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[05/25/10 - 10:37 AM]
FOX Closes in on Another Season Win
FOX spins the numbers for the week of May 17-23.

[via press release from FOX]

NATIONAL NIELSEN RATINGS FOR THE WEEK OF MAY 17 - 23, 2010

FOX CLOSES IN ON ANOTHER SEASON WIN

AMERICAN IDOL, GLEE, MLB BASEBALL and the season finale of HOUSE delivered homeruns for FOX last week. FOX once again had the No. 1 and No. 2 programs of the week among Adults 18-49 and dominated among Teens with the top 5 shows of the week in that demo. Season to date, FOX continues to hold a double-digit lead over the next highest rated network and is outperforming the No. 3 and No. 4 networks by +33%.

FOX won Monday night among Adults 18-49, Adults 18-34 and Teens with the season finale of HOUSE and the penultimate episode of '24.'

· The season finale of HOUSE posted a 4.3/12 among Adults 18-49, up from the previous week by an impressive +19% among Adults 18-49, +18% among Adults 18-34, +58% in Teens and +17% in Total Viewers.

· HOUSE was the highest rated program of the night among Adults 18-34 and won its hour among Adults 18-49, Adults 18-34, Teens, Women 18-34 and all key male demos.

· At 9p, '24' posted a 2.9/8 - its highest adult demo rating in over three months - and grew versus the previous week by +7% among Adults 18-49 and +5% in Total Viewers.

On Tuesday, FOX once again delivered the No. 1 and No. 2 programs of the night with AMERICAN IDOL and GLEE, winning the night among Adults 18-49, Total Viewers, Adults 18-34, Teens and all key demos.

· The Top 3 finalists on AMERICAN IDOL posted a 6.7/19 among Adults 18-49, in line with the previous week.

· AMERICAN IDOL dominated its 8p hour among Adults 18-49, Total Viewers, Adults 18-34, Teens and all key demos, showing advantages over its nearest competitors of +103% among Adults 18-49, +113% among Adults 18-34, +119% among Teens and +17% in Total Viewers.

· GLEE at 9p posted a 4.8/12 among Adults 18-49 and delivered the same ratings it posted the previous week among Adults 18-49 and Adults 18-34.

· GLEE won the 9p hour among Adults 18-49, Adults 18-34/25-54, Teens and all key female demos. In fact, it was the highest rated program of the night among Teens (tied with American Idol.).

· So far this spring GLEE has outperformed its prior season originals average (Wed 9p) by +55% among Adults 18-49, +42% among Adults 18-34, +58% among Teens and +68% among Total Viewers.

The AMERICAN IDOL Final Three results show on Wednesday posted a 6.1/17 among Adults 18-49 and won the 9p hour among Adults 18-49, Total Viewers, Adults 18-34, Teens.

· AMERICAN IDOL's Tue/Wed average this week outperformed ABC's Dancing With The Stars Mon/Tue average by +83% among Adults 18-49 and +13% in Total Viewers.

· So far this season (Most Current ratings vs, comparable Most Current last year), AMERICAN IDOL is showing 91% retention among Adults 18-49, 91% among Adults 18-34, 92% among Teens and 92% in Total Viewers.

On Thursday, the season finales of BONES and FRINGE delivered solid performances for FOX.

· The season finale of BONES at 8p posted a 2.8/10 among Adults 18-49, gaining +8% versus the previous week and up +8% compared to its finale last year.

· At 9p the season finale of FRINGE posted a 2.0/6 among Adults 18-49.

Saturday's MLB BASEBALL led FOX to a nightly win among Adults 18-49, Adults 18-34 and all key male demos, while Sunday's Animation Domination finales gave FOX a first place finish among Teens.

Season-To-Date

Compared to the same weeks of the 08/09 season (9/22/08-5/17/09), FOX is even among Adults 18-49 (3.6/10 vs. 3.6/10) and up +1% among Total Viewers (9.9 vs. 9.8 Mil). Among Adults 18-49: CBS and The CW are even and ABC (-7%) and NBC (-4%) are down.

