or


[09/25/13 - 10:13 AM]
Saks Fifth Avenue Announces Partnership with ABC's Hit Series "Scandal," Starring Emmy Nominated Actress Kerry Washington
Saks Fifth Avenue and Scandal will kick-off the partnership with a star-studded event sponsored by Mercedes-Benz on October 2.

[via press release from ABC]

SAKS FIFTH AVENUE ANNOUNCES PARTNERSHIP WITH ABC'S HIT SERIES "SCANDAL," STARRING EMMY NOMINATED ACTRESS KERRY WASHINGTON

SAKS AND MERCEDES-BENZ CELEBRATE THE THIRD SEASON PREMIERE OF "SCANDAL" WITH A STAR-STUDDED EVENT AND WINDOW INSTALLATION

New York, New York (September 25, 2013) - Saks Fifth Avenue has partnered with the hit ABC series "Scandal," starring Emmy nominated actress Kerry Washington. The multi-platform collaboration takes place in-store, online and on-screen, celebrating the unique and iconic style aesthetic that has become a signature calling card of the political drama. Saks Fifth Avenue and Scandal will kick-off the partnership with a star-studded event sponsored by Mercedes-Benz on October 2, celebrating the premiere of the hit show's third season.

"Scandal," produced by ABC Studios, kicks off its new season on Thursday, October 3 at 10pm ET/PT on ABC. Reflecting the fashion seen on the show, Saks Fifth Avenue's New York flagship store will feature a window installation curated by Ms. Washington and Scandal's Emmy award-winning costume designer, Lyn Paolo. The window installation will also feature Mercedes-Benz all-new 2014 CLA45 AMG, similar to the all-new 2014 CLA250 used in the show. The partnership between Saks Fifth Avenue and "Scandal" includes ongoing social media efforts as well as visual statements in various Saks Fifth Avenue locations throughout the country. In addition, several designer fashions and accessories from Saks Fifth Avenue will be showcased in upcoming episodes throughout the season.

Washington and Paolo have worked closely together to perfect the wardrobe of Washington's character, Olivia Pope, a savvy, confident and well-dressed Washington D.C. crisis management mastermind. Olivia Pope's unique style has quickly made her a trendsetter for the modern day professional woman, feverishly setting the social media world abuzz. Favorite designer brands in Pope's closet include Giorgio Armani, Donna Karan, Calvin Klein, Michael Kors and Carolina Herrera. Several of these designer brands will further be used in Saks Fifth Avenue's window installation and will be recreated for additional Saks locations in Beverly Hills, CA and Chevy Chase, MD.

"I am thrilled to have had the opportunity to work with the Saks team in bringing the 'Scandal' characters to life in their windows. Fashion is such an integral part of the show and for Kerry and I to have had the opportunity to play a part in the creation of the iconic Saks windows is a dream come true, and a truly wonderful creative experience on every level. SAKS and 'SCANDAL'...BRILLIANT!," said Lyn Paolo.

Adam Sanderson, Senior Vice President, Franchise Management, Disney/ABC Television Group added, "Partnering with Saks Fifth Avenue is a great way to give fans a taste of Fall fashion inspired by the looks of ABC's Scandal. The series has created a fashion obsession for fans who love the styling of the characters, especially Olivia Pope, who is Washington D.C.'s most fashionable fixer."

Saks Fifth Avenue's Chairman and CEO, Steve Sadove said, "We are delighted to be working with ABC and Scandal on this partnership. There is a great synergy between the fashion forward characters on the show and the style sensibility of our Saks Fifth Avenue customers."

The kickoff celebration will take place at Saks Fifth Avenue in New York City on October 2, the day before the season three premiere on ABC. Scandal star Kerry Washington (Olivia Pope), show creator and Executive Producer Shonda Rhimes, Executive Producer Betsy Beers, and Scandal costume designer Lyn Paolo will be in attendance. Additional "Scandal" cast attendees will be announced closer to the event date.

About Scandal

"Scandal" stars Kerry Washington as Olivia Pope, Columbus Short as Harrison Wright, Guillermo Diaz as Huck, Darby Stanchfield as Abby Whelan, Katie Lowes as Quinn Perkins, Tony Goldwyn as President Fitzgerald Grant, Jeff Perry as Cyrus, Bellamy Young as First Lady Mellie Grant, Joshua Malina as David Rosen and Scott Foley as Captain Jake Ballard.

The series is created by Shonda Rhimes ("Grey's Anatomy," "Private Practice"). Shonda Rhimes and Betsy Beers ("Grey's Anatomy," "Private Practice") are executive producers. Mark Wilding and Judy Smith are co-executive producers. "Scandal" is produced by ABC Studios.

About Mercedes-Benz USA

Mercedes-Benz USA (MBUSA), headquartered in Montvale, New Jersey, is responsible for the distribution, marketing and customer service for all Mercedes-Benz products in the United States. MBUSA offers drivers the most diverse line-up in the luxury segment with 12 model lines ranging from the sporty C-Class to the flagship S-Class sedans and the SLS AMG GT.

