SOME CONTESTANTS BARE ALL IN HOPES OF ACHIEVING THE SEXIEST AD

Celebrities Are In Search Of The 'Money Shot' On This Week's 'The Celebrity Apprentice' Thursday, February 28th 9PM ET

NEW YORK � February 25, 2008 � Celebrities are in search of the 'Money Shot' as they work together to create a four page advertorial for Dial Yogurt Body Wash, to be featured in Redbook Magazine's April issue on this week's 'The Celebrity Apprentice' Thursday, February 28 (9:00 PM � 10:00 PM ET/PT). One team goes with a natural theme, the other team creates a sexy ad featuring Carol Alt in bed with a male model.

When presenting their work to the executives, one celebrity stumbles through the presentation. The executives choose a winning team, and Donald Trump must fire another celebrity.

Trump's eyes and ears on the task are his daughter Ivanka Trump and longtime advisor George Ross.

Last week, each team was responsible for writing, directing, and producing a sales segment live on QVC. It was Quality, Value, and Chaos on this task, as Marilu Henner was faulted as the project manager and fired by Trump for not utilizing the alternate pay system, which could have potentially increased their overall sales.

Tiffany Fallon, Nadia Comaneci, Gene Simmons, Jennie Finch, Nely Galan and Marilu Henner were the six celebrities fired by Donald Trump. Vinny Pastore resigned when the competition had taken an ugly turn. The remaining celebrities competing for charity are: Trace Adkins, Carol Alt, Stephen Baldwin, Lennox Lewis, Piers Morgan, Omarosa, and Tito Ortiz.

"The Celebrity Apprentice" is produced by Mark Burnett Productions in association with Trump Productions LLC. Mark Burnett, Donald Trump are executive producers, Eden Gaha and Page Feldman are co-executive producers.