the Netflix and MVP's heavyweight boxing mega-event.

[11/04/24 - 08:02 AM]
"La Liberacion" Will Premiere Exclusively on Prime Video on January 17
The unique series created and directed by noted filmmaker Alejandra Márquez Abella premieres January 17 on Prime Video.

[11/04/24 - 08:01 AM]
Video: "Cold Case: Who Killed JonBenet Ramsey" - Official Trailer - Netflix
On December 26, 1996, John and Patsy Ramsey woke up the morning after a loving family Christmas to discover their youngest child, six-year-old JonBenét, was missing, a chilling ransom note left downstairs.

[11/04/24 - 08:01 AM]
Video: "The Night Before Christmas in Wonderland" - Official Trailer - Hulu
St Nick (voiced by Gerard Butler) receives a delayed letter on Christmas Eve from the Princess of Hearts.

[11/03/24 - 07:30 PM]
Video: AMC Networks Releases a First Look at Season Three of "The Walking Dead: Daryl Dixon"
Starring Norman Reedus and Melissa McBride as the beloved characters "Daryl Dixon" and "Carol Peletier," the new season is set to premiere in 2025 on AMC and AMC+.

[11/02/24 - 06:12 PM]
Video: "Outer Banks" Season 4 - Part 2 Official Trailer - Netflix
Buried secrets surface as the Pogues race to find a legendary artifact - with a dangerous gang of rival treasure hunters hot on their trail.

[11/01/24 - 03:15 PM]
ABC News Studios Announces "Price of Fame: The Liam Payne Story - A Special Edition of 20/20," Airing Nov. 3 at 10 P.M. EST on ABC
The one-hour special explores Liam Payne's meteoric rise to celebrity as a member of boy band One Direction and his personal journey, including his struggles with mental health and the pressures of stardom, as well as his efforts to reinvent himself as a solo artist.