Spike.com Kicks-Off 'Commercial Bowl' 2008
Site To Offer Fans 'The Big Game' Commercials Immediately After They Air On
Fox
During Football's Biggest Night, Users Can Log On To
http://www.spike.com/superbowl To Vote For The Best Ads As They Are Broadcast Live
Enter Spike's 'Light Up The Scoreboard' Sweepstakes To Win Prizes Including
a Plasma TV, An All Expense-Paid Trip To Next Year's Big Game And The
Complete Tom Petty Collection
NEW YORK, Jan. 31 -- Spike.com moves the chains during
this year's "Big Game" with the live "Commercial Bowl" 2008! Spike.com,
which aligned last year with iFilm to create the leading Web platform for
men, is continuing the legacy of iFilm and for the seventh consecutive year
serving as a definitive destination for advertisements from football's
biggest night. "Commercial Bowl" 2008 (http://www.spike.com/superbowl) will
offer fans the commercials almost immediately after they air on Fox and
allow the users to vote online for best ads during the live broadcast.
Throughout this year's Big Game, spike.com "Commercial Bowl" 2008,
editors will be live blogging and allowing users to voice their selection
for the best advertisements as they air and for the week beyond. Spike.com
has also built a blogger toolkit, which is available to help embed
commercials into personal blogs or link to commercials from the site. Users
will also have the capability to share and embed their commercial picks.
This year Spike is also giving its users a chance to enter the "Light
Up The Scoreboard" Sweepstakes with prizes ranging from a new Plasma TV to
the comprehensive Tom Petty collection to an expense-paid trip to next
year's Big Game in Tampa, Florida. Spike.com has also put together an
editorial selection of the past "wildest" Big Game commercials into a
collection that is sure to provoke users' memories and feedback. Users are
also invited to peruse the vast library of football's Biggest Game ads
compiled from 2002- 2007.
Spike TV is available in 93.6 million homes and is a division of MTV
Networks. A unit of Viacom (NYSE: VIA, VIA.B), MTV Networks is one of the
world's leading creators of programming and content across all media
platforms.
SOURCE Spike TV
http://www.spiketv.com
http://www.spike.com/superbowl
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