or


[11/13/12 - 07:11 AM]
Fox Broadcasting Company Unveils "FOX NOW" Apps Suite
Highlights include the American Express T-Commerce Program in "New Girl."

[via press release from FOX]

FOX BROADCASTING COMPANY UNVEILS "FOX NOW" APPS SUITE

FOX NOW TV Apps Launching on iOS, Android, Windows 8, Xbox, Samsung Smart TV And Other Digital Platforms

First-Of-Its-Kind "T-Commerce" Capability and Exclusive Offer for American Express Cardmembers with NEW GIRL

Other Brand Partners To Include Mazda and T-Mobile

Fox Broadcasting Company (FOX) today announced the launch of a full suite of TV apps across multiple digital platforms. Branded "FOX NOW," the apps are designed to provide FOX viewers with enhanced interactive and social capabilities around their favorite FOX shows; to introduce in-app commerce opportunities for consumers, including American Express' first-of-its-kind "T-commerce" (Television Commerce) program with NEW GIRL; and to serve as the foundation for the network's longer-term plans to offer next-day full episodes of its shows to authenticated users whenever and however they wish to watch them.

"FOX has, by far, the most socially engaged audience of any broadcast network, so we've built these FOX NOW apps with the goal of extending that experience," said David Wertheimer, President of Digital for Fox Broadcasting Company. "FOX NOW is a huge next step for us as we work toward providing FOX fans with the content and communities they love - wherever and whenever they want them - and creating new opportunities for our brand partners to reach our deeply engaged audience."

FOX NOW is currently comprised of two primary types of apps:

· Second-Screen Engagement Apps: Currently available on the iOS platform, and launching soon on the Android platform, the FOX NOW engagement apps allow viewers to easily keep up with their favorite FOX shows and the conversations around them and, on most platforms, interact with the live broadcast via tablet devices. Utilizing a "smart," behaviorally-activated interface, FOX NOW engagement apps connect with viewers' Facebook accounts to create a personal feed based on viewers and their friends. Users can watch clips, share photos and videos and access exclusive content from their favorite shows. In addition, they can customize their app experience based on personal tastes and stay connected through localized on-air notifications and on-demand information.

Over the coming months, full-episode streaming will be added to the FOX NOW second screen engagement apps for customers of participating cable and satellite providers.

· Video Streaming Apps: Currently live on the Windows 8 platform and Xbox for Xbox LIVE Gold members and to be launched later this year on the Samsung Smart TV platform, the FOX NOW streaming apps allow viewers to watch next-day full episodes or clips of FOX shows on their game console or streaming TV box in partnership with participating cable and satellite providers. Through inventive user interfaces and intuitive navigation, viewers will also be able engage with their favorite shows via social networks, enjoy clips and other show-related short-form content.

American Express T-Commerce Program in NEW GIRL

Together with FOX, American Express has created an innovative way to connect with, engage and bring value to consumers through the FOX NOW app via iPad and on www.fox.com/shopping with a compelling "T-commerce" program, allowing consumers to shop in real-time while watching one of FOX's hottest shows, NEW GIRL. For the first time ever, fans will be able to buy items seen on NEW GIRL, exclusively through the FOX online store, which can be accessed directly through the FOX NOW app. Items could include fashion, household items and much more. Each NEW GIRL episode will feature at least one exclusive item that will be available for purchase.

To celebrate the launch of this program, American Express Cardmembers can receive an exclusive offer to receive a one-time $35 statement credit if they use an eligible American Express Card that has been synced with their Facebook account to make a purchase of an exclusive item seen on NEW GIRL at www.fox.com/shopping on the FOX NOW Apps. Offer terms apply to Cardmember redemption of offer.

"The American Express social commerce platform has given us a unique opportunity in the marketplace to bring our cardmembers opportunities for experiences and offers tailored to their interests," said Lou Paskalis, Vice President of Global Media Content Development and Mobile Marketing at American Express. "Now, with our groundbreaking partnership with FOX, we can extend that capability into pop culture in ways that will give audiences the opportunity to instantly buy items that they see in television programs that they love. Through FOX's reach, we can bring our sync capability directly into the living room of millions of American households, giving us a new opportunity to connect buyers and sellers at the moment demand is created."

Other FOX NOW brand partners will include Mazda and T-Mobile. For more information about FOX NOW and to view images of the apps, please visit: www.fox.com/foxnow.

ABOUT FOX BROADCASTING COMPANY

Fox Broadcasting Company (FOX) is a unit of News Corporation and the leading broadcast television network among Adults 18-49. FOX finished the 2011-2012 season at No. 1 in the key adult demographic for the eighth consecutive year - a feat that has never been achieved in broadcast history - while continuing to dominate all network competition in the more targeted Adults 18-34 and Teen demographics. FOX airs 15 hours of primetime programming a week as well as late-night entertainment programming, major sports and Sunday morning news.





