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[10/02/09 - 08:53 AM] The 10 Things You Need to Know About the New Season: #5 - Scripted Shows Fare Better on Cable By Brian Ford Sullivan (TFC) |
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Please note: As a courtesy, please do not reproduce these comments to newsgroups, forums or other online places. Links only please.
Welcome once again to "The 10 Things You Need to Know About the New Season," our annual feature about, well... the 10 things you need to know about the new season. The goal of this venture is to address not only common questions people have about television but to also demystify (or potentially reaffirm) stigmas out there about certain networks, time periods, genres and so forth. So with that in mind let us put on our journalistic caps and give you the cold hard truth about what's potentially ahead for some of your favorite new and returning shows...
5. Half of all scripted cable shows make it to a second season.
Yesterday we pointed out that 33% of all new dramas and 30% of all new comedies make it to second seasons on the broadcast networks. But what about cable? Here's a breakdown of how new scripted shows on cable have fared in the past 10 years (i.e. those that have launched from 9/1/99-6/1/09):
network | comedy | drama | total |
a&e | | 3/4 (75%) | 3/4 (75%) |
abc family | 1/5 (20%) | 6/10 (60%) | 7/15 (47%) |
amc | | 3/3 (100%) | 3/3 (100%) |
bravo | 1/2 (50%) | | 1/2 (50%) |
comedy central | 11/25 (44%) | | 11/25 (44%) |
e! | 1/3 (33%) | | 1/3 (33%) |
espn | | 0/2 (0%) | 0/2 (0%) |
fx | 2/5 (40%) | 7/9 (78%) | 9/14 (64%) |
hbo | 8/14 (57%) | 8/11 (73%) | 16/25 (64%) |
ifc | 6/8 (75%) | | 6/8 (75%) |
lifetime | 1/2 (50%) | 5/11 (45%) | 6/13 (46%) |
mtv | 6/21 (29%) | 0/1 (0%) | 6/22 (27%) |
nick at nite | 1/1 (100%) | | 1/1 (100%) |
oxygen | 1/4 (25%) | | 1/4 (25%) |
showtime | 5/9 (56%) | 14/19 (74%) | 19/28 (68%) |
soapnet | | 2/3 (67%) | 2/3 (67%) |
spike tv | 1/10 (10%) | 0/1 (0%) | 1/11 (9%) |
starz | 2/3 (67%) | 1/1 (100%) | 3/4 (75%) |
syfy | 1/2 (50%) | 6/15 (40%) | 7/17 (41%) |
tbs | 5/6 (83%) | | 5/6 (83%) |
tnt | | 5/10 (50%) | 5/10 (50%) |
usa | 0/2 (0%) | 7/12 (58%) | 7/14 (50%) |
vh1 | 1/3 (33%) | 0/1 (0%) | 1/4 (25%) |
total | 53/122 (43%) | 67/112 (60%) | 120/234 (51%) |
The overall numbers shouldn't be much a surprise: cable traditionally has a more patient attitude. After all, original content is about as big of a promotional tool a network can have for its brand. And for the overwhelming majority of networks that have tried scripted programming, it's paid off. (Only ESPN, Spike TV, Oxygen, VH1 and MTV have fared worse than the broadcast networks in launching scripted programming.) And for dramas it's even better - 60% of them made it a second season - while networks like HBO, Showtime and FX fare that well with every original program they launch. All in all, the cable shows you've added to your lineup this fall are more likely to be around than the broadcast ones.
MONDAY: Why don't cable channels pick up canceled broadcast network shows?
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[11/22/24 - 01:31 PM] Video: "Suits LA" Arrives February 2025 - NBC The all-new spinoff of the beloved legal drama, starring Stephen Amell, Lex Scott Davis, Josh McDermitt, and Bryan Greenberg, lands on the West Coast.
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[11/22/24 - 12:11 PM] Video: Peacock Releases First Look at the Third Season of Emmy Award-Winning Reality Competition Series "The Traitors" Returning January 9 with Alan Cumming as Host Last season, "The Traitors" became the #1 unscripted series in the U.S. across all streaming platforms during launch week, according to Nielsen.
