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[03/14/08 - 02:01 PM]
CBS Markets "All Gnu" Ad Promo Campaign for the Return of Monday Comedies
"We also believe this is the first use of a wildebeest in network promotion," said the network's George Schweitzer. |
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| [via press release from CBS] |
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THIS JUST IN...
from CBS Advertising and Promotion...
CBS MARKETS "ALL GNU" AD PROMO CAMPAIGN FOR THE RETURN OF MONDAY COMEDIES
NEW YORK, March 14 - Working for scale, and some freshly cut grass, a gnu takes center stage in CBS's advertising and promotion campaign touting the return of an "All Gnu" Monday night of episodes of the Network's popular block of comedy series, Monday, March 17 (8:00-10:00 PM, ET/PT) on the CBS Television Network. In both the on-air and print promotional campaigns, a stately gnu acts as a mascot of sorts for the return of the all-original episodes of the hit comedy series "The Big Bang Theory," "How I Met Your Mother," "Two and a Half Men" and "The New (or Gnu) Adventures of Old Christine."
"We wanted to find an imaginative way to spread the gnus about the comedies being back," said George Schweitzer, President, CBS Marketing Group. "We also believe this is the first use of a wildebeest in network promotion."
The promotional gnu will be seen in CBS on-air promos throughout the weekend as well as in print ads that will run on Monday.
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[01/21/25 - 04:01 PM]
Video: "Golden Kamuy -The Hunt of Prisoners in Hokkaido-" - Official Trailer - Netflix
With two map pieces secured, Sugimoto and Asirpa continue their hunt for the remaining 22 tattooed convicts whose bodies hold the key to hidden treasure.
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[01/21/25 - 03:01 PM]
Find Destined Romance without Phones in Japanese Reality Dating Series "Offline Love"
In the Netflix series, 10 men and women embark on a journey to find love in the picturesque city of Nice, without using digital devices.
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[01/21/25 - 01:00 PM]
FOX's Animation Domination Returns with the Season Premieres of "Family Guy," "Grimsburg" and "The Great North," Plus All-New Episodes of "Krapopolis," on Sunday, February 16
Plus: all-new episodes of "The Simpsons" return beginning Sunday, March 30.
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[01/21/25 - 12:00 PM]
Netflix Top 10 Week of Jan. 13: "Back in Action" Hits the Mark with Chart-Topping Debut
There was plenty of love for "XO, Kitty's" second season, which premiered on January 16 and debuted at No. 2 on the English TV list with 14.2 million views.
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[01/21/25 - 11:33 AM]
Golden Globe Winner Uma Thurman Joins the Showtime Original Series "Dexter: Resurrection" Starring Michael C. Hall
Thurman will play the series regular role of Charley, the Head of Security for mysterious billionaire Leon Prater.
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[01/21/25 - 11:10 AM]
Bravo's "The Real Housewives of New York City" Two-Part Reunion Begins Tuesday, January 28 at 9 P.M. ET/PT
Host Andy Cohen is joined by Sai De Silva, Ubah Hassan, Erin Lichy, Jenna Lyons, Jessel Taank, Brynn Whitfield and Racquel Chevremont to reflect on a tumultuous season that left relationships more fractured than ever before.
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[01/21/25 - 11:00 AM]
What's New on Max This February
Highlights include new seasons of "The White Lotus" and "Last Week Tonight with John Oliver," premiering February 16.
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[01/21/25 - 10:08 AM]
"Abbott Elementary" - Season 5, Here We Come!
ABC confirmed the renewal on social media this morning.
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[01/21/25 - 10:02 AM]
OWN's Unscripted Series "Family or Fiance" Returns with All-New Episodes Beginning Saturday, February 8 at 9PM ET/PT
Hosted by renowned relationship coach Tracy McMillan, this high-stakes social experiment brings real-life couples and their disapproving families together for three days to unpack their differences.
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[01/21/25 - 10:01 AM]
Netflix Renews "The Lincoln Lawyer" for Season 4
Season 4 will consist of 10 episodes and will be based on the sixth book in The Lincoln Lawyer series by Michael Connelly, The Law of Innocence.
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[01/21/25 - 10:01 AM]
The History Channel to Premiere New Six Part Docuseries "Thomas Jefferson" Beginning on Presidents' Day on Monday, February 17 at 8PM ET/PT
"Thomas Jefferson" offers an objective and comprehensive look into the complex life and achievements of the United States' third president, who was widely considered to be one of the patron saints of America's most sacred beliefs, and a central architect in the story of American democracy.
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[01/21/25 - 10:00 AM]
Ninth Season of "NBA Saturday Primetime on ABC Presented by Wingstop" Starts January 25 with Blockbuster Tripleheader
ESPN's ninth season tips off on January 25 with a blockbuster tripleheader to close out NBA Rivals Week highlighted by an NBA Finals rematch, a Western Conference Semifinals rematch and LeBron James and the Los Angeles Lakers vs. Stephen Curry and Golden State Warriors.
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[01/21/25 - 09:08 AM]
Video: "The Eastern Gate" - Official Trailer - Max
The enemy is close. The series premieres January 31 on Max.
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[01/21/25 - 09:01 AM]
Netflix's "Running Point" - Date Announcement, Key Art & Images Debut
When a scandal forces her brother to resign, Isla Gordon (Kate Hudson) is appointed president of the Los Angeles Waves, one of the most storied professional basketball franchises, and her family business.
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[01/21/25 - 09:01 AM]
Video: Prime Video Announces "Tribunal Justice" Season Two Premiere on January 27 and Releases Official Trailer
The fan-favorite courtroom series has already been renewed for a third season ahead of the season two debut.
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