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[03/31/15 - 07:46 AM]
Samsung Aligns with New TBS Original Series "Meet the Smiths"
Spanning multiple screens, key highlights of the full-season sponsorship include a digital-first show premiere, on-air and online exclusive bonus scenes and in-show brand integration.

[via press release from TBS]

SAMSUNG ALIGNS WITH NEW TBS ORIGINAL SERIES "MEET THE SMITHS"

Multi-screen partnership featuring digital-first premiere, exclusive bonus scenes and in-show brand integration

This spring, TBS and Samsung are teaming up to bring viewers home with NBA legend and TNT's Inside the NBA analyst Kenny Smith and his family in the new TBS reality series Meet the Smiths. Spanning multiple screens, key highlights of the full-season sponsorship include a digital-first show premiere, on-air and online exclusive bonus scenes and in-show brand integration. The half-hour unscripted comedy is set to premiere Friday, April 3 at 9 p.m. ET/PT on TBS.

Combine a legendary sports star with a beautiful and talented actress-model-singer, and it can be a match made in Heaven. Toss in five kids ranging in age from 2 to 21, and it is a recipe for unpredictable craziness. Meet the Smiths is a TBS original series starring NBA legend Kenny Smith and his wife, Gwendolyn Osborne-Smith, along with their lively family.

Sponsored by Samsung, Turner will provide viewers early access to the first episode of Meet the Smiths on April 1 on TBS.com, the Watch TBS app and participating distribution partners' sites and apps. Also available on TBS.com, Samsung will have season-long sponsorship of the Meet the Smiths show section featuring full episodes, behind-the-scenes clips and bonus content. To further heighten engagement and bring viewers even closer to the Smiths, Samsung will also sponsor exclusive bonus scenes showcasing never-before-seen content. A sixty-second vignette with custom Samsung messaging will air on TBS and TBS social outlets driving to TBS.com, which will house the bonus content in its entirety. Additional linear elements include a custom spot featuring integration footage to air on TBS and TNT throughout the season.

As Kenny and Gwen manage their home of big personalities and whirlwind schedules, Samsung will complement their efforts on-screen with organic, in-show brand integration. Storylines include Kenny turning his daughter Monique's room into a man-cave complete with a brand new Samsung Curve TV, as Monique was never allowed a TV in her own room. Later in the season, Kenny is away for work in Atlanta on his anniversary when Gwen surprises him with a Samsung tablet in his suitcase in an effort to stay connected even when physically apart.

"Aligning with Samsung, an official-NBA marketing partner, is a natural fit for this original series as we continue to provide brands opportunities to get closer to viewers than ever before, across all screens, while we extend Samsung messaging to the TBS audience," said Dan Riess, executive vice president of integrated marketing and branded content, Turner Broadcasting Ad Sales. "By harnessing thoughtful, organic brand integration, we are able to generate shareable content and spark new conversation with our audience to the benefit of our advertising partners."

About Turner Broadcasting Ad Sales

Turner Broadcasting Ad Sales monetizes the company's portfolio of leading news, sports, kids and entertainment properties through advertising and brand activations. Attracting a wide-scale audience of diverse consumers, the collection includes leading media brands CNN, HLN, TBS, TNT, truTV, Cartoon Network, Boomerang, Adult Swim, Bleacher Report and Turner Sports' high-profile coverage of the NBA, MLB, NCAA and PGA. In addition, the company has digital sales partnerships with the NBA, NASCAR, NCAA and PGA.

Turner Broadcasting Ad Sales is part of Turner Broadcasting System, Inc., a Time Warner company. Turner Broadcasting creates and programs branded news; entertainment; animation and young adult; and sports media environments on television and other platforms for consumers around the world.





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· MEET THE SMITHS (TBS)





[11/22/24 - 10:15 AM]
Apple's Drama "Your Friends & Neighbors" Lands Early Season Two Renewal
Starring and executive produced by Emmy Award winner Jon Hamm, "Your Friends & Neighbors" will premiere globally on Apple TV+ on Friday, April 11 with two episodes, followed by one new episode weekly through Friday, May 30.