  [november 2012]  
S
M
T
W
T
F
S
    


· NEW GIRL (FOX)





[02/27/25 - 07:01 AM]
Video: Prime Video Releases Official Trailer and Key Art for the Highly Anticipated Final Season of "Bosch: Legacy"
Four episodes will debut on Thursday, March 27, followed by two new episodes each week until the series finale on April 17.

[02/27/25 - 07:01 AM]
Video: "Lazarus" - Official Trailer - Adult Swim
"Lazarus" premieres April 5 at midnight on Toonami on Adult Swim.

[02/27/25 - 06:31 AM]
Take a Trip Back to the Pokemon Resort: Stop-Motion Series "Pokemon Concierge" Continues This September
The story follows Haru, a concierge at the Pokémon Resort, as she grows through her interactions with Pokémon guests and learns valuable life lessons along the way.

[02/27/25 - 06:00 AM]
New "SportsCenter" Show, "SC+," to Debut Monday, March 3 Exclusively on Disney+
The fast-paced update will highlight each day's top sports moments, stories, insights and exclusive commentary in a more concise and streamlined format.

[02/27/25 - 05:31 AM]
Video: Apple TV+ Unveils the Trailer for "Number One on the Call Sheet"
The two-part documentary film takes us on an intimate journey with some of Hollywood's most extraordinary leading Black men and women as they shine a light on the joys and challenges of being a Black actor, share breakthrough moments, discuss blueprints for success and honor legends, while recognizing the next generation's enormous potential.

[02/27/25 - 05:01 AM]
Apple's Acclaimed Dark Comedy "Where's Wanda?" Lands Season Two Renewal
The series stars International Emmy Award nominee Heike Makatsch, German Comedy Award winner Axel Stein, multiple award-winning actress Lea Drinda and Leo Simon, as they return for season two of this "colorful, quirky caper."

[02/27/25 - 01:56 AM]
Video: "Last One Laughing UK" - Official Trailer - Prime Video
"Last One Laughing UK," starring Jimmy Carr, Roisin Conaty, Bob Mortimer, Daisy May Cooper, Joe Lycett, Judi Love, Rob Beckett, Sara Pascoe, Lou Sanders, Joe Wilkinson, Harriet Kemsley, and Richard Ayoade is coming to Prime Video on March 20.

[02/26/25 - 12:31 PM]
Video: "Love Is Blind: Sweden" - Season 2 - Meet the Cast - Netflix
A new group of singles arrives for the ultimate dating experiment: finding true love and lifetime commitment, all before laying eyes on each other.

[02/26/25 - 12:20 PM]
Paramount+ Unveils Title and Premiere Date for Guy Ritchie's New Global Organized Crime Series "MobLand" Set to Premiere on Sunday, March 30
The star-studded cast includes Tom Hardy, Pierce Brosnan, Paddy Considine, Joanne Froggatt, Lara Pulver, Anson Boon, Mandeep Dhillon, Jasmine Jobson, Geoff Bell, Daniel Betts, Lisa Dwan, Emily Barber and Helen Mirren.

[02/26/25 - 12:02 PM]
More Stars Tapped to Present at 97th Oscars
Dave Bautista, Harrison Ford, Gal Gadot, Andrew Garfield, Samuel L. Jackson, Margaret Qualley, Alba Rohrwacher, Zoe Saldaña and Rachel Zegler are among the latest set to present.

[02/26/25 - 12:01 PM]
Video: "Devil May Cry" - Alley Fight - Sneak Peek - Netflix
When a mysterious villain threatens to open the gates of Hell, a devilishly handsome demon hunter could be the world's best hope for salvation.

[02/26/25 - 12:00 PM]
Video: "Shared Custody" - Official Trailer - Hulu
The series follows the story of Cris and Diego, who have just split up and are set on going through with their divorce without lawyers - all while trying to stay friends and co-parent their daughter.

[02/26/25 - 10:11 AM]
Video: Trailer & Key Art Debut - "Last Take: Rust and the Story of Halyna"
The documentary was directed by and produced by Rachel Mason in association with FutureClown Productions.

[02/26/25 - 10:01 AM]
ESPN NBA Schedule Update: Oklahoma City Thunder vs. Memphis Grizzlies Added on March 5; Cleveland Cavaliers vs. Milwaukee Bucks Added on March 9
Said broadcasts replace the previously scheduled Dallas Mavericks vs. Milwaukee Bucks and Memphis Grizzlies vs. New Orleans Pelicans games.

[02/26/25 - 09:31 AM]
Video: First Look Images and Official Teaser for Season 5 of "Law & Order: Organized Crime"
The new season will premiere April 17 on Peacock with two episodes at launch and new episodes weekly.