or


[06/03/08 - 02:30 PM]
New Season of We TV's Bridezillas Breaks Series' Premiere Rating Record
WE: Women's Entertainment spins the numbers for Sunday, June 1.

[via press release from WE: Women's Entertainment]

New Season of WE tv's Bridezillas Breaks Series' Premiere Rating Record

Series' Fifth Season Premiere Generates 0.8 HH Rating, Network's Highest-Rated Premiere for its Signature Original Bridal Series; Draws 1 Million Total Viewers

Marks Network's Best Season Premiere of an Original Series for Key Demo Deliveries

WE tv's Originals Continue to Bring Record Ratings Growth to the Network

New York, NY - June 3, 2008 - In the midst of a year that has brought the network record-breaking ratings and buzz, WE tv's premiere of its fifth season of hit series Bridezillas drew a 0.8 HH rating Sunday night, making it the highest-rated premiere episode for the original series and drawing the network's highest delivery for a premiere among Women 18-34 (234K), Women 18-49 (408K), Women 25-54 (316K). This overall HH rating reflects a 21% increase compared to the network's previous Bridezillas season premiere. Total audience reach for the series premiere was 1.05 MM viewers. Coupled with two encore airings Sunday night, the series premiered with a cumulative 1.5 HH rating.

Season five of WE tv's acclaimed series Bridezillas, which has generated some of the network's most-watched telecasts, consists of 22 one-hour episodes, which premiered Sunday, June 1st at 9:00 PM (ET/PT). The series reveals for viewers the outrageousness and hilarity which can ensue as a woman journeys from "will you marry me?" to "I do"-in short, the transformation from a bride-to-be into a Bridezilla! In season five, Bridezillas continue to take the world by storm - shocking family, friends and fianc?s in order to make their storybook weddings come true. While nothing will prevent them from achieving their perfect day, this season, the Bridezillas face some serious competition when their families fight back!

Marking "Bridezillas'" fifth anniversary, WE tv will "Go Bridal" every Sunday night all year long with its new WE Go Bridal programming block, which is also home to the returning series Platinum Weddings and Wedding Central.

"We are thrilled to see our enormously popular Bridezillas series once again break network rating records. This series has a great following and we're excited to bring it to even more viewers this season," said Kim Martin, EVP and GM for WE tv. "Since we launched this series in 2004 we've seen incredible growth season over season and we look forward to continuing our commitment to original bridal programming that has made WE tv the go-to network for all things bridal."

This season premiere of Bridezillas also sent traffic soaring on the network's recently-relaunched website. With interactive applications such as "Bridezilla Me" enabling visitors to create their own personal Bridezilla videos, as well as episode sneak peeks, games, quizzes and more, www.WEtv.com's page views nearly doubled the day of and day following the premiere as compared to the previous month's traffic, according to Omniture. Nearly 51% of video plays on WE tv's website were about Bridezillas or in the bridal category on the day of the premiere, according to Brightcove. The success of Bridezillas comes on the heels of a number of significant WE tv ratings successes, and the network's most successful quarter ever driven by record-breaking performances of WE tv originals. In March, WE tv premiered is critically-acclaimed series High School Confidential, which generated the highest HH rating premiere for an original series in the network's history. Also, recent premieres of "Women Behind Bars" and "Women On Death Row 3" broke network rating records for original series or original special premieres, which were surpassed this week by the new season of Bridezillas. WE tv also saw significant gains among all of its key demographics and outpaced its competitive set in percentage growth among key demographics.

Source: Nielsen Media Research, Live Data. Premiere of "Bridezillas" (6/1/08, 9p-10p) compared to all original series/special premieres on WE tv. Encore telecasts: 6/1/08 11p & 1a. Previous Bridezillas premieres: Season 4 - 6/17/07 9p, Season 3 - 6/11/06 10p, Season 2 - 6/12/05 10p, Season 1 - 6/7/04, 10p. NPower program based reach and frequency schedule, 6/1/08, 9p-10p on WE tv, based on a 6 minute qualifier, 75 percent unification, P2+ (000). Subject to qualifications made available upon request.

About WE tv

WE tv is the content destination where strong, confident women connect to fun, entertaining programming focused on pop culture, personal style and relationships. With quality original programming including the hit series "Bridezillas," unique movie packages like "Cinematherapy," topical specials and its public affairs initiative WE Empowers Women, the network supports women and appeals to their interests. WE tv is a subsidiary of Rainbow Entertainment Services and is currently seen in over 69 million homes.

About Rainbow Media Holdings LLC

Rainbow Media Holdings LLC is a subsidiary of Cablevision Systems Corporation (NYSE: CVC). Rainbow Media is a leading producer of targeted, multi-platform content for global distribution, creating and managing some of the world's most compelling and dynamic entertainment brands, including AMC, IFC, WE tv, LIFESKOOL, SPORTSKOOL, and VOOM HD Networks. Through IFC Entertainment, Rainbow Media also owns and manages the following: IFC Films, a leading distribution company for independent film; IFC Productions, a feature film production company that provides financing for select independent film projects; and IFC Center, a three screen, state-of-the-art cinema in the heart of New York's Greenwich Village. Rainbow Media also operates Rainbow Advertising Sales Corporation, its advertising sales company; Rainbow Network Communications, its full service network programming origination and distribution company; and 11 Penn TV, a company that manages Rainbow Media's NYC studios and post-production facilities.