09/10 FOX Dramas: Live + 7 in Adults 18-49

Comparing Live+Same Day vs. Live + 7 ratings (now available through 5/09/10), FOX's dramas have shown significant increases among Adults 18-49 including:

09/10 Season thru 5/09 Live+Same Day Adults 18-49 Live + 7 Adults 18-49 % Change

24 2.9/7 3.6/9 +24%

Human Target 2.4/7 2.9/8 +21%

House 4.1/11 5.0/13 +22%

Lie to Me 2.5/6 2.9/7 +16%

Glee 3.4/9 4.2/10 +24%

Bones 2.6/8 3.2/9 +23%

Fringe 2.1/6 2.9/7 +38%

Dollhouse 0.8/3 1.2/4 +50%

09/10 FOX Dramas: Live +7 in Total Viewers

Comparing Live+ Same Day vs. Live + 7 ratings (now available through 5/09/10), FOX's dramas have shown significant increases among Total Viewers including:

09/10 Season thru 5/09 Live+Same Day P2+ (Mil.) Live + 7 P2+ (Mil.) % Change

24 9.4 11.1 +18%

Human Target 8.2 9.6 +17%

House 11.0 12.8 +16%

Lie to Me 6.9 8.0 +16%

Glee 7.9 9.4 +19%

Bones 9.3 10.7 +15%

Fringe 5.9 7.6 +29%

Dollhouse 2.2 3.0 +36%

Weekly Program Rankers

FOX had 5 of the Top 20 programs among Adults 18-49: AMERICAN IDOL TUESDAY (No. 1), AMERICAN IDOL WEDNESDAY (No. 2), GLEE (No. 6), HOUSE (No. 8 tie) and FAMILY GUY (No. 19 tie)

FOX had 7 of the Top 20 programs among Adults 18-34: AMERICAN IDOL TUESDAY (No. 2), GLEE (No. 4), AMERICAN IDOL WEDNESDAY (No. 5), HOUSE (No. 7 tie), FAMILY GUY (No. 10 tie), THE SIMPSONS (No. 15 tie) and THE CLEVELAND SHOW (No. 17).

FOX had 8 of the Top 20 programs among Teens: AMERICAN IDOL WEDNESDAY (No. 1), GLEE (No, 2 tie), AMERICAN IDOL WEDNESDAY (No. 2 tie), FAMILY GUY (No. 4), THE SIMPSONS (No. 5), THE CLEVELAND SHOW (No. 7 tie), HOUSE (No. 9 tie) and THE SIMPSONS � Sun 7:30 (No. 13 tie).

FOX had 4 of the Top 20 programs in Total Viewers: AMERICAN IDOL WEDNESDAY (No. 2), AMERICAN IDOL Tuesday (No. 3), GLEE (No. 15) and HOUSE (No. 17).

Week 5/03-5/09/10: Live+7

NIGHTLY AND PROGRAM HIGHLIGHTS - MAY 17 - 23, 2010

MONDAY

8:00-9:01 HOUSE: (A18-49: 4.3/12, 11.1 Mil Total Viewers)

9:01-10:00 24: (A18-49: 2.9/8, 8.9 Mil Total Viewers)

8:00-10:00 FOX PRIME: (A18-49: 3.6/10, 10.0 Mil Total Viewers)

FOX ranked No. 1 for the night among Adults 18-49 (tie), Adults 18-34 and Teens.

The season finale of HOUSE posted a 4.3/12 among Adults 18-49 and outperformed the previous week by an impressive +19% among Adults 18-49 (vs. 3.6/10), +18% among Adults 18-34 (4.0/12 vs. 3.4/11), +58% in Teens (1.9/7 vs. 1.2/5) and +17% in Total Viewers (11.1 vs. 9.5 Mil.)

HOUSE was the highest rated program of the night among Adults 18-34, out-performing ABC's Dancing With the Stars, Romantically Challenged, Castle, CBS' How I Met Your Mother, Rules of Engagement, Two And A Half Men, Big Bang Theory, CSI: Miami and NBC's Chuck and Law And Order. HOUSE won the hour among Adults 18-49, Adults 18-34, Teens, Women 18-34 and all key male demos.

At 9p, the penultimate episode of '24' posted a 2.9/8 and showed growth versus the previous week of +7% in Adults 18-49 (vs. 2.7/7) and +5% in Total Viewers (8.9 vs. 8.5 Mil). '24' posted its highest Adults 18-49 in over three months (since 2/8/10). '24' ranked No. 3 in its hour among Adults 18-49 and No. 2 in Adults 18-34 (tie).

TUESDAY

8:00-9:00 AMERICAN IDOL: (A18-49: 6.7/19, 18.7 Mil Total Viewers)

9:00-10:00 GLEE: (A18-49: 4.8/12, 11.5 Mil Total Viewers)

8:00-10:00 FOX PRIME: (A18-49: 5.7/15, 15.1 Mil Total Viewers)

FOX had the No. 1 and No. 2 programs of the night with AMERICAN IDOL and GLEE as it won the night among Adults 18-49, Total Viewers, Adults 18-34, Teens and all key demos. In fact, FOX outperformed its nearest competition for the night by +90% among Adults 18-49 (5.7/15 vs. 3.0/8 for ABC and NBC), +104% among Adults 18-34 (4.9/14 vs. 2.4/7 for ABC), +150% among Teens (3.5/12 vs. 1.4/5 for ABC and NBC) and +5% in Total Viewers (15.1 vs. 14.4 Mil. for CBS).