[11/22/24 - 09:01 AM]
Apple Original Films' "Fly Me to the Moon" to Premiere December 6, 2024
Since its debut in theaters worldwide, the film has received the Verified Hot certification on Rotten Tomatoes by fans.

[11/22/24 - 08:03 AM]
Peacock Exclusively Streams Blumhouse's "Speak No Evil" Beginning December 6
The psychological horror thriller stars James McAvoy, Mackenzie Davis, Aisling Franciosi, Alix West Lefler, Dan Hough, Scoot McNairy, and more!

[11/22/24 - 07:35 AM]
2024 "Emirates NBA Cup" Championship Game Exclusively on ABC and ESPN+ December 17
In addition, ESPN platforms will exclusively present a semifinal game and a quarterfinal game as part of its 2024 Emirates NBA Cup Knockout Round coverage.

[11/22/24 - 07:12 AM]
Peacock and Sky's Original Hit Drama Series "The Day of the Jackal" Scores Second Season Renewal
In the US it ranked #1 on Peacock's Top 10 TV Shows on its platform and was a Top 5 streaming original in the US for its opening weekend (according to preliminary Nielsen data).

[11/22/24 - 06:31 AM]
Video: "Chef's Table" Volume 7 - Official Teaser - Netflix
Meet five world-class chefs who redefine culinary boundaries with delicious, innovative dishes honoring their diverse cultures and personal philosophies.

[11/22/24 - 05:41 AM]
"They Call It Late Night with Jason Kelce" Set for January 2025 on ESPN
Airing on Friday nights/early Saturday mornings, the new personality-driven, one-hour program will take its inspiration from traditional late-night television, emphasizing a comedic approach throughout all five scheduled episodes which run in conjunction with the finale of the NFL regular season and playoffs.

[11/22/24 - 03:01 AM]
Video: "Ad Vitam" - Official Trailer - Netflix
After escaping an attempted murder, Franck Lazarev (Guillaume Canet) must find his wife Léo, who has been kidnapped by a mysterious group of armed men.

[11/21/24 - 04:01 PM]
"Rugged Rugby: Conquer or Die" Premieres December 10: A Battle for Supremacy Begins
In the shadows of Korea's rugby world, seven teams engage in a fierce battle of strength, strategy, and teamwork - all vying to be crowned champion.

[11/21/24 - 04:00 PM]
ABC Presents a Two-Night Special Event To Commemorate the Diamond Anniversary of "Mary Poppins"
First, "The Untold Story of Mary Poppins: A Special Edition of 20/20," a two-hour special from ABC News Studios chock full of rarely seen footage, photos and stories from the film's living legends, airs Wednesday, November 27 on ABC and streams next day on Hulu and Disney+.

[11/21/24 - 01:32 PM]
2024 International Emmy Nominees on Hulu
Check out these Emmy-worthy international series streaming on Hulu.

[11/21/24 - 01:12 PM]
"Dancing with the Stars" Semifinals Is Top Program of the Night in Adults 18-49 and All Key Women Demographics
The spectacular season 33 penultimate episode grew over the previous week's 500th episode celebration in both Total Viewers (5.19 million vs. 5.13 million) and Adults 18-49 (0.75 rating vs. 0.71 rating), hitting a season high in Total Viewers.

[11/21/24 - 01:05 PM]
NBC Orders Five Additional Episodes of Its Friday Night Comedy Hit "Happy's Place"
The "Happy's Place" premiere has hit 14 million viewers across all platforms.

[11/21/24 - 12:14 PM]
NBCUniversal Syndication Studios and Believe Entertainment Group's "Billion Dollar Babies: The True Story of the Cabbage Patch Kids" Is Now Available to Rent on Amazon Prime
The feature-length documentary captures the incredible true story of the dolls, leaving nothing untouched, including the fundamental dispute over who originated the idea.

[11/21/24 - 12:14 PM]
MGM+ Renews Sci-Fi Horror Series "From" for Season Four
The series is set to return to production in Nova Scotia in 2025, and premiere in 2026.