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[11/22/24 - 10:15 AM] Apple's Drama "Your Friends & Neighbors" Lands Early Season Two Renewal Starring and executive produced by Emmy Award winner Jon Hamm, "Your Friends & Neighbors" will premiere globally on Apple TV+ on Friday, April 11 with two episodes, followed by one new episode weekly through Friday, May 30.
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[11/22/24 - 09:01 AM] Apple Original Films' "Fly Me to the Moon" to Premiere December 6, 2024 Since its debut in theaters worldwide, the film has received the Verified Hot certification on Rotten Tomatoes by fans.
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[11/22/24 - 08:03 AM] Peacock Exclusively Streams Blumhouse's "Speak No Evil" Beginning December 6 The psychological horror thriller stars James McAvoy, Mackenzie Davis, Aisling Franciosi, Alix West Lefler, Dan Hough, Scoot McNairy, and more!
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[11/22/24 - 07:35 AM] 2024 "Emirates NBA Cup" Championship Game Exclusively on ABC and ESPN+ December 17 In addition, ESPN platforms will exclusively present a semifinal game and a quarterfinal game as part of its 2024 Emirates NBA Cup Knockout Round coverage.
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[11/22/24 - 07:12 AM] Peacock and Sky's Original Hit Drama Series "The Day of the Jackal" Scores Second Season Renewal In the US it ranked #1 on Peacock's Top 10 TV Shows on its platform and was a Top 5 streaming original in the US for its opening weekend (according to preliminary Nielsen data).
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[11/22/24 - 06:31 AM] Video: "Chef's Table" Volume 7 - Official Teaser - Netflix Meet five world-class chefs who redefine culinary boundaries with delicious, innovative dishes honoring their diverse cultures and personal philosophies.
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[11/22/24 - 05:41 AM] "They Call It Late Night with Jason Kelce" Set for January 2025 on ESPN Airing on Friday nights/early Saturday mornings, the new personality-driven, one-hour program will take its inspiration from traditional late-night television, emphasizing a comedic approach throughout all five scheduled episodes which run in conjunction with the finale of the NFL regular season and playoffs.
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[11/22/24 - 03:01 AM] Video: "Ad Vitam" - Official Trailer - Netflix After escaping an attempted murder, Franck Lazarev (Guillaume Canet) must find his wife Léo, who has been kidnapped by a mysterious group of armed men.
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[11/21/24 - 04:01 PM] "Rugged Rugby: Conquer or Die" Premieres December 10: A Battle for Supremacy Begins In the shadows of Korea's rugby world, seven teams engage in a fierce battle of strength, strategy, and teamwork - all vying to be crowned champion.
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[11/21/24 - 04:00 PM] ABC Presents a Two-Night Special Event To Commemorate the Diamond Anniversary of "Mary Poppins" First, "The Untold Story of Mary Poppins: A Special Edition of 20/20," a two-hour special from ABC News Studios chock full of rarely seen footage, photos and stories from the film's living legends, airs Wednesday, November 27 on ABC and streams next day on Hulu and Disney+.
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[11/21/24 - 01:32 PM] 2024 International Emmy Nominees on Hulu Check out these Emmy-worthy international series streaming on Hulu.
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[11/21/24 - 01:12 PM] "Dancing with the Stars" Semifinals Is Top Program of the Night in Adults 18-49 and All Key Women Demographics The spectacular season 33 penultimate episode grew over the previous week's 500th episode celebration in both Total Viewers (5.19 million vs. 5.13 million) and Adults 18-49 (0.75 rating vs. 0.71 rating), hitting a season high in Total Viewers.
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[11/21/24 - 01:05 PM] NBC Orders Five Additional Episodes of Its Friday Night Comedy Hit "Happy's Place" The "Happy's Place" premiere has hit 14 million viewers across all platforms.
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