or


[05/27/08 - 12:27 PM]
Quick Take for Monday, May 26, 2008 (Fast Affiliate Live + Same Ratings)
ABC spins the numbers for Monday, May 26.

[via press release from ABC]

Quick Take for Monday, May 26, 2008 (Fast Affiliate Live + Same Ratings)

ABC's Takes Second on Monday in Viewers and Young Adults, While Delivering the No. 1 Network Position on Memorial Day with Women 18-49

Surging from its Lead-in and Growing Throughout its Telecast, "The Bachelorette" Is No. 1 from 9-11pm in Key Women and Beats CBS & NBC at 10pm in Adults 18-49

Monday Night (8:00-11:00 p.m.)

With a repeat special ("Vacation Swap") leading into "The Bachelorette," ABC took second place on Memorial Day in Total Viewers (5.2 million) and Adults 18-49 (1.9/5), while delivering the No. 1 network position on the evening with Women 18-49 (2.7/7).

"The Bachelorette" (9:00-11:00 p.m.)

Jumping from its lead-in and gaining audience during each half-hour of its 9:00-11:00 p.m. telecast, "The Bachelorette" took second place in its 2-hour time period in Total Viewers (5.5 million) and Adults 18-49 (2.0/5), moving ahead of its CBS and NBC competition from 10:00-11:00 p.m. in the key young adult sales demo. The ABC unscripted series ranked No. 1 in its slot among Women 18-34 (2.2/6) and Women 18-49 (3.0/8).

� Surging from its lead-in (+17% in Total Viewers and +33% in Adults 18-49), "The Bachelorette" steadily gained audience throughout its broadcast, growing by 16% in Total Viewers (5.1 million to 5.9 million) and by 22% in Adults 18-49 (1.8/5 to 2.2/6) from start to finish. In fact, during the 10 o'clock hour among Adults 18-49, ABC's "The Bachelorette" (2.2/6) topped CBS by 10% (2.0/5) and NBC by 29% (1.7/5).

A note about increasing DVR penetration and year-to-year rating comparisons: Year-to-year rating trends based on the Live + Same Day data stream may be somewhat distorted by the level of DVR penetration in the Nielsen sample, which has jumped from 16% at the same point in 2006-07, up to more than 24% currently. More viewers are watching shows on their own timetables, which may not be reflected in the overnight next day numbers. The only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.

Source: Nielsen Media Research (Fast Affiliate Live + Same Day Ratings), 5/26/08.





  [may 2008]  
S
M
T
W
T
F
S
    


· BACHELORETTE, THE (ABC)
· VACATION SWAP (ABC)
· WIFE SWAP (PARAMOUNT)





most recent ratings | view all posts
[03/26/24 - 03:15 PM]
ABC News' "Nightline" Ranks No. 1 in Total Viewers, Leading CBS' "After Midnight" and NBC's "Late Night with Seth Meyers"
Season to date, "Nightline" is growing versus the comparable weeks last season in Total Viewers (+1% - 925,000 vs. 912,000), posting its largest overall audience in 3 years - since the 2020-2021 season.

[03/26/24 - 10:04 AM]
Netflix Top 10 Week of Mar. 18: "Irish Wish" and "The Gentlemen" Take the Top Spots
"3 Body Problem," the new sci-fi series from David Benioff, D. B. Weiss, and Alexander Woo, began its invasion in second place with 11M views over four days.

[03/26/24 - 10:04 AM]
ESPN Platforms Deliver Most-Watched Women's NCAA Tournament First Round on Record
First Round action amassed 1.5 billion total minutes viewed, making it the most-consumed First Round on record.

[03/26/24 - 09:42 AM]
Top Original Series on Discovery, HGTV, Food Network, Investigation Discovery and TLC Helped Drive Warner Bros. Discovery to Deliver a 40 Percent Share of Adult Viewing on Sunday, March 17
In addition, WBD's strong March 17 performance was bolstered by the HBO original series "Curb Your Enthusiasm."

[03/20/24 - 12:41 PM]
Epic Drama "9-1-1" Scores Big on New Broadcast Home, ABC
After three days of viewing on its new broadcast home - ABC - as well as on Hulu and digital platforms, "9-1-1" jumped to 8.85 million Total Viewers, marking its most-watched multiplatform telecast since November 2022.

[03/20/24 - 09:15 AM]
"The Oscars" Tops 21 Million Multiplatform Viewers to Hit 4-Year High
After seven days of viewing on ABC, Hulu and digital platforms, the 96th Oscars grew to 21.01 million Total Viewers and hit a 4.35 rating among Adults 18-49.

[03/19/24 - 05:22 PM]
ABC's "The Bachelor" Hits 2-Year High in Total Viewers
"The Bachelor" skyrocketed +178% after just three days of multiplatform viewing (0.68 rating to 1.89 rating) and picked up an additional +2.44 million Total Viewers (3.82 million to 6.26 million).

[03/19/24 - 08:46 AM]
Netflix Top 10 Week of Mar. 11: "Damsel" and "The Gentlemen" Continue Their Reigns at No. 1
Fan-favorite "Avatar: The Last Airbender" held strong in second place in its fourth week on the list with 5.2M views.

[03/19/24 - 07:19 AM]
ESPN's Most-Watched Season of "NBA Saturday Primetime on ABC" in Five Years
The 2023-24 campaign averaged 3,133,000 viewers, up 12 percent from last year (2,801,000).

[03/15/24 - 09:30 AM]
ABC's "Will Trent" Grows to New Series High in Total Viewers
The series catapulted by +219% among Adults 18-49 (1.15 rating vs. 0.36 rating) after seven days of multiplatform viewing and increased by +4.19 million Total Viewers (9.02 million vs. 4.83 million) over its initial Live+Same Day average.

[03/14/24 - 12:02 PM]
"Tamron Hall" Grows Week to Week by Double Digits in Women 25-54 and 18-49
"Tamron Hall" scored its best performance since May in Women 18-49 and hit an 8-week high in Women 25-54.

[03/14/24 - 11:30 AM]
Season Premiere of ABC's "The Bachelor" Marks Series' Strongest Multiplatform Telecast in Nearly 3 Years
The season premiere shot up more than 5 times over its initial Live+Same Day rating among Adults 18-49, skyrocketing by +432% after 35 days of multiplatform viewing to score its biggest delayed-viewing increase ever.

[03/12/24 - 03:36 PM]
ESPN Platforms Wrap Up Successful Women's College Basketball Regular Season Slate
The 2023-24 regular season averaged 476,000 viewers across games on ESPN and ABC.

[03/12/24 - 09:56 AM]
Netflix Top 10 Week of Mar. 4: "Damsel" and "The Gentlemen" Take the Top Spots
"Avatar: The Last Airbender," which was recently renewed for two more seasons, held strong in second place with 9.1M views as the social fandom continues to heat up.

[03/11/24 - 04:30 PM]
Earlier Start Time Propels "The Oscars" on ABC to Hit 4-Year High in Viewers
Starting one hour earlier than usual, the 96th Oscars on ABC drew an average audience of 19.5 million Total Viewers and scored a 3.81 rating among Adults 18-49 based on Fast National Live+Same Day program data.