  [june 2008]  
S
M
T
W
T
F
S


· BRIDEZILLAS (WE)





most recent ratings | view all posts
[03/26/24 - 03:15 PM]
ABC News' "Nightline" Ranks No. 1 in Total Viewers, Leading CBS' "After Midnight" and NBC's "Late Night with Seth Meyers"
Season to date, "Nightline" is growing versus the comparable weeks last season in Total Viewers (+1% - 925,000 vs. 912,000), posting its largest overall audience in 3 years - since the 2020-2021 season.

[03/26/24 - 10:04 AM]
Netflix Top 10 Week of Mar. 18: "Irish Wish" and "The Gentlemen" Take the Top Spots
"3 Body Problem," the new sci-fi series from David Benioff, D. B. Weiss, and Alexander Woo, began its invasion in second place with 11M views over four days.

[03/26/24 - 10:04 AM]
ESPN Platforms Deliver Most-Watched Women's NCAA Tournament First Round on Record
First Round action amassed 1.5 billion total minutes viewed, making it the most-consumed First Round on record.

[03/26/24 - 09:42 AM]
Top Original Series on Discovery, HGTV, Food Network, Investigation Discovery and TLC Helped Drive Warner Bros. Discovery to Deliver a 40 Percent Share of Adult Viewing on Sunday, March 17
In addition, WBD's strong March 17 performance was bolstered by the HBO original series "Curb Your Enthusiasm."

[03/20/24 - 12:41 PM]
Epic Drama "9-1-1" Scores Big on New Broadcast Home, ABC
After three days of viewing on its new broadcast home - ABC - as well as on Hulu and digital platforms, "9-1-1" jumped to 8.85 million Total Viewers, marking its most-watched multiplatform telecast since November 2022.

[03/20/24 - 09:15 AM]
"The Oscars" Tops 21 Million Multiplatform Viewers to Hit 4-Year High
After seven days of viewing on ABC, Hulu and digital platforms, the 96th Oscars grew to 21.01 million Total Viewers and hit a 4.35 rating among Adults 18-49.

[03/19/24 - 05:22 PM]
ABC's "The Bachelor" Hits 2-Year High in Total Viewers
"The Bachelor" skyrocketed +178% after just three days of multiplatform viewing (0.68 rating to 1.89 rating) and picked up an additional +2.44 million Total Viewers (3.82 million to 6.26 million).

[03/19/24 - 08:46 AM]
Netflix Top 10 Week of Mar. 11: "Damsel" and "The Gentlemen" Continue Their Reigns at No. 1
Fan-favorite "Avatar: The Last Airbender" held strong in second place in its fourth week on the list with 5.2M views.

[03/19/24 - 07:19 AM]
ESPN's Most-Watched Season of "NBA Saturday Primetime on ABC" in Five Years
The 2023-24 campaign averaged 3,133,000 viewers, up 12 percent from last year (2,801,000).

[03/15/24 - 09:30 AM]
ABC's "Will Trent" Grows to New Series High in Total Viewers
The series catapulted by +219% among Adults 18-49 (1.15 rating vs. 0.36 rating) after seven days of multiplatform viewing and increased by +4.19 million Total Viewers (9.02 million vs. 4.83 million) over its initial Live+Same Day average.

[03/14/24 - 12:02 PM]
"Tamron Hall" Grows Week to Week by Double Digits in Women 25-54 and 18-49
"Tamron Hall" scored its best performance since May in Women 18-49 and hit an 8-week high in Women 25-54.

[03/14/24 - 11:30 AM]
Season Premiere of ABC's "The Bachelor" Marks Series' Strongest Multiplatform Telecast in Nearly 3 Years
The season premiere shot up more than 5 times over its initial Live+Same Day rating among Adults 18-49, skyrocketing by +432% after 35 days of multiplatform viewing to score its biggest delayed-viewing increase ever.

[03/12/24 - 03:36 PM]
ESPN Platforms Wrap Up Successful Women's College Basketball Regular Season Slate
The 2023-24 regular season averaged 476,000 viewers across games on ESPN and ABC.

[03/12/24 - 09:56 AM]
Netflix Top 10 Week of Mar. 4: "Damsel" and "The Gentlemen" Take the Top Spots
"Avatar: The Last Airbender," which was recently renewed for two more seasons, held strong in second place with 9.1M views as the social fandom continues to heat up.

[03/11/24 - 04:30 PM]
Earlier Start Time Propels "The Oscars" on ABC to Hit 4-Year High in Viewers
Starting one hour earlier than usual, the 96th Oscars on ABC drew an average audience of 19.5 million Total Viewers and scored a 3.81 rating among Adults 18-49 based on Fast National Live+Same Day program data.