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[09/06/06 - 12:00 AM]
With the Labor Day Holiday Signaling the Traditional End to Summer, CBS Has Placed First in Viewers Every Week in Summer 2006
[via press release from CBS]

WITH THE LABOR DAY HOLIDAY SIGNALING THE TRADITIONAL END TO SUMMER, CBS HAS PLACED FIRST IN VIEWERS EVERY WEEK IN SUMMER 2006

CBS Is Also First in Adults 25-54 Finishing With Nine Straight Victories and A Competitive Second in Adults 18-49

CBS Has 8 of the Top 10 Most Watched Programs of the Week

"CSI: Miami" Is The Week's Most Watched Program For the Fourth Time

"Big Brother: All-Stars" and "Rock Star: Supernova" Continue to Gain Momentum Heading Into Next Week's Finales

With the Labor Day holiday signaling the traditional end to the summer season, CBS has placed first in viewers every week (14), first in adults 25-54 including nine consecutive wins and a competitive second in adults 18-49, according to live plus same day Nielsen ratings for the week ending Sept. 3, week 14 of the summer season and week 50 of the television year.

CBS has 8 of the week's Top 10 most watched programs, led by CSI: MIAMI which was the most watched program for the fourth time this summer. Meanwhile, BIG BROTHER: ALL-STARS and ROCK STAR: SUPERNOVA continued to gain ratings momentum heading into next week's finales.

For the week in viewers, CBS (7.04m) topped ABC (6.27m), FOX (6.06m) and NBC (5.84m). Summer-to-date, CBS (7.49m) leads NBC (6.43m), FOX (5.90m) and ABC (5.51m).

For the week in households, CBS (4.7/08) was +12% ahead of ABC (4.2/07) and +21% ahead of both NBC and FOX (3.9/07, each). Summer-to-date, CBS (5.1/09) leads NBC (4.3/08) by +19%, FOX (3.8/07) by +34% and ABC (3.7/07) by +38%.

For the week in key demographics, CBS was first in adults 25-54 (2.6/07) and third in adults 18-49 (2.1/07, -0.1 behind both ABC and FOX). Summer-to-date, CBS is first in adults 25-54 (2.7/08) and tied for second in adults 18-49 (2.1/07, with NBC, -0.2 behind FOX).

? CSI: MIAMI (R) was first in households (7.3/12), viewers (10.80m), adults 25-54 (3.8/10) and adults 18-49 (3.1/09). CSI: MIAMI was the week's most watched program.

? BIG BROTHER: ALL-STARS

-- BIG BROTHER: ALL STARS TUESDAY was first in households (5.5/09), viewers (8.53m), adults 25-54 (3.6/10), adults 18-49 (3.1/09) and adults 18-34 (2.8/10). This is the seventh consecutive week BIG BROTHER: ALL STARS TUESDAY won its time slot in adults 25-54 and adults 18-49, sixth consecutive week in adults 18-34. This is the best delivery of BIG BROTHER: ALL-STARS TUESDAY in viewers and households for the summer.

-- BIG BROTHER: ALL-STARS THURSDAY won its 8PM time slot in households (4.7/08), viewers (7.45m), adults 25-54 (3.3/09), adults 18-49 (2.8/09) and adults 18-34 (2.1/07), all for the 9th consecutive week.

-- BIG BROTHER: ALL STARS SUNDAY was first in adults 18-49 (2.6/09), adults 18-34 (2.3/09), tied for first in adults 25-54 (3.0/09, with NBC) and second in both households (4.5/09, -0.2 behind NBC) and viewers (7.49m).

? ROCK STAR: SUPERNOVA

-- ROCK STAR: SUPERNOVA TUESDAY (4.3/07, 6.87m) was tied for first in adults 25-54 (3.6/09, with FOX), adults 18-49 (3.2/09, with FOX) and second in adults 18-34 (2.6/08, -0.2 behind FOX). This is ROCK STAR: SUPERNOVA TUESDAY best delivery in households, viewers, adults 18-34, adults 18-49 and adults 25-54.

-- ROCK STAR: SUPERNOVA WEDNESDAY was first in adults 18-49 (2.8/09), tied for first in adults 25-54 (3.3/10, with FOX's first run "Bones"), second in viewers (6.44m) and tied for second in households (4.1/07, with NBC). ROCK STAR: SUPERNOVA WEDNESDAY posted its best delivery in viewers and adults 25-54 and matched the best household and adults 18-49 performance.

CBS top programs of the week: #1 CSI: MIAMI (R) (an average of 10.80m viewers), #3 TWO AND A HALF MEN (R) (9.80m), #5 60 MINUTES (R) (9.20m), #6 TWO AND A HALF MEN 8PM (R) (9.16m), #7 CSI: CRIME SCENE INVESTIGATION (R) (9.15m), #8 WITHOUT A TRACE (R) (9.05m), #9 CRIMINAL MINDS (R) (9.01m), #10 CSI: NY (R) (8.89m), #15 BIG BROTHER: ALL STARS TUESDAY (8.53m), #20 THE NEW ADVENTURES OF OLD CHRISTINE (R) (7.85m), #23 BIG BROTHER: ALL STARS SUNDAY (7.49m), #24 BIG BROTHER: ALL STARS THURSDAY (7.45m), #25 WITHOUT A TRACE SUNDAY (R) (7.17m), #26 COLD CASE (R) (7.15m), #27 HOW I MET YOUR MOTHER (R) (7.03m) and #28 ROCK STAR: SUPERNOVA TUESDAY (6.87m).





  [september 2006]  
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M
T
W
T
F
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· 60 MINUTES (CBS)
· BIG BROTHER (CBS)
· BONES (FOX)
· COLD CASE (CBS)
· CRIMINAL MINDS (CBS)
· CSI: CRIME SCENE INVESTIGATION (CBS)
· CSI: MIAMI (CBS)
· CSI: NEW YORK (CBS)
· HOW I MET YOUR MOTHER (CBS)
· NEW ADVENTURES OF OLD CHRISTINE, THE (CBS)
· ROCK STAR (CBS)
· TWO AND A HALF MEN (CBS)
· WITHOUT A TRACE (CBS)




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