The Top 3 on AMERICAN IDOL posted a 6.7/19 among Adults 18-49, similar to the previous week (6.8/18). AMERICAN IDOL dominated its 8p hour among Adults 18-49, Total Viewers, Adults 18-34, Teens and all key demos. In the 8p hour AMERICAN IDOL showed advantages over its nearest competitors of +103% among Adults 18-49 (6.7/19 vs. 3.3/9 for CBS), +113% among Adults 18-34 (5.1/16 vs. 2.4/8 for CBS), +119% among Teens (3.5/12 vs. 1.6/5 for CBS) and +17% in Total Viewers (18.7 vs. 16.0 Mil for CBS.)

GLEE posted a 4.8/12 among Adults 18-49 and delivered the same ratings as the previous week in Adults 18-49 and Adults 18-34. GLEE was the highest rated program of the night in Teens (tied with American Idol.).

GLEE won the 9p hour among Adults 18-49, Adults 18-34/25-54, Teens and all key female demos. In head to head competition in the 9p hour, GLEE outperformed its nearest competitors by +12% among Adults 18-49 (4.8/12 vs. 4.3/11 for ABC), +18% among Adults A18-34 (4.7/13 vs. 4.0/11 for ABC) and +94% among Teens (3.5/11 vs. 1.8/6 for ABC and NBC).

So far this spring GLEE has outperformed its prior season originals average (Wed 9p) by +55% among Adults 18-49 (5.1/13 vs. 3.3/9), +42% among Adults 18-34 (5.1/15 vs. 3.6/11), +58% among Teens (3.8/12 vs. 2.4/9) and +68% among Total Viewers (12.3 vs. 7.3 Mil.)

WEDNESDAY

8:00-9:00 GOOD GUYS (P): (A18-49: 1.5/5, 4.9 Mil Total Viewers)

9:00-10:00 AMERICAN IDOL: (A18-49: 6.1/17, 19.0 Mil Total Viewers)

8:00-10:00 FOX PRIME: (A18-49: 3.8/12, 12.0 Mil Total Viewers)

FOX won the night among Adults 18-49, Total Viewers, Adults 18-34, Teens and all key demos. In fact, FOX outperformed its nearest competition for the night by +46% among Adults 18-49 (3.8/12 vs. 2.6/8 for CBS), +47% among Adults 18-34 (2.8/10 vs. 1.9/6 for ABC), +82% among Teens (2.0/8 vs. 1.1/4 for CBS) and +14% in Total Viewers (12.0 vs. 10.5 Mil for CBS).

At 8p the premiere of THE GOOD GUYS posted a 1.5/5 among Adults 18-49 and ranked No. 3 in the time period among Adults 18-49 (tie) and Adults 18-34 (tie) and No. 1 in Men 18-34.

At 9p the Final Three results show of AMERICAN IDOL posted a 6.1/17 among Adults 18-49 and won the 9p hour among Adults 18-49, Total Viewers, Adults 18-34, Teens and all key demos and showed advantages over its nearest competitors of +74% among Adults 18-49 (6.1/17 vs. 3.5/10 for ABC), +47% among Adults 18-34 (4.4/14 vs. 3.0/9 for ABC), +177% among Teens (3.6/13 vs. 1.3/5 for ABC) and +43% in Total Viewers (19.0 vs. 13.3 Mil for CBS.)

AMERICAN IDOL's Tue/Wed average this week outperformed ABC's Dancing With The Stars Mon/Tue average by +83% among Adults 18-49 (6.4/18 vs. 3.5/10) and +13% in Total Viewers (18.8 vs. 16.7 Mil.)

So far this season, AMERICAN IDOL's Most Current ratings vs. the comparable Most Current weeks last year show 91% retention among Adults 18-49 (8.7/23 vs. 9.6/24), 91% among Adults 18-34 (7.2/21 vs. 7.9/22), 92% among Teens (5.9/20 vs. 6.4/20) and 92% in Total Viewers (23.9 vs. 26.1 Mil.)