MBUSA is also responsible for the distribution, marketing and customer service of Mercedes-Benz Sprinter Vans, and smart products in the U.S. More information on MBUSA and its products can be found at www.mbusa.com, www.mbsprinterusa.com and www.smartusa.com. Accredited journalists can visit our media site at www.media.mbusa.com.

About Saks Fifth Avenue

Saks Fifth Avenue, one of the world's pre-eminent specialty retailers, is renowned for its superlative American and international designer collections, its expertly edited assortment of handbags, shoes, jewelry, cosmetics and gifts, and the first-rate fashion expertise and exemplary client service of its Associates. Today, Saks operates 41 full-line stores in 20 states, five international licensed stores, 70 Saks Fifth Avenue OFF 5TH stores and saks.com, the company's online store.

Saks Fifth Avenue is proud to be named a J.D. Power and Associates 2012 Customer Service Champion and is only one of 50 U.S. companies so named.





  [september 2013]  
S
M
T
W
T
F
S


· SCANDAL (ABC)





[12/31/24 - 02:01 PM]
"Nightline"' Ranks No. 1 in All Key Demos for the Week of Dec. 23 Versus CBS' "After Midnight" and NBC's "Late Night with Seth Meyers"
Plus: ABC News' "Nightline" averaged 939,000 Total Viewers, 213,000 Adults 25-54 and 142,000 Adults 18-49 during the 4th Quarter 2024, based on Most Current Data from Nielsen Media Research.

[12/31/24 - 12:17 PM]
"Squid Game" Season 2 Smashes Top 10 Viewing Records as Millions Worldwide Take Part in Fan Activations
Season 2 enthralled fans all over the world as it skyrocketed to the top of the Netflix Global Top 10, amassing an astounding 68 million views in its debut.

[12/31/24 - 12:00 PM]
Netflix Top 10 Week of Dec. 23: "Squid Game" Season 2 Scores Record-Breaking Debut
Meanwhile, "Carry-On" flew high for its third consecutive week at No. 1 on the English films list with 34.9 million views.

[12/31/24 - 11:17 AM]
NFL Christmas Day Games on Netflix Average Over 30 Million Global Viewers
The games ranked #1 (Ravens-Texans) and #2 (Chiefs-Steelers) on Netflix's Global Top 10 for the week, and hit the Top 10 across multiple countries.

[12/31/24 - 07:18 AM]
Video: "The Kardashians" - Season 6 - Teaser - Hulu
Season 6 of "The Kardashians" premieres February 6 on Hulu, Disney+ internationally, and Star+ in Latin America.

[12/31/24 - 06:01 AM]
Video: Official Trailer #2 - "Common Side Effects" - February 2 - Adult Swim
"Common Side Effects" premieres February 2 at 11:30/10:30c on Adult Swim - next day on Max.

[12/30/24 - 03:15 PM]
ABC's "The Year: 2024" Ranks #1 Across the Board in Total Viewers, Adults 25-54, and Adults 18-49
In addition, the annual ABC News special led its two-hour time slot, beating CBS and NBC programming in Adults 18-49 for the 5th consecutive year - since 2020.

[12/30/24 - 01:00 PM]
Video: Denis Leary Is "Going Dutch!" - Season 1 Extended Trailer - FOX TV
Tune in for the series premiere Thursday, January 2, on FOX and next day on Hulu.

[12/30/24 - 11:06 AM]
NBC Sports Delivers Its Most-Watched Year Since 2016
Collectively, the most prestigious events and properties in sports propelled NBC Sports to its most-watched year since 2016, with more than 400 billion minutes (or more than 7 billion hours) consumed across NBCUniversal platforms.

[12/30/24 - 09:34 AM]
Viewership Update: NBA on ESPN Platforms Up Five Percent From Last Year
Through 34 games, NBA games on ESPN platforms are averaging 1,959,000 viewers.

[12/30/24 - 09:25 AM]
Video: "Shifting Gears" Official Trailer
Look for the series premiere January 8 at 8:00/7:00c on ABC and stream the next day on Hulu.

[12/30/24 - 09:01 AM]
Video: "Coach Prime" Season 3 - Official Trailer - Prime Video
In his second season as Colorado head coach, Deion Sanders leads the Buffaloes in their return to the Big 12.

[12/30/24 - 08:01 AM]
Video: "Miss Scarlet" Season 5 Trailer
Season 5 premieres on Sunday, January 12 at 8:00/7:00c on PBS.

[12/30/24 - 07:01 AM]
Aced It! ESPN Scores Stellar Viewership During 2024 NCAA Women's College Volleyball Season
The 2024 Women's NCAA Volleyball Tournament was the most-consumed ever, with more than 1.3 billion minutes watched across ESPN platforms.

[12/30/24 - 06:01 AM]
Enjoy Apple TV+ for Free the First Weekend of 2025
Enjoy Apple TV+ for free the first weekend of 2025 (January 3 through January 5), Apple TV+ will be free on any device where Apple TV+ is available.