THURSDAY

8:00-9:00 BONES: (A18-49: 2.8/10, 9.4 Mil Total Viewers)

9:00-10:00 FRINGE: (A18-49: 2.0/6, 5.6 Mil Total Viewers)

8:00-10:00 FOX PRIME: (A18-49: 2.4/7, 7.5 Mil Total Viewers)

The season finale of BONES at 8p posted a 2.8/10 among Adults 18-49 and gained versus the previous week by +8% (vs. 2.6/8). BONES is also up +8% compared to its finale last year (vs. 2.6/8 on 5/14/09). BONES won the hour among Adults 18-49, Total Viewers, Adults 18-34 (tie), Adults 25-54 and Teens (tie).

At 9p the season finale of FRINGE posted a 2.0/6 among Adults 18-49 and ranked No. 4 in the hour among Adults 18-49 and Adults 18-34.

FOX ranked No. 3 for the night among Adults 18-49 (tie) and Adults 18-34.

FRIDAY

8:00-9:00 HOUSE (R): (A18-49: 0.9/4, 2.9 Mil Total Viewers)

9:00-10:00 KITCHEN NIGHTMARES: (A18-49: 1.4/5, 3.5 Mil Total Viewers)

8:00-10:00 FOX PRIME: (A18-49: 1.1/4, 3.2 Mil Total Viewers)

At 8p, a HOUSE encore posted a 0.9/4 and ranked No. 4 in its time period among Adults 18-49 and Adults 18-34.

At 9p, KITCHEN NIGHTMARES delivered a 1.4/5 ranking No. 3 among Adults 18-49 and No. 2 among Adults 18-34.

FOX ranked No. 4 for the night among Adults 18-49 and No. 2 among Adults 18-34 (tie).

SATURDAY

7:08-10:47 MLB BASEBALL (S): (A18-49: 1.1/5, 4.3 Mil Total Viewers)

8:00-10:47 FOX PRIME: (A18-49: 1.2/5, 4.5 Mil Total Viewers)

MLB BASEBALL led FOX to a nightly win among Adults 18-49, Adults 18-34, Adults 25-54 (tie), Teens and all key male demos.

SUNDAY

7:00-7:29 TIL DEATH: (A18-49: 0.8/3, 2.2 Mil Total Viewers)

7:29-8:00 SIMPSONS (R): (A18-49: 1.2/4, 2.8 Mil Total Viewers)

7:59-8:30 SIMPSONS: (A18-49: 2.5/8, 5.7 Mil Total Viewers)

8:30-9:00 CLEVELAND SHOW: (A18-49: 2.4/7, 4.9 Mil Total Viewers)

9:00-10:00 FAMILY GUY: (A18-49: 3.1/8, 6.3 Mil Total Viewers)

7:00-10:00 FOX PRIME: (A18-49: 2.2/6, 4.7 Mil Total Viewers)

At 8p the season finale of THE SIMPSONS posted a 2.5/8 among Adults 18-49. THE SIMPSONS ranked No. 2 in the half hour among Adults 18-49 and Adults 18-34 and No. 1 in Teens. At 8:30p the finale of THE CLEVELAND SHOW posted a 2.4/7 among Adults 18-49 and ranked No. 2 in the time period among Adults 18-49 and Adults 18-34 and No. 1 in Teens.

At 9p the one-hour FAMILY GUY season finale posted a 3.1/8 among Adults 18-49. FAMILY GUY ranked No. 2 in the hour among Adults 18-49 (tie) and Adults 18-34 and No. 1 in Teens.

TIL DEATH at 7p (0.8/3) and an encore THE SIMPSONS at 7:30p (1.2/4) combined to rank No. 4 in the hour among Adults 18-49 and No. 2 among Adults 18-34 and Teens.

FOX ranked No. 3 for the night among Adults 18-49, No. 2 among Adults 18-34 and No. 1 in Teens.

MAY 17 - 23, 2010

TOTAL PRIMETIME

ADULTS 18-49 ADULTS 18-34 VIEWERS (Mil)

FOX 2.7/9 FOX 2.3/8 FOX 7.8

ABC 2.9/9 ABC 2.4/8 ABC 8.9

CBS 2.2/7 CBS 1.4/5 CBS 9.9

NBC 1.9/6 NBC 1.5/5 NBC 5.9





  [may 2010]  
S
M
T
W
T
F
S
      


· 24 (FOX)
· AMERICAN IDOL (ABC)
· BONES (FOX)
· CLEVELAND SHOW, THE (FOX)
· DOLLHOUSE (FOX)
· FAMILY GUY (FOX)
· FRINGE (FOX)
· GLEE (FOX)
· HOUSE (FOX)
· HUMAN TARGET (FOX)
· KITCHEN NIGHTMARES (FOX)
· LIE TO ME (FOX)
· SIMPSONS, THE (FOX)
· 'TIL DEATH (FOX)





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